Steam Free Hair Mask Sales

Steam Free Hair Mask Sales Market Outlook

The global market for steam-free hair masks is projected to reach approximately USD 1.5 billion by 2035, growing at a CAGR of 6.5% from 2025 to 2035. This growth can be attributed to increasing consumer awareness regarding hair health and the rising trend of at-home hair care treatments. The convenience and effectiveness of steam-free hair masks make them appealing to a broad demographic, especially as consumers look for quick and effective solutions to maintain hair vitality and shine. Additionally, the growing influence of social media and beauty influencers has driven the popularity of hair care products, propelling the steam-free hair mask segment forward. Factors such as rising disposable income, the trend towards self-care, and the expansion of e-commerce platforms further contribute to the market's positive growth trajectory.

Growth Factor of the Market

One of the primary growth factors for the steam-free hair mask market is the increasing demand for hair care products that offer convenience without compromising quality. As busy lifestyles become more commonplace, consumers are gravitating towards products that can be easily incorporated into their daily routines. Additionally, the formulation of steam-free hair masks often includes various nourishing ingredients that provide hydration and repair damaged hair, making them a sought-after option for many individuals. The rise in hazardous environmental factors, such as pollution and UV rays, has also led consumers to actively seek products that can counteract these effects on hair health. Moreover, the trend towards privatized beauty care, driven by the COVID-19 pandemic, has made more people inclined to try salon-quality treatments at home, boosting the demand for steam-free hair masks significantly. This increasing inclination towards self-care and accessible beauty solutions is expected to continue driving the market forward.

Key Highlights of the Market

• The steam-free hair mask segment is expected to see significant growth due to its convenience and effectiveness.
• Home use applications dominate the market, accounting for a substantial share of sales.
• Online distribution channels are projected to grow rapidly as e-commerce becomes increasingly popular.
• Ingredient types such as coconut oil and argan oil are highly favored for their nourishing properties.
• The Asia Pacific region is anticipated to exhibit the highest CAGR during the forecast period.

By Product Type

Steam Free Hair Mask:

Steam-free hair masks have gained immense popularity due to their ease of use and effectiveness in providing deep nourishment to the hair. Unlike traditional steam treatments, these masks do not require any additional equipment, making them an excellent choice for consumers looking for convenience. They typically contain a blend of hydrating and nourishing ingredients that penetrate the hair shaft, resulting in improved texture, shine, and overall health. Additionally, they are ideal for individuals who may find steam treatments cumbersome or time-consuming. The growing demand for at-home beauty treatments further propels the steam-free hair mask segment, as consumers increasingly seek products that fit seamlessly into their busy lifestyles.

Deep Conditioning Hair Mask:

Deep conditioning hair masks are specially formulated to provide intensive moisture and repair to dry, damaged hair. These masks are designed to penetrate deeply into the hair cuticle, delivering essential nutrients and hydration. They are commonly enriched with oils, proteins, and vitamins that work together to improve hair elasticity, reduce breakage, and enhance overall manageability. With increasing environmental stressors and heat styling contributing to hair damage, deep conditioning masks have become essential for maintaining healthy hair. The market for these products is continually growing, driven by consumer awareness regarding the importance of hair care and the desire for products that deliver visible results.

Repairing Hair Mask:

Repairing hair masks are targeted solutions designed to restore and revitalize damaged hair caused by chemical treatments, heat styling, or environmental factors. These masks often contain potent ingredients such as keratin, amino acids, and natural oils that aim to repair the hair structure at a molecular level. The demand for repairing masks has surged, particularly among individuals who frequently color or style their hair, as these products help to mitigate damage and prevent further deterioration. As consumers become more knowledgeable about the ingredients in their hair care products, they are increasingly opting for repairing hair masks that offer both immediate and long-term benefits for hair health.

