Women s Sportswear amp Fitness Clothing

Women's Sportswear & Fitness Clothing Market Outlook

The global Women's Sportswear and Fitness Clothing market is anticipated to reach approximately USD 250 billion by 2035, with a compound annual growth rate (CAGR) of around 7.2% during the forecast period from 2025 to 2035. A significant driver contributing to this growth is the increasing awareness regarding health and fitness among women, leading to higher participation rates in various sports and fitness activities. Furthermore, the rise of athleisure trends where fitness apparel is worn in non-sport settings is expanding the consumer base for women's sportswear. The pandemic has also played a pivotal role in boosting online sales and reshaping consumer preferences towards comfortable and environmentally friendly fitness clothing. Additionally, the diversification of product offerings, including high-performance gear and fashionable designs, continues to attract a wider audience, thus propelling market growth.

Growth Factor of the Market

Several growth factors are driving the Women's Sportswear and Fitness Clothing market. Firstly, the surge in health-conscious lifestyles among women reflects a broader cultural shift towards fitness and wellness, leading to increased sales of performance-oriented athletic wear. Secondly, the growing influence of social media and fitness influencers plays a crucial role in shaping consumer trends and preferences, effectively popularizing various activewear brands. Thirdly, evolving fashion trends that blend functionality and style have catalyzed innovations in sportswear, making it more appealing for everyday wear. Additionally, the expansion of e-commerce platforms has enhanced accessibility and convenience for consumers seeking the latest sports fashion, which has further stimulated market growth. Another critical factor includes the growing emphasis on sustainable and eco-friendly materials, which aligns with the values of modern consumers, encouraging brands to invest in sustainable practices.

Key Highlights of the Market

• The market is projected to grow at a CAGR of 7.2% from 2025 to 2035.
• Increased health consciousness among women is driving demand for fitness clothing.
• The rise of athleisure fashion is blurring the lines between gym wear and everyday clothing.
• Social media platforms significantly influence women's sportswear purchasing decisions.
• The trend towards sustainability is prompting brands to adopt eco-friendly materials in their designs.

By Product Type

Sports Bras:

Sports bras have emerged as a crucial product segment within the women's sportswear market, primarily due to their role in providing support during high-impact activities. The growing participation of women in sports, along with increased awareness regarding breast health, has led to a surge in demand for comfortable and well-fitted sports bras. Innovations in materials and designs cater to various impacts, enhancing comfort and performance. Brands are also focusing on offering a wider range of sizes and styles to accommodate diverse body types, which further strengthens the market for sports bras. As more women engage in rigorous workout routines, the importance of specialized support gear like sports bras continues to gain recognition.

Leggings:

Leggings have become a staple in women's sports and fitness clothing, favored for their versatility and comfort. Designed to cater to various activities from yoga to running, the demand for leggings is fueled by their ability to combine style and functionality. Innovations in materials that provide moisture-wicking capabilities and stretchability have further enhanced their appeal, making them suitable for both workouts and casual wear. The trend of high-waisted leggings has gained popularity, as it offers additional support and comfort. Additionally, the incorporation of trendy designs, such as patterns and colors, allows women to express personal style, propelling the growth of this segment.

Tank Tops:

Tank tops are another essential product within the women's sportswear segment, known for their breathability and ease of movement. Ideal for warm-weather workouts and gym sessions, they have become increasingly popular among women engaged in various fitness activities. The versatility of tank tops allows them to transition seamlessly from the gym to casual outings, which aligns with the athleisure trend. Furthermore, the introduction of performance materials that wick moisture away from the body enhances comfort during intense workouts. Brands are also innovating with designs that include built-in bras or unique back cutouts, offering both practicality and style.

Shorts:

Shorts are a favored choice for women involved in outdoor activities and high-energy workouts, providing optimal comfort and flexibility. This category has seen a rise in popularity due to the increased participation in running, cycling, and other outdoor sports. The demand for shorts is closely linked to the warm-weather months, but innovations in fabric technology have led to shorts suitable for year-round wear. Brands are also focusing on incorporating features such as pockets and adjustable waistbands, making them more functional and appealing. The trend towards lightweight and quick-drying materials has further solidified the position of shorts within the sportswear market.

