Yoga and Exercise Mats

Yoga and Exercise Mats Market Outlook

The global Yoga and Exercise Mats market is projected to reach approximately USD 8.5 billion by 2035, growing at a CAGR of around 6.5% from 2025 to 2035. The growing emphasis on fitness and wellness, coupled with a rise in yoga and fitness enthusiasts, is significantly boosting the demand for yoga mats across various demographics. Additionally, with the increasing awareness of mental health and the importance of exercise in achieving a balanced lifestyle, more individuals are integrating yoga and exercise routines into their daily lives. The proliferation of online retail channels and specialty fitness stores has made these products more accessible, further driving market growth. Furthermore, innovations in mat designs, materials, and eco-friendly options are appealing to environmentally conscious consumers, contributing to the expanding market landscape.

Growth Factor of the Market

The Yoga and Exercise Mats market is experiencing robust growth due to several key factors. Firstly, there is a global shift towards healthier lifestyles, with more individuals acknowledging the physical and mental benefits of yoga and exercise. This shift has been amplified by the COVID-19 pandemic, which has led many people to seek fitness solutions that can be implemented in the comfort of their homes. Secondly, the expanding wellness industry, which includes yoga studios, fitness centers, and personal training services, is creating an increased demand for high-quality mats that cater to various activities. Thirdly, the rising trend of yoga among men and children, historically underrepresented groups in yoga practices, is also broadening the potential consumer base for yoga mats. Moreover, the increasing adoption of sustainable practices by manufacturers is attracting eco-conscious consumers, leading to a surge in demand for mats made from organic and recycled materials. Finally, the growing popularity of fitness influencers and the proliferation of social media platforms have also played a crucial role in promoting yoga and exercise, ultimately driving sales of mats across different market segments.

Key Highlights of the Market

• The global Yoga and Exercise Mats market is projected to reach USD 8.5 billion by 2035.
• Online retail channels are becoming increasingly popular for purchasing yoga mats.
• Eco-friendly mats are gaining traction among environmentally conscious consumers.
• The trend of practicing yoga among men and children is expanding the target demographic.
• Increased awareness of mental health benefits associated with yoga is driving market demand.

By Product Type

PVC Mats:

PVC mats are among the most widely used yoga mats due to their affordability, durability, and ease of maintenance. These mats provide a non-slip surface, which is crucial for performing various yoga poses that require stability and grip. They are often favored in commercial settings such as gyms and yoga studios because they can withstand heavy use and are resistant to wear and tear. However, there are concerns regarding the environmental impact of PVC, leading to a growing demand for sustainable alternatives. Despite this, PVC mats continue to hold a significant share in the market, particularly among budget-conscious consumers seeking practicality without compromising on performance.

Rubber Mats:

Rubber mats are becoming increasingly popular due to their natural properties, providing excellent cushioning and support during yoga sessions. These mats are biodegradable and sourced from sustainable materials, making them an attractive option for eco-conscious consumers. Rubber mats offer superior grip, even in sweaty conditions, and are often preferred for more vigorous yoga practices such as Ashtanga or Power Yoga. However, rubber mats tend to be heavier and may have a distinct odor when new, which could deter some users. As the trend toward sustainable products rises, rubber mats are expected to capture a larger market share and appeal to individuals seeking eco-friendly fitness solutions.

TPE Mats:

TPE (Thermoplastic Elastomer) mats represent an innovative option in the yoga mat market, combining the benefits of both rubber and PVC without their respective drawbacks. TPE mats are lightweight, durable, and provide good cushioning and grip, making them suitable for various types of yoga and exercise. Additionally, they are free from harmful chemicals and are recyclable, aligning well with the growing demand for environmentally friendly products. As consumers increasingly prioritize health and environmental sustainability, TPE mats are likely to see significant growth, particularly among younger demographics and fitness enthusiasts who are more mindful of their choices.

Cotton Mats:

Cotton mats are traditionally used in yoga practices and are often favored for their natural feel and breathability. These mats are typically less cushioned than their synthetic counterparts but are prized for their comfort and ability to absorb sweat, making them ideal for hot yoga sessions. Cotton mats are also washable, which adds to their appeal for users seeking hygiene and longevity in their purchase. However, cotton mats may not provide the same level of grip as rubber or PVC mats, which could be a concern for more vigorous practices. Nevertheless, their natural properties and aesthetic appeal make them a popular choice among those who appreciate a more organic yoga experience.