Color-Enhancing Hair Mask:

Color-enhancing hair masks cater to individuals with color-treated hair, aiming to maintain vibrancy and extend the life of hair color. These masks typically contain pigments and conditioning agents that not only enhance color but also nourish the hair to prevent fading. With the increasing trend of bold hair colors and creative coloring techniques, the demand for color-enhancing hair masks has seen substantial growth. Consumers often seek these products as part of their hair care regimen to maintain the brilliance of their color while ensuring the hair remains healthy and manageable. The rise in DIY hair coloring trends further supports the growth of this segment, as consumers look for ways to upkeep their colorful locks.

Others:

This segment encompasses various specialized hair masks that do not fall into the aforementioned categories. These may include products designed for specific hair concerns such as frizz control, scalp care, or moisture retention. As consumers become more discerning about their hair care needs, there is a growing demand for tailored solutions that address individual concerns. Brands are increasingly innovating by developing niche products that cater to specific demographics or hair types, driving growth in this segment. The increasing trend towards personalized beauty solutions is expected to contribute to the expansion of the 'Others' category in the steam-free hair mask market.

By Application

Home Use:

The home-use segment of the steam-free hair mask market holds a significant share, driven by the growing trend of self-care and the desire for at-home beauty solutions. Consumers are increasingly investing in personal care products that allow them to achieve salon-like results in the comfort of their homes. Home-use hair masks are favored for their convenience and affordability, as they eliminate the need for salon visits. This segment is particularly popular among millennials and Gen Z consumers, who prioritize self-care rituals and Instagram-worthy beauty treatments. As e-commerce continues to flourish, the availability of various hair masks for home use is expected to expand, further boosting this market segment.

Salons & Spas:

The salon and spa segment remains crucial for the steam-free hair mask market, as professional treatments often provide enhanced results compared to at-home applications. Many salons incorporate steam-free hair masks into their service offerings, providing clients with a luxurious and rejuvenating experience. Salons often use high-quality products that are more concentrated and effective, attracting clients seeking specialized treatments for damaged or color-treated hair. Additionally, professionals are equipped with the knowledge and expertise to tailor treatments according to individual hair needs, further driving the demand for these products in salon settings. The salon and spa market segment is expected to grow steadily, driven by ongoing trends in beauty and wellness.

Others:

This segment includes various applications of steam-free hair masks beyond home use and salons, such as special events, photo shoots, or personal care routines. As consumers seek to elevate their beauty experiences, there is an increasing demand for hair masks that can be used in unique settings. This segment may also encompass professional stylists or makeup artists who incorporate hair masks into their beauty routines for clients. The versatility of these products allows them to fit into multiple scenarios, appealing to a wide range of consumers who want to pamper themselves or prepare for special occasions. As awareness about hair health continues to grow, the 'Others' application segment is expected to see substantial growth.

By Distribution Channel

Online Stores:

Online stores have emerged as a dominant distribution channel for steam-free hair masks, fueled by the rising trend of e-commerce and digital shopping. The convenience of purchasing hair care products online appeals to consumers who prefer to shop from the comfort of their homes. Online platforms also provide access to a wider range of products, enabling consumers to explore various brands and formulations. The growth of subscription services and beauty box offerings further enhances the online shopping experience, allowing consumers to discover new products tailored to their preferences. As consumers become increasingly comfortable making purchases online, the online store distribution channel is expected to expand and capture a larger market share in the coming years.

Supermarkets/Hypermarkets:

Supermarkets and hypermarkets remain a traditional and popular distribution channel for steam-free hair masks, providing consumers with access to a variety of personal care products in one convenient location. These retail outlets often carry well-known brands and offer competitive pricing, making them an attractive option for shoppers. The ability to physically examine products before purchase also appeals to consumers who prefer to see the packaging and ingredients firsthand. As retailers increasingly focus on enhancing their beauty product sections and providing customers with diverse options, the supermarket and hypermarket segment is expected to maintain its relevance in the steam-free hair mask market.

Specialty Stores:

Specialty stores that focus on beauty and personal care products cater to a niche market of consumers seeking high-quality or unique hair care items. These stores often carry a curated selection of steam-free hair masks from various brands, appealing to beauty enthusiasts and individuals looking for premium products. The knowledgeable staff in specialty stores can provide personalized recommendations, enhancing the shopping experience for customers. As consumers become more discerning about the ingredients in their hair care products, the demand for specialty stores that offer organic, cruelty-free, or niche products is expected to grow, creating opportunities for the steam-free hair mask segment.