Jackets:

Jackets play a vital role in women's sportswear, particularly for outdoor activities where weather resistance is essential. The demand for jackets has increased due to the growing trend of outdoor sports and adventures, prompting brands to innovate with lightweight, breathable, and water-resistant materials. These jackets not only provide protection from the elements but also cater to the fashion-forward consumer, often featuring stylish designs that can be worn casually. As more women engage in activities such as hiking and running, the need for functional yet fashionable jackets continues to rise, driving growth in this product segment.

By Application

Gym Workouts:

The application of gym workouts is a significant segment within the women's sportswear market, as women increasingly prioritize fitness and health. The demand for specialized gym wear that combines comfort, support, and style is paramount to enhance workout experiences. Brands are responding by designing collections specifically tailored for various gym activities, such as weightlifting, cardio, and group classes. The rise of fitness communities and gym memberships among women has further catalyzed this trend, driving growth in the gym-specific apparel segment. Functional designs, including moisture-wicking materials and strategic ventilation, are essential features that cater to women’s needs during intense gym sessions.

Running:

The running application segment has gained immense traction in recent years, driven by the increasing popularity of running as a fitness activity. Women are more motivated than ever to invest in specialized running gear, including lightweight tops, moisture-wicking bottoms, and supportive footwear. The demand for running clothing is linked to health benefits and the pursuit of personal fitness goals. Brands are also focusing on providing reflective elements in their designs for safety during early morning or evening runs, as well as incorporating performance-enhancing technologies. As more women participate in running events and marathons, the running application segment is poised for sustained growth.

Yoga:

Yoga has become a mainstream fitness activity, leading to a significant demand for specialized apparel designed for comfort and flexibility. The yoga application segment within the women's sportswear market has seen an upsurge in popularity, as women seek clothing that allows for full range of motion during poses. Materials such as cotton blends, spandex, and bamboo are favored for their softness and stretchability. Brands are also innovating with eco-friendly materials to align with the values of health-conscious consumers. The growing number of yoga studios and classes has further fueled this segment, as women actively seek fashionable yet functional attire for their practice.

Dance:

Dance is another vibrant segment contributing to the growth of women's sportswear, as women engage in various forms of dance for fitness and recreation. The demand for dance attire ranges from form-fitting leggings and tops to flowy skirts and dresses, which cater to different dance styles such as ballet, jazz, and hip-hop. Brands are increasingly focusing on designing clothing that combines style with movement freedom, emphasizing lightweight and breathable materials. Dance classes and competitions also drive demand for fashionable and functional attire, encouraging women to express their individuality while participating in their passion.

Outdoor Activities:

The outdoor activities application segment is gaining momentum as women embrace outdoor sports and recreational activities. This growth is attributed to the increasing interest in hiking, climbing, and camping, prompting a demand for durable, weather-resistant clothing. Brands are responding to this trend by offering versatile apparel that combines functionality with style, ensuring women feel comfortable and fashionable while engaging in outdoor pursuits. Features such as moisture-wicking fabrics, UV protection, and insulation cater to varying climates and activities, making outdoor sportswear an essential segment within the women's fitness market.

By Distribution Channel

Online Stores:

Online stores have become a dominant distribution channel in the Women's Sportswear and Fitness Clothing market, particularly following the pandemic, which accelerated e-commerce adoption. The convenience of shopping from home, coupled with the extensive variety available online, appeals to modern consumers. Brands and retailers are investing in online platforms to enhance user experience, offering personalized shopping experiences through advanced algorithms and customer feedback. Additionally, social media marketing and influencer collaborations are crucial in driving traffic to online stores, resulting in increased sales and brand visibility. The ease of access to customer reviews and comparative shopping options further solidifies the position of online stores as a preferred choice for purchasing sportswear.

Specialty Stores:

Specialty stores remain a vital distribution channel for women's sportswear, attracting consumers seeking expert advice and curated collections. These stores often focus on specific brands or categories, providing consumers with a tailored shopping experience. The personalized service and knowledgeable staff help in building customer loyalty, as shoppers feel more confident in their purchases. In-store events, workshops, and community engagement initiatives contribute to a loyal customer base. Specialty stores are also increasingly integrating online shopping options, allowing customers to browse and order products conveniently, which helps in maintaining relevance in a competitive landscape.

Department Stores:

Department stores play a significant role in the distribution of women's sportswear, offering a wide range of products from various brands under one roof. This convenience attracts consumers who prefer to explore multiple options in a single shopping trip. The visual merchandising of athletic apparel sections has evolved to create appealing displays that highlight the latest trends and technologies. As department stores invest in enhancing the shopping experience through promotions and exclusive collections, they remain a relevant channel for consumers seeking both style and functionality in their fitness clothing.

