Liquid Baby Powder Sales

Liquid Baby Powder Sales Market Outlook

The global liquid baby powder market is projected to reach approximately $1.2 billion by 2035, growing at a compound annual growth rate (CAGR) of around 5.8% during the forecast period of 2025-2035. This growth can be attributed to the rising awareness among parents about the importance of skin care for infants, the increasing prevalence of skin irritation and rashes in babies, and the growing trend toward natural and organic products. Furthermore, the expansion of e-commerce platforms and the increasing availability of diverse product offerings are also expected to enhance market accessibility, making it easier for consumers to choose products that meet their specific needs. All these factors signify a promising outlook for the liquid baby powder market, as parents increasingly prioritize their babies' comfort and skin health.

Growth Factor of the Market

The growth of the liquid baby powder market can be significantly attributed to the increasing parental inclination towards products designed specifically to care for their baby’s delicate skin. As more parents are becoming health-conscious and informed about the potential irritants present in traditional baby powders, there is a marked shift towards safer, gentler, and hypoallergenic alternatives. Additionally, the rise in disposable income among families globally has enabled them to invest more in premium baby care products, further driving market demand. The increasing influence of social media and parenting blogs has also played a crucial role, as recommendations and reviews highlight the advantages of liquid formulations over traditional powders. Moreover, the continuous innovation in product formulations, such as the introduction of natural ingredients, is piquing consumer interest, thereby contributing to market expansion.

Key Highlights of the Market

• The global liquid baby powder market is expected to grow at a CAGR of 5.8% from 2025 to 2035.
• Rising awareness about baby skin care and increasing parental spending on premium products are driving market growth.
• The demand for natural and organic liquid baby powders is on the rise, attracting health-conscious consumers.
• E-commerce platforms are becoming a significant distribution channel, increasing accessibility to a wider customer base.
• Innovations in product formulation are leading to enhanced product offerings that cater to various consumer preferences.

By Product Type

Spray Liquid Baby Powder:

Spray liquid baby powder has gained popularity among parents due to its ease of use and convenience. The spray application allows for an even distribution of the powder without the need for direct contact, reducing the risk of applying too much product on sensitive skin. The lightweight formula enables a smooth texture, making it ideal for quick application during diaper changes or after baths. Furthermore, the spray format often incorporates skin-soothing ingredients, making it effective in preventing rashes and irritation. As a result, this product type is projected to witness substantial growth within the liquid baby powder segment, fueled by the demand for quick and hassle-free solutions to baby skincare routines.

Squeeze Bottle Liquid Baby Powder:

Squeeze bottle liquid baby powder offers a balance between control and convenience, allowing parents to dispense the desired amount easily. This product type is particularly favored for its ability to reduce mess during application, as it minimizes the likelihood of overflow or spillage. The controlled dispensing mechanism also ensures that parents can apply the powder where necessary, which is particularly beneficial when dealing with diaper rashes or localized skin irritations. The demand for squeeze bottle formats is expected to rise as parents seek practical solutions to maintain their babies' hygiene without complicating the application process.

Pump Dispenser Liquid Baby Powder:

Pump dispenser liquid baby powders provide a user-friendly experience by allowing controlled dispensing with minimal effort. This format is especially appealing to busy parents looking for efficient products that streamline their baby care routines. The pump design also helps maintain hygiene, as it reduces the need for direct contact with the product, thus minimizing contamination risks. Additionally, pump dispensers often contain airless technology that preserves the integrity of the ingredients, making these products more appealing to health-conscious consumers. As such, the pump dispenser type is projected to grow steadily, driven by the trend towards convenient yet safe baby care solutions.

Roll-On Liquid Baby Powder:

Roll-on liquid baby powder is increasingly gaining traction due to its easy and portable application. This format allows for precise application, making it particularly useful for targeting specific areas prone to rashes or irritation. The roll-on design is not only convenient for on-the-go applications but also provides a cooling sensation upon contact with the skin, which can soothe discomfort for infants. As parents look for ways to simplify their skincare routines while ensuring their baby's comfort, roll-on liquid baby powders are expected to carve out a significant niche in the market. This segment is likely to expand as brands introduce formulations enriched with natural ingredients that cater to the needs of sensitive skin.