Salons & Spas:

Salons and spas are essential distribution channels for steam-free hair masks, as many professionals use these products during treatments to enhance the client experience. High-quality products are often sold directly in salons, allowing customers to purchase the exact masks used during their treatments for use at home. Salons and spas frequently offer exclusive products that are not available in retail stores, providing an incentive for consumers to visit these establishments. Additionally, stylists can educate clients about the benefits of steam-free hair masks, fostering brand loyalty and repeat purchases. This segment is likely to continue thriving as the beauty industry adapts to evolving consumer preferences.

Others:

This segment encompasses various distribution channels not classified in the categories above, including beauty kiosks, direct selling, and multi-level marketing. These alternative channels provide unique opportunities for steam-free hair mask brands to reach consumers in different environments. The flexibility of these distribution methods allows brands to connect directly with consumers, often fostering a more personalized shopping experience. As brands explore various ways to engage with consumers and promote their products, the 'Others' distribution channel is expected to grow, contributing to the overall expansion of the steam-free hair mask market.

By Ingredient Type

Coconut Oil:

Coconut oil is a highly sought-after ingredient in steam-free hair masks due to its moisturizing properties and ability to penetrate the hair shaft. Rich in fatty acids, coconut oil helps to reduce protein loss and strengthen hair, making it particularly beneficial for dry or damaged strands. Its natural antimicrobial properties also promote a healthy scalp, which contributes to overall hair wellness. The rising popularity of natural and organic ingredients in beauty products has led to an increased demand for hair masks containing coconut oil. As consumers become more conscious of the benefits of natural ingredients, coconut oil-based masks are likely to see sustained growth in the market.

Argan Oil:

Argan oil is celebrated for its nourishing and revitalizing properties, making it a key ingredient in many steam-free hair masks. Known as "liquid gold," argan oil is rich in essential fatty acids, antioxidants, and vitamins that work together to hydrate and restore shine to hair. Its lightweight texture allows for easy absorption without leaving a greasy residue, making it an ideal choice for various hair types. With the increasing focus on clean beauty and sustainable sourcing, argan oil has gained immense popularity, especially among consumers seeking effective hair care solutions. The demand for argan oil-infused hair masks is expected to grow as more individuals turn to natural ingredients for their beauty routines.

Avocado:

Avocado is another powerful ingredient that has gained traction in the steam-free hair mask market. Rich in vitamins, minerals, and healthy fats, avocado provides deep hydration and nourishment to the hair, promoting elasticity and reducing breakage. The ability of avocado to restore moisture to dry or brittle hair makes it a favored choice among consumers. Additionally, avocado oil's lightweight consistency ensures that it can be easily absorbed without weighing hair down. As consumers become more aware of the benefits of nutrient-rich ingredients in hair care products, the demand for avocado-based steam-free hair masks is anticipated to rise.

Shea Butter:

Shea butter is known for its rich and creamy texture, making it an excellent ingredient in steam-free hair masks designed to hydrate and nourish dry or damaged hair. Packed with vitamins A, E, and F, shea butter helps to seal moisture in the hair, providing long-lasting hydration and protection against environmental stressors. Its natural emollient properties make it suitable for various hair types, particularly curly or coily hair that requires extra moisture. The increasing trend towards natural and organic beauty products is driving the demand for shea butter-infused hair masks, as consumers prioritize ingredients that promote overall hair health while being gentle on the scalp.

Others:

The 'Others' segment encompasses various ingredients that are utilized in steam-free hair masks but do not fall into the primary categories of coconut oil, argan oil, avocado, or shea butter. These may include ingredients like olive oil, honey, and botanical extracts, each offering unique benefits to hair health. As consumers become more knowledgeable about the importance of ingredient sourcing and formulation, they are on the lookout for innovative products that incorporate diverse beneficial elements. The demand for unique and multifunctional ingredients is likely to grow as brands continue to explore new formulations and cater to specific hair care needs, further bolstering the 'Others' ingredient segment.