Supermarkets/Hypermarkets:

Supermarkets and hypermarkets have gradually entered the women's sportswear market, offering affordable options for consumers seeking fitness apparel. While these channels might not provide the same breadth of specialized products as dedicated sports retailers, they cater to the mass market by providing basic athletic wear. The convenience of purchasing sportswear alongside grocery shopping appeals to budget-conscious consumers. In response to increasing demand, many supermarkets are expanding their offerings to include well-known activewear brands, making sports clothing accessible to a broader audience.

Sports Retail Stores:

Sports retail stores are essential in the distribution of women's sportswear as they focus solely on athletic apparel and equipment. These stores typically offer a robust selection of brands and product categories, appealing to serious fitness enthusiasts. The knowledgeable staff often provides valuable insights and recommendations, enhancing the shopping experience for consumers. Additionally, sports retail stores frequently host events and promotions that engage local communities and foster brand loyalty. The emphasis on performance-driven apparel reinforces the credibility of these stores as the go-to destination for women's sportswear.

By Material Type

Nylon:

Nylon has emerged as a favored material in women's sportswear due to its lightweight and durable properties. The fabric's ability to wick away moisture and dry quickly makes it ideal for high-intensity workouts, ensuring comfort and performance. Furthermore, nylon is known for its stretchability, allowing for a wide range of movement during various fitness activities. This versatility makes it a popular choice among manufacturers, who often combine nylon with other materials to enhance its performance features. As consumers become more discerning about fabric quality, nylon's reputation for resilience and comfort solidifies its position in the women's sportswear market.

Polyester:

Polyester is another commonly used material in women's sportswear, valued for its moisture-wicking capabilities and ability to retain shape. The fabric is lightweight and durable, making it suitable for a variety of fitness activities, from running to yoga. Polyester blends well with other fabrics, allowing for innovative designs and performance enhancements. Additionally, it is easier to dye and print, making it a favorite among designers looking to create vibrant and stylish patterns. As brands continue to innovate with polyester technology, the material remains a cornerstone in the women's sportswear market, catering to consumers' functional and aesthetic needs.

Spandex:

Spandex, known for its exceptional elasticity, is a critical material in women's fitness clothing, especially in products like leggings and sports bras. Its ability to stretch up to five times its original length without losing shape makes it ideal for activities that require flexibility and comfort. Spandex is often blended with other fabrics, such as cotton or polyester, to enhance the overall performance of sportswear. As women increasingly seek clothing that caters to their active lifestyles, spandex's role in providing the necessary support and comfort positions it as a prime material in the sportswear industry.

Cotton:

Cotton remains a popular material in women's sportswear, particularly for casual and low-impact activities. Its natural fibers offer breathability and comfort, making it a preferred choice for yoga and leisurewear. While cotton may not provide the same moisture-wicking capabilities as synthetic materials, its softness and comfort appeal to consumers looking for versatile apparel that can transition from the gym to leisure activities. The demand for organic and sustainably sourced cotton has also gained traction, as environmentally conscious consumers prioritize eco-friendly options in their clothing choices.

Lycra:

Lycra, a brand name for spandex, is a significant material in women's sportswear, known for its exceptional stretch and recovery properties. This material provides a snug fit, allowing for freedom of movement during workouts and active pursuits. Lycra is commonly used in high-performance clothing, ensuring that garments maintain their shape and support during intense activities. The combination of Lycra with other fabrics results in innovative activewear that meets the demands of modern consumers. As women continue to prioritize functionality and comfort in their fitness clothing, Lycra remains a key player in the sportswear market.

By Region

The Women's Sportswear and Fitness Clothing market demonstrates a varied landscape across different regions, with North America leading in market share due to a strong culture of fitness and wellness. As of 2023, the North American market is estimated to hold around 35% of the global share, fueled by the prevalence of gyms, fitness studios, and an active lifestyle among women. The increasing participation of women in various sports and fitness activities, coupled with the rising trend of athleisure, is expected to propel this region's CAGR to approximately 7.5% from 2025 to 2035. The convenience of e-commerce and the availability of a wide range of brands further bolster the region's position in the market.