Tube Liquid Baby Powder:

Tube liquid baby powder represents a practical option for parents who prefer a more traditional packaging format. Tubes allow for controlled dispensing and minimize wastage, making them a cost-effective choice for many families. Furthermore, tube packaging is often designed to be travel-friendly, enabling parents to carry their chosen products without fear of spillage. Many brands are now focusing on enhancing their tube liquid baby powder formulations by incorporating organic and skin-friendly ingredients, catering to the increasing demand from health-conscious consumers. This product type is anticipated to grow steadily as more families recognize the benefits of tube packaging and the efficacy of the powder within.

By Application

Diaper Area:

The diaper area application segment is critical in the liquid baby powder market, as it addresses one of the most sensitive areas of a baby’s skin. Products designed for this purpose are often formulated to treat and prevent diaper rash, irritation, and moisture buildup. Parents are increasingly seeking effective solutions that provide long-lasting protection and comfort, making this segment a key growth driver. The demand for liquid formulations that can be easily applied and absorbed into the skin is rising, particularly those enriched with soothing ingredients such as aloe and chamomile. As parents prioritize their baby’s wellness, the diaper area application is expected to continue dominating the market.

Body:

Liquid baby powder used on the body is gaining traction as parents emphasize the importance of overall skin care for their infants. This application is not limited to the diaper area; it extends to areas prone to irritation, such as the neck, behind the ears, and between folds of skin. The growth of this segment is fueled by the increasing awareness of skin sensitivity in babies and the need to maintain a dry, healthy skin barrier. Many brands are responding to this demand by creating body-specific liquid powders that boast gentle formulas made from natural ingredients. The body application segment is projected to see significant growth as parents seek holistic skincare solutions for their children.

Clothing:

Liquid baby powders for clothing applications are designed to enhance the freshness of a baby’s garments while providing a barrier against skin irritation. This innovative approach allows parents to maintain the comfort of their babies by preventing skin rub and chafing caused by rough fabrics. The integration of liquid baby powders into laundry routines is becoming popular as parents look for ways to ensure their babies are comfortable in their clothing throughout the day. Increasing awareness around allergic reactions due to certain fabrics further drives the demand for liquid powders specifically designed for application on clothing, making this segment a promising area of growth.

Bedding:

Application of liquid baby powder on bedding is an emerging trend as parents aim to create a comfortable sleep environment for their infants. By applying liquid baby powder to bedsheets and blankets, parents can prevent moisture buildup and enhance the softness of the fabric, which can be beneficial for sensitive skin. This practice is particularly advantageous in warmer climates or during summer months when babies are more prone to sweating. The bedding application segment is expected to grow as more parents recognize the benefits of integrating skin-friendly products into their baby's sleeping arrangements, creating a holistic approach to their infant's comfort.

Others:

The "Others" application segment encompasses a variety of uses for liquid baby powder outside the main categories. This may include applications for baby carriers, strollers, and other accessories that come into contact with a baby's skin. Parents are increasingly looking for versatile products that can serve multiple purposes, and liquid baby powders that cater to these broader applications are gaining popularity. The expanding awareness of skin care and hygiene in various contexts is expected to drive growth in this segment, presenting new opportunities for product innovation and marketing strategies targeting specific consumer needs.

By Distribution Channel

Online Stores:

Online stores have become a dominant distribution channel for liquid baby powders, significantly altering how parents access baby care products. The convenience of shopping from home, coupled with the availability of a wide range of products, has made e-commerce platforms increasingly appealing to consumers. Parents can easily compare prices, read reviews, and access detailed product descriptions, which helps them make informed decisions about their purchases. Furthermore, promotional offers and discounts frequently available online drive additional sales, leading to a robust growth trajectory for this distribution channel within the liquid baby powder market.

Supermarkets/Hypermarkets:

Supermarkets and hypermarkets remain crucial distribution channels for liquid baby powders, providing consumers with a one-stop shopping experience. These retail outlets typically carry a diverse range of brands and product types, allowing parents to explore various options in person. The convenience of purchasing liquid baby powders alongside other grocery and household items enhances the shopping experience for parents, contributing to the sustained relevance of brick-and-mortar retail in this market. As these retailers continue to adapt to changing consumer preferences by stocking organic and niche products, their role in the liquid baby powder market is likely to remain significant.