Jute Mats:

Jute mats are gaining traction in the market due to their eco-friendly nature and unique texture. Made from natural fibers, these mats not only provide a non-slip surface but also boast antimicrobial properties, making them suitable for yoga practices. Jute mats offer a distinct earthy aesthetic, appealing to consumers who value sustainability and a connection to nature. However, they may not be as cushioned as rubber or foam mats, and their durability can be a concern for intensive use. As sustainability continues to be a major trend, jute mats are likely to attract a niche audience looking for natural and biodegradable options in their fitness gear.

By Application

Yoga:

The application of yoga remains the most significant segment in the Yoga and Exercise Mats market. As yoga is widely practiced for its physical and mental health benefits, the demand for specialized yoga mats has seen consistent growth. These mats are designed specifically to provide optimal grip, cushioning, and support for various yoga poses. The rise of yoga studios and fitness centers offering diverse classes has further fueled the demand for high-quality mats. Additionally, the increasing number of online classes and workshops has led individuals to invest in their own mats, enhancing the personalized experience of their practice. The yoga application segment is expected to continue driving the market as more people adopt yoga as a regular part of their fitness regimen.

Pilates:

Pilates has gained popularity as a low-impact exercise method that emphasizes core strength and flexibility, and this has positively impacted the demand for Pilates mats. These mats are designed to provide the necessary support and cushioning for Pilates exercises, which often involve lying down and performing movements that require stability. As fitness enthusiasts seek complementary practices to enhance their overall physical fitness, the Pilates segment is expected to grow alongside yoga. The market for Pilates mats is further supported by the increasing number of Pilates studios and online classes, which are making this form of exercise more accessible to a broader audience.

Fitness:

The fitness segment encompasses a wide range of activities beyond yoga and Pilates, including high-intensity workouts, aerobics, and general exercise. As more individuals incorporate fitness routines into their lifestyles, the demand for versatile exercise mats has surged. These mats are designed to withstand rigorous activities while providing cushioning and support to reduce the risk of injury. The booming fitness industry, particularly with the rise of home workouts and virtual training, has significantly influenced the growth of this segment. Additionally, fitness-focused brands continue to develop mats that cater to various workout styles, ensuring that consumers have access to high-quality equipment for their fitness endeavors.

Gymnastics:

Gymnastics requires specialized mats to ensure safety and support during practice and performances, which has led to a niche market for gymnastics mats. These mats are typically thicker and provide enhanced cushioning to absorb impact, making them suitable for activities involving jumps, flips, and landings. The demand for gymnastics mats is largely driven by school programs, gymnastics clubs, and recreational facilities offering gymnastics training. As more children and young adults participate in gymnastics, the market for these mats is poised for growth. Furthermore, with the rise of competitive gymnastics, the necessity for high-quality mats that meet safety standards becomes increasingly critical, driving innovation and investment in this segment.

Meditation:

As mindfulness and meditation practices gain traction worldwide, the demand for mats specifically designed for meditation is on the rise. These mats are often thicker and provide a comfortable space for individuals to sit for extended periods, enhancing the overall meditation experience. The growing awareness of mental health and the importance of stress reduction has led more people to adopt meditation practices, contributing to market growth in this segment. Additionally, brands are increasingly focusing on creating aesthetically pleasing meditation mats that appeal to consumers’ preferences for home decor. As the meditation segment continues to expand, it is expected to play a significant role in the overall growth of the Yoga and Exercise Mats market.

By Distribution Channel

Online Stores:

Online stores have transformed the way consumers purchase Yoga and Exercise Mats, providing a convenient platform for exploring a wide variety of options. The rise of e-commerce has enabled brands to reach a broader audience without the limitations of physical storefronts. Consumers are increasingly turning to online shopping due to the ease of comparing prices, reading reviews, and accessing exclusive discounts. Additionally, the growth of social media and influencer marketing has also catalyzed the shift towards online retail, as consumers are more likely to purchase products recommended by fitness influencers. With the ongoing trend of digital transformation, the online stores segment is poised for significant growth in the coming years.

Specialty Stores:

Specialty stores, including those focused on fitness and wellness products, play a vital role in the Yoga and Exercise Mats market. These stores offer a curated selection of mats, allowing consumers to physically experience the products before purchasing. The knowledgeable staff in these specialty stores can provide valuable insights and recommendations based on individual needs and preferences. As consumers increasingly seek personalized shopping experiences, the significance of specialty stores is expected to grow. These stores often carry eco-friendly and high-quality mats, catering to consumers who are willing to invest in premium products. The blend of expert guidance and a tailored selection is likely to continue attracting customers to specialty retail outlets.