Europe follows closely, responsible for around 30% of the global Women's Sportswear market. The region showcases a growing emphasis on health and fitness, supported by various government initiatives promoting physical activity among women. As women actively seek stylish yet functional sportswear, the European market has seen a surge in local brands and international players offering innovative solutions. The CAGR for the European market is projected at 6.8% during the forecast period, reflecting the region's commitment to healthy lifestyles and sustainable practices in sportswear manufacturing. Meanwhile, Asia Pacific is emerging as a promising market, expected to grow significantly due to rising disposable incomes, urbanization, and increasing awareness of fitness among women.

Opportunities

The Women's Sportswear and Fitness Clothing market presents numerous opportunities for brands to innovate and capture consumer interest. One of the most significant opportunities lies in the growing segment of eco-conscious consumers, who prioritize sustainability in their purchasing decisions. Brands that invest in sustainable materials and ethical manufacturing processes can differentiate themselves in the competitive landscape, attracting a loyal customer base. The increasing popularity of online shopping also offers brands a chance to enhance their digital presence, reaching wider audiences and engaging with consumers through targeted marketing campaigns. The integration of technology in sportswear, such as moisture management and temperature regulation, provides another avenue for innovation, appealing to performance-driven consumers.

Another opportunity lies in regional expansion, particularly in emerging markets where the fitness culture is rapidly developing. As disposable incomes rise and urbanization increases, women in these regions are increasingly seeking fitness solutions that cater to their lifestyles. Localizing product offerings to meet regional preferences and cultural nuances can enable brands to tap into these growing markets effectively. Additionally, collaborating with fitness influencers and leveraging social media platforms can enhance brand visibility and drive sales, encouraging women to embrace an active lifestyle through fashionable and functional sportswear.

Threats

While the Women's Sportswear and Fitness Clothing market is poised for growth, it is not without its challenges. The market faces intense competition, with numerous brands vying for consumer attention and loyalty. This saturation can lead to price wars, which may diminish profit margins for manufacturers. Additionally, changing consumer preferences can pose a threat, as brands must continuously adapt to evolving trends within the fitness apparel industry. The rapid pace of technological advancements in materials and manufacturing requires companies to invest significantly in research and development to stay relevant and competitive, which can strain resources.

On the other hand, potential supply chain disruptions can hinder production and distribution, affecting the timely availability of products in the market. Global events, such as pandemics or geopolitical tensions, can exacerbate these challenges, leading to delays and increased costs. Furthermore, the growing emphasis on sustainability means that brands must not only focus on product quality but also ensure responsible sourcing and manufacturing practices. Failing to meet these expectations can lead to reputational damage and loss of consumer trust, which is particularly detrimental in the highly visual and impact-driven athletic wear market.

Competitor Outlook

• Nike, Inc.
• Adidas AG
• Puma SE
• Under Armour, Inc.
• Lululemon Athletica Inc.
• Reebok International Ltd.
• New Balance Athletic Shoe, Inc.
• Asics Corporation
• Columbia Sportswear Company
• Gap Inc. (Athleta)
• Gymshark Ltd.
• Fabletics, Inc.
• Outdoor Voices, Inc.
• Champion (Hanesbrands Inc.)
• Zella (Nordstrom, Inc.)

The competitive landscape for women's sportswear and fitness clothing is marked by a diverse array of brands, each vying for market share through innovative products and targeted marketing strategies. Major players like Nike and Adidas dominate the industry, leveraging their extensive resources and global reach to invest in cutting-edge technology and design. Nike, with its focus on performance and brand prestige, continually introduces new lines that cater to various sports and fitness activities. In contrast, Adidas has embraced sustainability as a core principle, creating collections made from recycled materials that resonate with environmentally conscious consumers. Such strategic positioning allows these giants to maintain strong brand loyalty and attract a wide audience.

Emerging brands, including Gymshark and Fabletics, have disrupted the traditional market by adopting direct-to-consumer models and utilizing social media for engagement. Gymshark, known for its influencer partnerships and community-driven approach, has rapidly gained a loyal following among younger audiences. Meanwhile, Fabletics has successfully tapped into the subscription model, offering personalized services that cater to individual preferences. This shift towards e-commerce and influencer-driven marketing reflects changing consumer behaviors and emphasizes the need for brands to adapt to the digital landscape to stay competitive.

Furthermore, the market also features niche players such as Outdoor Voices and Athleta, which focus on specific segments and prioritize inclusivity and body positivity in their messaging. These brands are redefining traditional notions of fitness apparel by promoting a lifestyle approach that encourages participation in various activities rather than just performance. As consumer preferences continue to evolve, brands that can effectively communicate their values and foster a sense of community will likely thrive in the competitive women's sportswear market.