Specialty Stores:

Specialty stores, which focus on baby and child-related products, offer a curated selection of liquid baby powders tailored to discerning parents. These stores often emphasize quality, safety, and unique formulations, attracting consumers who seek premium products for their infants. The knowledgeable staff in specialty stores can provide personalized recommendations, enhancing the shopping experience and building consumer trust. As parents increasingly prioritize the quality of products over price, specialty stores are expected to witness continuous growth as they cater to this market demand with specialized offerings.

Drug Stores:

Drug stores serve as another key distribution channel for liquid baby powders, particularly as they often carry health-related products. Parents frequently visit drug stores to purchase medications and other health supplies for their infants, making it convenient to find baby care products in the same location. The availability of trusted brands in drug stores, which are often accompanied by expert advice on skin care and health, enhances the credibility of liquid baby powders sold in this channel. This segment is expected to remain relevant as parents value the ease of accessing health-conscious products for their babies.

Others:

The "Others" distribution channel encompasses various alternative platforms, including direct sales from manufacturers, pop-up shops, and farmers' markets that focus on organic or natural products. These alternative channels allow brands to connect directly with consumers, fostering a more personalized shopping experience. Furthermore, as consumer preferences shift towards supporting local businesses and sustainable practices, these distribution channels may see increased interest from parents seeking unique and specialized baby care products. This segment is expected to grow as brands explore innovative ways to reach their target audience and adapt to evolving consumer behaviors.

By Ingredient Type

Talc-based:

Talc-based liquid baby powders remain popular due to their traditional use in baby care products. Talc is known for its moisture-absorbing properties, helping to keep a baby’s skin dry and comfortable. However, increased scrutiny regarding the safety of talc has prompted many parents to seek alternative formulations. Even so, talc-based products continue to hold a substantial market share, particularly among consumers who are familiar with their effectiveness. Brands are responding to this trend by ensuring their talc is sourced responsibly and undergoes rigorous safety testing, helping to retain consumer trust while navigating the growing demand for transparency.

Cornstarch-based:

Cornstarch-based liquid baby powders have gained traction as a safer alternative to talc, appealing to health-conscious parents. Cornstarch has natural moisture-absorbing capabilities and is less likely to cause irritation, making it suitable for sensitive skin. The rising awareness of natural ingredients has led to a shift towards cornstarch-based products in the market, as many parents prefer formulations that avoid potential allergens or harmful substances. This segment is projected to experience significant growth as brands innovate to enhance the efficacy of cornstarch-based powders and address consumer concerns regarding safety and sustainability.

Arrowroot-based:

Arrowroot-based liquid baby powders are becoming increasingly recognized for their gentle and effective properties. Arrowroot is derived from a tropical plant and is celebrated for its soothing qualities, making it ideal for babies with sensitive skin. The growing demand for organic and plant-based products has propelled the arrowroot-based segment forward, as parents actively seek natural alternatives to traditional baby powders. With an emphasis on skin health and comfort, the arrowroot-based liquid baby powder market is expected to grow as more brands incorporate this ingredient into their formulations.

Kaolin Clay-based:

Kaolin clay-based liquid baby powders have carved out a niche as premium offerings in the market. This natural clay is known for its absorbent properties and is often used in products designed for sensitive skin. Kaolin is gentle and provides a soothing effect, making it particularly suitable for babies prone to skin irritations. As parents continue to prioritize natural and hypoallergenic products, the demand for kaolin clay-based formulations is expected to rise, supported by brands that highlight the benefits of this ingredient in their product messaging. This segment is likely to see increasing acceptance among consumers who favor clean beauty and natural skincare.

Rice Flour-based:

Rice flour-based liquid baby powders are gaining popularity among parents looking for soft and mild skincare solutions for their babies. Rich in antioxidants and vitamins, rice flour is known for its gentle properties that can nourish and protect delicate skin. This ingredient is often chosen for its hypoallergenic characteristics, making it suitable for infants with sensitive skin or allergies. With an increasing emphasis on natural and organic ingredients, rice flour-based liquid baby powders are expected to see growth as parents turn to this nourishing option for maintaining their baby's skin health.

By Region

In North America, the liquid baby powder market is expected to maintain a significant share, projected to reach around $400 million by 2035, primarily driven by the high demand for premium baby care products and the increasing trend toward organic formulations. Parents in this region are becoming more health-conscious and are actively seeking products free from harmful chemicals, which plays a crucial role in the growth of the market. The CAGR for North America is estimated to be around 5.2%, reflecting a steady increase in consumer spending on quality baby care solutions.