By Region

The North American region is a significant market for steam-free hair masks, accounting for approximately 30% of the global market share. Factors such as high disposable income, a well-established beauty culture, and a growing awareness of hair health contribute to the increasing demand for hair care products in this region. The presence of numerous key players and a strong retail network further facilitate the growth of the market. The CAGR for North America is projected at 5.8% during the forecast period, driven by innovations in product formulations and the rising trend of DIY beauty treatments among consumers.

Europe is another important region, contributing nearly 25% to the global steam-free hair mask market. The increasing popularity of natural and organic beauty products has led to a growing demand for steam-free hair masks infused with nourishing ingredients. Countries such as Germany, France, and the UK are witnessing significant market growth, supported by a thriving beauty industry and a focus on sustainability. As more consumers prioritize eco-friendly and cruelty-free products, the European market is expected to see a CAGR of around 6% over the next decade, driving continued innovation and consumer interest in steam-free hair masks.

Opportunities

The steam-free hair mask market is poised for significant opportunities, particularly as consumer preferences shift towards natural and organic products. The growing trend of self-care has led individuals to seek out products that enhance their beauty routines while being safe for their health and the environment. This presents an opportunity for brands to innovate and develop new formulations that harness the power of botanical extracts and sustainable ingredients, appealing to the eco-conscious consumer base. Furthermore, the increasing popularity of subscription services for beauty products creates opportunities for brands to introduce steam-free hair masks in convenient bundles, enhancing customer loyalty and encouraging consistent use. As consumers become more educated about the benefits of specific ingredients, brands can capitalize on this knowledge by emphasizing the unique properties of their offerings, creating a competitive edge in the market.

Another opportunity lies in the global expansion of e-commerce, which has revolutionized the way consumers shop for beauty products. With the rise of online platforms, brands can reach a wider audience beyond geographical constraints, making it easier for consumers to discover and purchase steam-free hair masks. Collaborations with beauty influencers and social media marketing can further enhance brand visibility and build a loyal customer base. Additionally, the rise of specialized stores that focus on clean beauty and personal care offers an avenue for brands to showcase their steam-free hair masks alongside complementary products, increasing cross-selling opportunities and driving sales growth in this sector.

Threats

Despite the promising growth prospects for the steam-free hair mask market, various threats could impede its progress. One major challenge is the saturation of the hair care market, as numerous brands continuously introduce new products, making it difficult for individual brands to stand out. With increasing competition, companies may resort to price wars, impacting profit margins and brand loyalty. Additionally, counterfeit products pose a significant threat, undermining the reputation of established brands and leading to consumer distrust. As consumers become more informed about ingredient safety and efficacy, brands must ensure transparency and quality in their formulations to maintain consumer trust and avoid potential backlash.

Another critical challenge faced by the steam-free hair mask market is fluctuating raw material prices. Many key ingredients, such as natural oils and botanical extracts, are subject to market volatility, which can affect production costs and pricing strategies. Brands may struggle to maintain competitive pricing while ensuring product quality, leading to potential supply chain disruptions. Furthermore, changing consumer preferences and beauty trends can pose a challenge, as brands must continuously adapt their products and marketing strategies to remain relevant. In response to these threats, companies must invest in research and development to innovate and differentiate their products while focusing on sustainable practices to appeal to the evolving consumer landscape.

Competitor Outlook

• L'Oreal S.A.
• Unilever PLC
• Procter & Gamble Co.
• Estée Lauder Companies Inc.
• Henkel AG & Co. KGaA
• Shiseido Company, Limited
• Coty Inc.
• Revlon Inc.
• Amway Corporation
• Avon Products, Inc.
• Moroccanoil, LLC
• OGX Beauty
• SheaMoisture
• Kérastase
• Giovanni Cosmetics, Inc.