• 1 Appendix

  • 1.1 List of Tables
  • 1.2 List of Figures

• 2 Introduction

  • 2.1 Market Definition
  • 2.2 Scope of the Report
  • 2.3 Study Assumptions
  • 2.4 Base Currency & Forecast Periods

• 3 Market Dynamics

  • 3.1 Market Growth Factors
  • 3.2 Economic & Global Events
  • 3.3 Innovation Trends
  • 3.4 Supply Chain Analysis

• 4 Consumer Behavior

  • 4.1 Market Trends
  • 4.2 Pricing Analysis
  • 4.3 Buyer Insights

• 5 Key Player Profiles

  • 5.1 Puma SE
    • 5.1.1 Business Overview
    • 5.1.2 Products & Services
    • 5.1.3 Financials
    • 5.1.4 Recent Developments
    • 5.1.5 SWOT Analysis
  • 5.2 Adidas AG
    • 5.2.1 Business Overview
    • 5.2.2 Products & Services
    • 5.2.3 Financials
    • 5.2.4 Recent Developments
    • 5.2.5 SWOT Analysis
  • 5.3 Nike, Inc.
    • 5.3.1 Business Overview
    • 5.3.2 Products & Services
    • 5.3.3 Financials
    • 5.3.4 Recent Developments
    • 5.3.5 SWOT Analysis
  • 5.4 Gymshark Ltd.
    • 5.4.1 Business Overview
    • 5.4.2 Products & Services
    • 5.4.3 Financials
    • 5.4.4 Recent Developments
    • 5.4.5 SWOT Analysis
  • 5.5 Fabletics, Inc.
    • 5.5.1 Business Overview
    • 5.5.2 Products & Services
    • 5.5.3 Financials
    • 5.5.4 Recent Developments
    • 5.5.5 SWOT Analysis
  • 5.6 Asics Corporation
    • 5.6.1 Business Overview
    • 5.6.2 Products & Services
    • 5.6.3 Financials
    • 5.6.4 Recent Developments
    • 5.6.5 SWOT Analysis
  • 5.7 Gap Inc. (Athleta)
    • 5.7.1 Business Overview
    • 5.7.2 Products & Services
    • 5.7.3 Financials
    • 5.7.4 Recent Developments
    • 5.7.5 SWOT Analysis
  • 5.8 Under Armour, Inc.
    • 5.8.1 Business Overview
    • 5.8.2 Products & Services
    • 5.8.3 Financials
    • 5.8.4 Recent Developments
    • 5.8.5 SWOT Analysis
  • 5.9 Outdoor Voices, Inc.
    • 5.9.1 Business Overview
    • 5.9.2 Products & Services
    • 5.9.3 Financials
    • 5.9.4 Recent Developments
    • 5.9.5 SWOT Analysis
  • 5.10 Zella (Nordstrom, Inc.)
    • 5.10.1 Business Overview
    • 5.10.2 Products & Services
    • 5.10.3 Financials
    • 5.10.4 Recent Developments
    • 5.10.5 SWOT Analysis
  • 5.11 Lululemon Athletica Inc.
    • 5.11.1 Business Overview
    • 5.11.2 Products & Services
    • 5.11.3 Financials
    • 5.11.4 Recent Developments
    • 5.11.5 SWOT Analysis
  • 5.12 Reebok International Ltd.
    • 5.12.1 Business Overview
    • 5.12.2 Products & Services
    • 5.12.3 Financials
    • 5.12.4 Recent Developments
    • 5.12.5 SWOT Analysis
  • 5.13 Champion (Hanesbrands Inc.)
    • 5.13.1 Business Overview
    • 5.13.2 Products & Services
    • 5.13.3 Financials
    • 5.13.4 Recent Developments
    • 5.13.5 SWOT Analysis
  • 5.14 Columbia Sportswear Company
    • 5.14.1 Business Overview
    • 5.14.2 Products & Services
    • 5.14.3 Financials
    • 5.14.4 Recent Developments
    • 5.14.5 SWOT Analysis
  • 5.15 New Balance Athletic Shoe, Inc.
    • 5.15.1 Business Overview
    • 5.15.2 Products & Services
    • 5.15.3 Financials
    • 5.15.4 Recent Developments
    • 5.15.5 SWOT Analysis