Europe is also witnessing notable growth in the liquid baby powder market, with projections indicating a market size of approximately $350 million by 2035. The region is characterized by a growing awareness of skin sensitivities and a strong preference for natural and organic products, contributing to the rising demand for liquid baby powders. The CAGR for Europe is forecasted at 6.0%, driven by a combination of factors, including regulatory support for organic products and increased parental education regarding effective baby skincare options. Meanwhile, Asia Pacific is anticipated to see accelerated growth, attributed to the expanding middle class and rising disposable incomes, leading to heightened investments in baby care products.

Opportunities

The liquid baby powder market presents numerous opportunities for brands, particularly as parents become more discerning about the products they choose for their infants. The growing emphasis on natural and organic ingredients creates a significant opportunity for companies to innovate and develop formulations that align with health-conscious consumer trends. Brands that invest in research and development to create hypoallergenic, eco-friendly products stand to gain a competitive advantage in this evolving market. Additionally, the rise of e-commerce provides brands with a platform to reach a wider audience, allowing for targeted marketing and the ability to showcase product benefits effectively.

Furthermore, collaborations and partnerships with pediatricians and dermatologists can enhance brand credibility and encourage parents to trust specific products. Companies that actively engage with consumers through social media, parenting forums, and influencer partnerships can foster brand loyalty and community support. As the market continues to evolve, opportunities also exist in expanding distribution channels, particularly in emerging markets where the demand for baby care products is on the rise. By adapting to changing consumer preferences and leveraging these opportunities, brands can position themselves for long-term success in the liquid baby powder segment.

Threats

Despite the growth potential, the liquid baby powder market faces several threats that can hinder expansion. Regulatory challenges related to ingredient safety and labeling can lead to increased scrutiny of products, impacting brand reputations and consumer trust. Additionally, the growing concern over the use of talc has led to heightened scrutiny, driving some consumers away from traditional formulations. If brands fail to adapt to these changing preferences and address consumer concerns about ingredient safety, they may experience declines in sales and market share. Furthermore, increased competition from alternative baby care products may also pose a threat, as parents explore various options beyond liquid powders.

Another significant threat to the market is the risk of counterfeit products and unethical marketing practices, which can undermine consumer trust. As the demand for natural and organic baby products rises, the industry may face challenges related to certification and transparency, resulting in consumers questioning the authenticity of claims made by brands. Companies must invest in quality assurance, effective marketing strategies, and consumer education to mitigate these threats and maintain their competitive edge in a dynamic market landscape.

Competitor Outlook

• P&G (Procter & Gamble)
• Johnson & Johnson
• Unilever
• Burt's Bees
• CeraVe
• Babyganics
• Earth Mama
• Mustela
• Chicco
• Baby Dove
• Shea Moisture
• Avon
• Little Remedies
• California Baby
• Seventh Generation

The competitive landscape of the liquid baby powder market is characterized by both established players and emerging brands that are focusing on innovative formulations and eco-friendly practices. Major companies such as Procter & Gamble and Johnson & Johnson dominate the market, leveraging their extensive distribution networks and strong brand recognition. These companies continue to invest in research and development to introduce new products that cater to the evolving needs of parents, ensuring they remain relevant in the competitive landscape. Additionally, their robust marketing strategies and partnerships with healthcare professionals help strengthen consumer trust and brand loyalty.

Emerging brands like Babyganics and Earth Mama are also gaining traction in the market by emphasizing natural and organic ingredients. These companies have carved out a niche by appealing to health-conscious parents who prioritize safety and sustainability in their baby care choices. Their innovative marketing approaches often involve engaging with consumers through social media, parenting blogs, and influencer partnerships, fostering a community of loyal customers who value holistic and gentle products. The competitive dynamics are shifting as these brands challenge established players to adapt to changing consumer preferences.

Furthermore, the market is witnessing a rise in private label brands offered by retailers and e-commerce platforms, which provide cost-effective alternatives to established products. These private label offerings often emphasize quality and affordability, positioning them as attractive options for budget-conscious consumers. As these private label brands continue to gain traction, established companies may need to adjust their pricing strategies and innovate further to retain market share. Overall, the competitive landscape of the liquid baby powder market is vibrant and evolving, with numerous opportunities for both established and new players to thrive.