Department Stores:

Department stores have traditionally been a popular shopping destination for consumers, allowing them to access a diverse range of products, including Yoga and Exercise Mats. While the selection may not be as specialized as that found in dedicated fitness stores, department stores often feature well-known brands that cater to a general audience. The convenience of purchasing mats alongside other household items makes department stores an appealing option for consumers looking for a one-stop shopping experience. However, as consumers increasingly shift towards online shopping and specialty stores, the role of department stores in the yoga mat market may face challenges. Nevertheless, they continue to attract price-sensitive consumers who appreciate the convenience of physical retail.

Sports Retail Stores:

Sports retail stores are key players in the Yoga and Exercise Mats market, offering a range of athletic and fitness products for consumers engaged in physical activities. These stores typically have a diverse selection of mats tailored for various exercise forms, including yoga, Pilates, and general fitness. The knowledgeable staff can guide customers in selecting mats that best suit their workout routines and preferences. Additionally, sports retail stores often carry branded mats that align with specific fitness trends, enhancing their appeal to consumers. As fitness becomes a more integral part of lifestyle choices, sports retail stores are likely to continue being a significant distribution channel for yoga mats.

Hypermarkets:

Hypermarkets provide a unique shopping experience that combines groceries and general merchandise, including Yoga and Exercise Mats. These large retail establishments offer consumers the convenience of purchasing fitness products while completing their regular grocery shopping. While the selection of mats may be limited compared to specialty stores, hypermarkets often feature popular brands at competitive prices. This accessibility allows consumers to spontaneously purchase yoga mats without needing to make a dedicated trip to a fitness store. Although hypermarkets face competition from online retailers, they continue to serve as a valuable distribution channel for consumers seeking convenience and affordability in their fitness purchases.

By Material

Foam:

Foam mats are popular in the Yoga and Exercise Mats market due to their lightweight and cushioned properties. These mats are designed to provide comfort during workouts, making them ideal for yoga and general exercise routines. Foam mats are often favored by beginners and individuals participating in low-impact activities, as they offer excellent shock absorption and support. Additionally, foam mats can be produced in various thicknesses and textures, catering to different preferences and activities. However, they may wear out more quickly than other materials, leading consumers to seek durability in their purchases. As the demand for versatile and affordable mats grows, foam mats are likely to retain a significant share in the market.

Cork:

Cork mats are emerging as a sustainable option in the Yoga and Exercise Mats market due to their natural properties and eco-friendliness. Made from the bark of cork oak trees, these mats provide a unique texture that enhances grip and stability during yoga practices. Additionally, cork is naturally antimicrobial, making it resistant to mold and bacteria, which is particularly beneficial for those who practice yoga frequently. The appeal of cork mats lies in their biodegradable nature and the growing consumer preference for sustainable products. While cork mats may be more expensive than traditional synthetic options, their durability and health benefits position them as an attractive choice for environmentally conscious consumers.

PVC:

PVC remains a dominant material in the Yoga and Exercise Mats market due to its affordability and widespread availability. PVC mats offer a non-slip surface and are designed to withstand heavy use, making them ideal for both personal and commercial environments. However, concerns surrounding the environmental impact of PVC production and disposal have led consumers to seek alternatives. Despite these concerns, PVC mats continue to appeal to budget-conscious consumers who prioritize functionality and durability. Manufacturers are increasingly exploring ways to enhance the sustainability of PVC products, implementing recycling initiatives and eco-friendly practices to address consumer demands for greener options.

Rubber:

Rubber mats have gained prominence in the Yoga and Exercise Mats market due to their natural properties and superior grip. Made from natural or synthetic rubber, these mats provide excellent cushioning and support, making them suitable for various yoga practices. Additionally, rubber is known for its durability and resilience, allowing these mats to withstand frequent use without losing their quality. The growing trend of eco-friendly products has further bolstered the popularity of rubber mats, as consumers are increasingly drawn to sustainable materials. As the market continues to evolve, rubber mats are expected to capture a larger share due to their performance and environmental benefits.