• 6 Market Segmentation

  • 6.1 Women s Sportswear amp Fitness Clothing Market, By Application
    • 6.1.1 Gym Workouts
    • 6.1.2 Running
    • 6.1.3 Yoga
    • 6.1.4 Dance
    • 6.1.5 Outdoor Activities
  • 6.2 Women s Sportswear amp Fitness Clothing Market, By Product Type
    • 6.2.1 Sports Bras
    • 6.2.2 Leggings
    • 6.2.3 Tank Tops
    • 6.2.4 Shorts
    • 6.2.5 Jackets
  • 6.3 Women s Sportswear amp Fitness Clothing Market, By Material Type
    • 6.3.1 Nylon
    • 6.3.2 Polyester
    • 6.3.3 Spandex
    • 6.3.4 Cotton
    • 6.3.5 Lycra
  • 6.4 Women s Sportswear amp Fitness Clothing Market, By Distribution Channel
    • 6.4.1 Online Stores
    • 6.4.2 Specialty Stores
    • 6.4.3 Department Stores
    • 6.4.4 Supermarkets/Hypermarkets
    • 6.4.5 Sports Retail Stores

• 7 Competitive Analysis

  • 7.1 Key Player Comparison
  • 7.2 Market Share Analysis
  • 7.3 Investment Trends
  • 7.4 SWOT Analysis

• 8 Research Methodology

  • 8.1 Analysis Design
  • 8.2 Research Phases
  • 8.3 Study Timeline

• 9 Future Market Outlook

  • 9.1 Growth Forecast
  • 9.2 Market Evolution

• 10 Geographical Overview

  • 10.1 Europe - Market Analysis
    • 10.1.1 By Country
      • 10.1.1.1 UK
      • 10.1.1.2 France
      • 10.1.1.3 Germany
      • 10.1.1.4 Spain
      • 10.1.1.5 Italy
  • 10.2 Asia Pacific - Market Analysis
    • 10.2.1 By Country
      • 10.2.1.1 India
      • 10.2.1.2 China
      • 10.2.1.3 Japan
      • 10.2.1.4 South Korea
  • 10.3 Latin America - Market Analysis
    • 10.3.1 By Country
      • 10.3.1.1 Brazil
      • 10.3.1.2 Argentina
      • 10.3.1.3 Mexico
  • 10.4 North America - Market Analysis
    • 10.4.1 By Country
      • 10.4.1.1 USA
      • 10.4.1.2 Canada
  • 10.5 Middle East & Africa - Market Analysis
    • 10.5.1 By Country
      • 10.5.1.1 Middle East
      • 10.5.1.2 Africa
  • 10.6 Women s Sportswear amp Fitness Clothing Market by Region

• 11 Global Economic Factors

  • 11.1 Inflation Impact
  • 11.2 Trade Policies

• 12 Technology & Innovation

  • 12.1 Emerging Technologies
  • 12.2 AI & Digital Trends
  • 12.3 Patent Research

• 13 Investment & Market Growth

  • 13.1 Funding Trends
  • 13.2 Future Market Projections

• 14 Market Overview & Key Insights

  • 14.1 Executive Summary
  • 14.2 Key Trends
  • 14.3 Market Challenges
  • 14.4 Regulatory Landscape

Segments Analyzed in the Report

The global Women s Sportswear amp Fitness Clothing market is categorized based on

By Product Type

• Sports Bras
• Leggings
• Tank Tops
• Shorts
• Jackets

By Application

• Gym Workouts
• Running
• Yoga
• Dance
• Outdoor Activities

By Distribution Channel

• Online Stores
• Specialty Stores
• Department Stores
• Supermarkets/Hypermarkets
• Sports Retail Stores

By Material Type

• Nylon
• Polyester
• Spandex
• Cotton
• Lycra

By Region

• North America
• Europe
• Asia Pacific
• Latin America
• Middle East & Africa

Key Players

• Nike, Inc.
• Adidas AG
• Puma SE
• Under Armour, Inc.
• Lululemon Athletica Inc.
• Reebok International Ltd.
• New Balance Athletic Shoe, Inc.
• Asics Corporation
• Columbia Sportswear Company
• Gap Inc. (Athleta)
• Gymshark Ltd.
• Fabletics, Inc.
• Outdoor Voices, Inc.
• Champion (Hanesbrands Inc.)
• Zella (Nordstrom, Inc.)