• 1 Appendix

  • 1.1 List of Tables
  • 1.2 List of Figures

• 2 Introduction

  • 2.1 Market Definition
  • 2.2 Scope of the Report
  • 2.3 Study Assumptions
  • 2.4 Base Currency & Forecast Periods

• 3 Market Dynamics

  • 3.1 Market Growth Factors
  • 3.2 Economic & Global Events
  • 3.3 Innovation Trends
  • 3.4 Supply Chain Analysis

• 4 Consumer Behavior

  • 4.1 Market Trends
  • 4.2 Pricing Analysis
  • 4.3 Buyer Insights

• 5 Key Player Profiles

  • 5.1 Avon
    • 5.1.1 Business Overview
    • 5.1.2 Products & Services
    • 5.1.3 Financials
    • 5.1.4 Recent Developments
    • 5.1.5 SWOT Analysis
  • 5.2 CeraVe
    • 5.2.1 Business Overview
    • 5.2.2 Products & Services
    • 5.2.3 Financials
    • 5.2.4 Recent Developments
    • 5.2.5 SWOT Analysis
  • 5.3 Chicco
    • 5.3.1 Business Overview
    • 5.3.2 Products & Services
    • 5.3.3 Financials
    • 5.3.4 Recent Developments
    • 5.3.5 SWOT Analysis
  • 5.4 Mustela
    • 5.4.1 Business Overview
    • 5.4.2 Products & Services
    • 5.4.3 Financials
    • 5.4.4 Recent Developments
    • 5.4.5 SWOT Analysis
  • 5.5 Unilever
    • 5.5.1 Business Overview
    • 5.5.2 Products & Services
    • 5.5.3 Financials
    • 5.5.4 Recent Developments
    • 5.5.5 SWOT Analysis
  • 5.6 Baby Dove
    • 5.6.1 Business Overview
    • 5.6.2 Products & Services
    • 5.6.3 Financials
    • 5.6.4 Recent Developments
    • 5.6.5 SWOT Analysis
  • 5.7 Babyganics
    • 5.7.1 Business Overview
    • 5.7.2 Products & Services
    • 5.7.3 Financials
    • 5.7.4 Recent Developments
    • 5.7.5 SWOT Analysis
  • 5.8 Earth Mama
    • 5.8.1 Business Overview
    • 5.8.2 Products & Services
    • 5.8.3 Financials
    • 5.8.4 Recent Developments
    • 5.8.5 SWOT Analysis
  • 5.9 Burt's Bees
    • 5.9.1 Business Overview
    • 5.9.2 Products & Services
    • 5.9.3 Financials
    • 5.9.4 Recent Developments
    • 5.9.5 SWOT Analysis
  • 5.10 Shea Moisture
    • 5.10.1 Business Overview
    • 5.10.2 Products & Services
    • 5.10.3 Financials
    • 5.10.4 Recent Developments
    • 5.10.5 SWOT Analysis
  • 5.11 California Baby
    • 5.11.1 Business Overview
    • 5.11.2 Products & Services
    • 5.11.3 Financials
    • 5.11.4 Recent Developments
    • 5.11.5 SWOT Analysis
  • 5.12 Little Remedies
    • 5.12.1 Business Overview
    • 5.12.2 Products & Services
    • 5.12.3 Financials
    • 5.12.4 Recent Developments
    • 5.12.5 SWOT Analysis
  • 5.13 Johnson & Johnson
    • 5.13.1 Business Overview
    • 5.13.2 Products & Services
    • 5.13.3 Financials
    • 5.13.4 Recent Developments
    • 5.13.5 SWOT Analysis
  • 5.14 Seventh Generation
    • 5.14.1 Business Overview
    • 5.14.2 Products & Services
    • 5.14.3 Financials
    • 5.14.4 Recent Developments
    • 5.14.5 SWOT Analysis
  • 5.15 P&G (Procter & Gamble)
    • 5.15.1 Business Overview
    • 5.15.2 Products & Services
    • 5.15.3 Financials
    • 5.15.4 Recent Developments
    • 5.15.5 SWOT Analysis