TPE:

TPE (Thermoplastic Elastomer) is emerging as a favored material in the Yoga and Exercise Mats market due to its combination of performance and sustainability. TPE mats offer excellent cushioning, grip, and durability while being free from harmful chemicals and phthalates commonly found in other materials. This eco-friendly alternative aligns with the increasing consumer demand for sustainable products, making it an appealing option for environmentally conscious consumers. Additionally, TPE is lightweight and portable, adding to its convenience for users who often travel or attend classes. As the focus on health and environmental consciousness continues to rise, TPE mats are expected to experience significant growth in the coming years.

By Region

The North American region is a significant contributor to the growth of the Yoga and Exercise Mats market, accounting for approximately 35% of the total market share. This dominance can be attributed to the high awareness of fitness and wellness among the population, alongside a well-established network of yoga studios and fitness centers. The increasing number of fitness events and workshops, as well as the proliferation of online fitness classes, has further fueled the demand for high-quality yoga mats. Moreover, the trend towards home workouts, accelerated by the pandemic, has also led to a rise in sales through online retail channels. With a CAGR of about 7.0%, the North American market is expected to maintain its prominent position through 2035.

In Europe, the Yoga and Exercise Mats market is also thriving, with a share of around 30%. The region has seen a growing acceptance of yoga and fitness culture, driven by an increasing number of health-conscious individuals and lifestyle changes. The emphasis on mental well-being and stress relief has prompted many to adopt yoga as a regular practice. Additionally, European consumers show a strong preference for sustainable and eco-friendly products, which is leading to rising demand for mats made from natural materials. As more individuals prioritize fitness and wellness, the European market is expected to grow steadily, with a CAGR of approximately 6.5% during the forecast period.

Opportunities

The Yoga and Exercise Mats market presents numerous opportunities for growth, particularly with the increasing awareness of fitness and wellness globally. As more individuals embrace healthier lifestyles, the demand for yoga and exercise mats is likely to rise significantly. This trend is particularly pronounced in developing regions where urbanization and rising disposable incomes are contributing to greater engagement in fitness activities. Manufacturers can capitalize on this opportunity by tailoring their products to meet the unique preferences and cultural needs of these emerging markets, creating localized marketing strategies that resonate with consumers. Additionally, as corporate wellness programs become more prevalent, businesses may invest in yoga and exercise mats for employee wellness initiatives, further driving market demand.

Furthermore, there is a growing trend towards customization and personalization in the fitness industry. Consumers are increasingly seeking products that align with their individual styles and preferences, presenting an opportunity for brands to offer customizable yoga mats. This could include options for personalized designs, colors, and materials. Collaborations with fitness influencers and wellness brands can also enhance market visibility and attract new customers. As sustainability continues to be a focal point for consumers, brands that prioritize eco-friendly practices in their manufacturing processes and product offerings could gain a competitive edge, fostering brand loyalty and attracting environmentally conscious consumers.

Threats

Despite the positive growth trajectory of the Yoga and Exercise Mats market, several threats could hinder its expansion. One significant challenge is the increasing competition from alternative fitness products, such as resistance bands and foam rollers, which could divert consumer spending away from yoga mats. Additionally, the market is facing saturation in some regions, particularly in North America and Europe, where consumers already have access to a wide range of products. This saturation could lead to price wars among manufacturers, ultimately impacting profit margins. Moreover, the ongoing economic uncertainties and fluctuations in disposable income levels may lead consumers to prioritize essential purchases over fitness-related products.

Another potential threat is the rising awareness and regulations concerning environmental sustainability. As consumers demand more eco-friendly options, manufacturers that rely on traditional materials may face pressure to innovate and adapt to these changing preferences. Failure to comply with these expectations could result in a loss of market share to competitors that have embraced sustainable practices. Additionally, supply chain disruptions caused by global events, such as pandemics or geopolitical tensions, could impact the availability of raw materials for production, further complicating the market landscape.

Competitor Outlook

• Liforme
• Manduka
• Jade Yoga
• Gaiam
• PrAna
• Yoga Design Lab
• Hugger Mugger
• BalanceFrom
• Kulae
• AliMed
• Fit Spirit
• Bodywise
• adidas
• Nike
• Under Armour

The competitive landscape of the Yoga and Exercise Mats market is characterized by a diverse range of players, from specialized yoga mat manufacturers to large athletic brands. Companies like Manduka and Liforme are renowned for their high-quality, eco-friendly mats that cater to serious yoga practitioners, while brands like Gaiam and PrAna offer a variety of mats that appeal to the general fitness market. The presence of well-established athletic giants like adidas, Nike, and Under Armour further intensifies competition, as these companies leverage their extensive marketing reach and brand recognition to capture a larger share of the fitness market.

As the market becomes more saturated, companies are increasingly focusing on innovation and product differentiation to stand out. For instance, brands like Jade Yoga and Yoga Design Lab emphasize sustainability by using natural and recycled materials in their mats. At the same time, fitness influencers are playing a critical role in shaping consumer preferences, as they promote products that align with their own lifestyles. As a result, collaborations between brands and influencers are becoming a prevalent strategy for engaging with consumers and driving sales.

Moreover, the ongoing trend of personalization in the fitness industry is prompting companies to explore customizable options for their mats. This could include offering personalized designs, colors, or even embossed names for the consumers. By embracing such personalization, brands can create a unique selling proposition that resonates with consumers looking for more than just a standard product. In this competitive landscape, the focus on sustainability, product innovation, and personalized experiences will likely shape the future of the Yoga and Exercise Mats market.

• 1 Appendix

  • 1.1 List of Tables
  • 1.2 List of Figures

• 2 Introduction

  • 2.1 Market Definition
  • 2.2 Scope of the Report
  • 2.3 Study Assumptions
  • 2.4 Base Currency & Forecast Periods

• 3 Market Dynamics

  • 3.1 Market Growth Factors
  • 3.2 Economic & Global Events
  • 3.3 Innovation Trends
  • 3.4 Supply Chain Analysis

• 4 Consumer Behavior

  • 4.1 Market Trends
  • 4.2 Pricing Analysis
  • 4.3 Buyer Insights

• 5 Key Player Profiles

  • 5.1 Nike
    • 5.1.1 Business Overview
    • 5.1.2 Products & Services
    • 5.1.3 Financials
    • 5.1.4 Recent Developments
    • 5.1.5 SWOT Analysis
  • 5.2 Gaiam
    • 5.2.1 Business Overview
    • 5.2.2 Products & Services
    • 5.2.3 Financials
    • 5.2.4 Recent Developments
    • 5.2.5 SWOT Analysis
  • 5.3 Kulae
    • 5.3.1 Business Overview
    • 5.3.2 Products & Services
    • 5.3.3 Financials
    • 5.3.4 Recent Developments
    • 5.3.5 SWOT Analysis
  • 5.4 PrAna
    • 5.4.1 Business Overview
    • 5.4.2 Products & Services
    • 5.4.3 Financials
    • 5.4.4 Recent Developments
    • 5.4.5 SWOT Analysis
  • 5.5 AliMed
    • 5.5.1 Business Overview
    • 5.5.2 Products & Services
    • 5.5.3 Financials
    • 5.5.4 Recent Developments
    • 5.5.5 SWOT Analysis
  • 5.6 adidas
    • 5.6.1 Business Overview
    • 5.6.2 Products & Services
    • 5.6.3 Financials
    • 5.6.4 Recent Developments
    • 5.6.5 SWOT Analysis
  • 5.7 Liforme
    • 5.7.1 Business Overview
    • 5.7.2 Products & Services
    • 5.7.3 Financials
    • 5.7.4 Recent Developments
    • 5.7.5 SWOT Analysis
  • 5.8 Manduka
    • 5.8.1 Business Overview
    • 5.8.2 Products & Services
    • 5.8.3 Financials
    • 5.8.4 Recent Developments
    • 5.8.5 SWOT Analysis
  • 5.9 Bodywise
    • 5.9.1 Business Overview
    • 5.9.2 Products & Services
    • 5.9.3 Financials
    • 5.9.4 Recent Developments
    • 5.9.5 SWOT Analysis
  • 5.10 Jade Yoga
    • 5.10.1 Business Overview
    • 5.10.2 Products & Services
    • 5.10.3 Financials
    • 5.10.4 Recent Developments
    • 5.10.5 SWOT Analysis
  • 5.11 Fit Spirit
    • 5.11.1 Business Overview
    • 5.11.2 Products & Services
    • 5.11.3 Financials
    • 5.11.4 Recent Developments
    • 5.11.5 SWOT Analysis
  • 5.12 BalanceFrom
    • 5.12.1 Business Overview
    • 5.12.2 Products & Services
    • 5.12.3 Financials
    • 5.12.4 Recent Developments
    • 5.12.5 SWOT Analysis
  • 5.13 Under Armour
    • 5.13.1 Business Overview
    • 5.13.2 Products & Services
    • 5.13.3 Financials
    • 5.13.4 Recent Developments
    • 5.13.5 SWOT Analysis
  • 5.14 Hugger Mugger
    • 5.14.1 Business Overview
    • 5.14.2 Products & Services
    • 5.14.3 Financials
    • 5.14.4 Recent Developments
    • 5.14.5 SWOT Analysis
  • 5.15 Yoga Design Lab
    • 5.15.1 Business Overview
    • 5.15.2 Products & Services
    • 5.15.3 Financials
    • 5.15.4 Recent Developments
    • 5.15.5 SWOT Analysis