• 6 Market Segmentation

  • 6.1 Liquid Baby Powder Sales Market, By Application
    • 6.1.1 Diaper Area
    • 6.1.2 Body
    • 6.1.3 Clothing
    • 6.1.4 Bedding
    • 6.1.5 Others
  • 6.2 Liquid Baby Powder Sales Market, By Product Type
    • 6.2.1 Spray Liquid Baby Powder
    • 6.2.2 Squeeze Bottle Liquid Baby Powder
    • 6.2.3 Pump Dispenser Liquid Baby Powder
    • 6.2.4 Roll-On Liquid Baby Powder
    • 6.2.5 Tube Liquid Baby Powder
  • 6.3 Liquid Baby Powder Sales Market, By Ingredient Type
    • 6.3.1 Talc-based
    • 6.3.2 Cornstarch-based
    • 6.3.3 Arrowroot-based
    • 6.3.4 Kaolin Clay-based
    • 6.3.5 Rice Flour-based
  • 6.4 Liquid Baby Powder Sales Market, By Distribution Channel
    • 6.4.1 Online Stores
    • 6.4.2 Supermarkets/Hypermarkets
    • 6.4.3 Specialty Stores
    • 6.4.4 Drug Stores
    • 6.4.5 Others

• 7 Competitive Analysis

  • 7.1 Key Player Comparison
  • 7.2 Market Share Analysis
  • 7.3 Investment Trends
  • 7.4 SWOT Analysis

• 8 Research Methodology

  • 8.1 Analysis Design
  • 8.2 Research Phases
  • 8.3 Study Timeline

• 9 Future Market Outlook

  • 9.1 Growth Forecast
  • 9.2 Market Evolution

• 10 Geographical Overview

  • 10.1 Europe - Market Analysis
    • 10.1.1 By Country
      • 10.1.1.1 UK
      • 10.1.1.2 France
      • 10.1.1.3 Germany
      • 10.1.1.4 Spain
      • 10.1.1.5 Italy
  • 10.2 Asia Pacific - Market Analysis
    • 10.2.1 By Country
      • 10.2.1.1 India
      • 10.2.1.2 China
      • 10.2.1.3 Japan
      • 10.2.1.4 South Korea
  • 10.3 Latin America - Market Analysis
    • 10.3.1 By Country
      • 10.3.1.1 Brazil
      • 10.3.1.2 Argentina
      • 10.3.1.3 Mexico
  • 10.4 North America - Market Analysis
    • 10.4.1 By Country
      • 10.4.1.1 USA
      • 10.4.1.2 Canada
  • 10.5 Middle East & Africa - Market Analysis
    • 10.5.1 By Country
      • 10.5.1.1 Middle East
      • 10.5.1.2 Africa
  • 10.6 Liquid Baby Powder Sales Market by Region

• 11 Global Economic Factors

  • 11.1 Inflation Impact
  • 11.2 Trade Policies

• 12 Technology & Innovation

  • 12.1 Emerging Technologies
  • 12.2 AI & Digital Trends
  • 12.3 Patent Research

• 13 Investment & Market Growth

  • 13.1 Funding Trends
  • 13.2 Future Market Projections

• 14 Market Overview & Key Insights

  • 14.1 Executive Summary
  • 14.2 Key Trends
  • 14.3 Market Challenges
  • 14.4 Regulatory Landscape

Segments Analyzed in the Report

The global Liquid Baby Powder Sales market is categorized based on

By Product Type

• Spray Liquid Baby Powder
• Squeeze Bottle Liquid Baby Powder
• Pump Dispenser Liquid Baby Powder
• Roll-On Liquid Baby Powder
• Tube Liquid Baby Powder

By Application

• Diaper Area
• Body
• Clothing
• Bedding
• Others

By Distribution Channel

• Online Stores
• Supermarkets/Hypermarkets
• Specialty Stores
• Drug Stores
• Others

By Ingredient Type

• Talc-based
• Cornstarch-based
• Arrowroot-based
• Kaolin Clay-based
• Rice Flour-based

By Region

• North America
• Europe
• Asia Pacific
• Latin America
• Middle East & Africa

Key Players

• P&G (Procter & Gamble)
• Johnson & Johnson
• Unilever
• Burt's Bees
• CeraVe
• Babyganics
• Earth Mama
• Mustela
• Chicco
• Baby Dove
• Shea Moisture
• Avon
• Little Remedies
• California Baby
• Seventh Generation