• 6 Market Segmentation

  • 6.1 Yoga and Exercise Mats Market, By Material
    • 6.1.1 Foam
    • 6.1.2 Cork
    • 6.1.3 PVC
    • 6.1.4 Rubber
    • 6.1.5 TPE
  • 6.2 Yoga and Exercise Mats Market, By Application
    • 6.2.1 Yoga
    • 6.2.2 Pilates
    • 6.2.3 Fitness
    • 6.2.4 Gymnastics
    • 6.2.5 Meditation
  • 6.3 Yoga and Exercise Mats Market, By Distribution Channel
    • 6.3.1 Online Stores
    • 6.3.2 Specialty Stores
    • 6.3.3 Department Stores
    • 6.3.4 Sports Retail Stores
    • 6.3.5 Hypermarkets

• 7 Competitive Analysis

  • 7.1 Key Player Comparison
  • 7.2 Market Share Analysis
  • 7.3 Investment Trends
  • 7.4 SWOT Analysis

• 8 Research Methodology

  • 8.1 Analysis Design
  • 8.2 Research Phases
  • 8.3 Study Timeline

• 9 Future Market Outlook

  • 9.1 Growth Forecast
  • 9.2 Market Evolution

• 10 Geographical Overview

  • 10.1 Europe - Market Analysis
    • 10.1.1 By Country
      • 10.1.1.1 UK
      • 10.1.1.2 France
      • 10.1.1.3 Germany
      • 10.1.1.4 Spain
      • 10.1.1.5 Italy
  • 10.2 Asia Pacific - Market Analysis
    • 10.2.1 By Country
      • 10.2.1.1 India
      • 10.2.1.2 China
      • 10.2.1.3 Japan
      • 10.2.1.4 South Korea
  • 10.3 Latin America - Market Analysis
    • 10.3.1 By Country
      • 10.3.1.1 Brazil
      • 10.3.1.2 Argentina
      • 10.3.1.3 Mexico
  • 10.4 North America - Market Analysis
    • 10.4.1 By Country
      • 10.4.1.1 USA
      • 10.4.1.2 Canada
  • 10.5 Middle East & Africa - Market Analysis
    • 10.5.1 By Country
      • 10.5.1.1 Middle East
      • 10.5.1.2 Africa
  • 10.6 Yoga and Exercise Mats Market by Region

• 11 Global Economic Factors

  • 11.1 Inflation Impact
  • 11.2 Trade Policies

• 12 Technology & Innovation

  • 12.1 Emerging Technologies
  • 12.2 AI & Digital Trends
  • 12.3 Patent Research

• 13 Investment & Market Growth

  • 13.1 Funding Trends
  • 13.2 Future Market Projections

• 14 Market Overview & Key Insights

  • 14.1 Executive Summary
  • 14.2 Key Trends
  • 14.3 Market Challenges
  • 14.4 Regulatory Landscape

Segments Analyzed in the Report

The global Yoga and Exercise Mats market is categorized based on

By Application

• Yoga
• Pilates
• Fitness
• Gymnastics
• Meditation

By Distribution Channel

• Online Stores
• Specialty Stores
• Department Stores
• Sports Retail Stores
• Hypermarkets

By Material

• Foam
• Cork
• PVC
• Rubber
• TPE

By Region

• North America
• Europe
• Asia Pacific
• Latin America
• Middle East & Africa

Key Players

• Liforme
• Manduka
• Jade Yoga
• Gaiam
• PrAna
• Yoga Design Lab
• Hugger Mugger
• BalanceFrom
• Kulae
• AliMed
• Fit Spirit
• Bodywise
• adidas
• Nike
• Under Armour