The competitive landscape of the steam-free hair mask market is robust, with established brands and new entrants continually vying for market share. Major companies are increasingly focusing on product innovation, developing specialized formulations designed to address various hair concerns. L'Oreal S.A., for instance, has invested heavily in research and development to enhance their product offerings and cater to the evolving preferences of consumers. Additionally, collaborations with renowned beauty influencers have allowed L'Oreal to effectively reach a younger audience, driving brand awareness and loyalty. Similarly, Unilever PLC continues to expand its product portfolio with a strong emphasis on sustainability, appealing to consumers who prioritize eco-friendly brands.

Procter & Gamble Co. has also integrated technology into their product development process, utilizing consumer feedback and market trends to create effective steam-free hair masks that resonate with their target audience. The company's focus on personalized beauty solutions has gained traction, allowing them to establish a stronghold in the premium hair care segment. In addition to established players, niche brands like Moroccanoil, LLC and SheaMoisture have carved out significant market presence by emphasizing natural ingredients and holistic beauty approaches. These brands have built loyal customer bases by focusing on community engagement and storytelling, further enhancing their brand image in the market.

As the market evolves, companies are exploring opportunities for international expansion, particularly in emerging markets where the beauty and personal care industry is experiencing rapid growth. Brands like Kérastase are expanding their presence in Asia Pacific and Latin America, tapping into new consumer segments eager for premium hair care solutions. Furthermore, strategic acquisitions and partnerships are becoming increasingly common as companies seek to diversify their product ranges and reach broader audiences. By leveraging innovation, sustainability, and targeted marketing efforts, key players in the steam-free hair mask market are positioning themselves for success in an increasingly competitive landscape.

• 1 Appendix

  • 1.1 List of Tables
  • 1.2 List of Figures

• 2 Introduction

  • 2.1 Market Definition
  • 2.2 Scope of the Report
  • 2.3 Study Assumptions
  • 2.4 Base Currency & Forecast Periods

• 3 Market Dynamics

  • 3.1 Market Growth Factors
  • 3.2 Economic & Global Events
  • 3.3 Innovation Trends
  • 3.4 Supply Chain Analysis

• 4 Consumer Behavior

  • 4.1 Market Trends
  • 4.2 Pricing Analysis
  • 4.3 Buyer Insights

• 5 Key Player Profiles

  • 5.1 Coty Inc.
    • 5.1.1 Business Overview
    • 5.1.2 Products & Services
    • 5.1.3 Financials
    • 5.1.4 Recent Developments
    • 5.1.5 SWOT Analysis
  • 5.2 OGX Beauty
    • 5.2.1 Business Overview
    • 5.2.2 Products & Services
    • 5.2.3 Financials
    • 5.2.4 Recent Developments
    • 5.2.5 SWOT Analysis
  • 5.3 Revlon Inc.
    • 5.3.1 Business Overview
    • 5.3.2 Products & Services
    • 5.3.3 Financials
    • 5.3.4 Recent Developments
    • 5.3.5 SWOT Analysis
  • 5.4 L'Oreal S.A.
    • 5.4.1 Business Overview
    • 5.4.2 Products & Services
    • 5.4.3 Financials
    • 5.4.4 Recent Developments
    • 5.4.5 SWOT Analysis
  • 5.5 SheaMoisture
    • 5.5.1 Business Overview
    • 5.5.2 Products & Services
    • 5.5.3 Financials
    • 5.5.4 Recent Developments
    • 5.5.5 SWOT Analysis
  • 5.6 Unilever PLC
    • 5.6.1 Business Overview
    • 5.6.2 Products & Services
    • 5.6.3 Financials
    • 5.6.4 Recent Developments
    • 5.6.5 SWOT Analysis
  • 5.7 Kérastase
    • 5.7.1 Business Overview
    • 5.7.2 Products & Services
    • 5.7.3 Financials
    • 5.7.4 Recent Developments
    • 5.7.5 SWOT Analysis
  • 5.8 Moroccanoil, LLC
    • 5.8.1 Business Overview
    • 5.8.2 Products & Services
    • 5.8.3 Financials
    • 5.8.4 Recent Developments
    • 5.8.5 SWOT Analysis
  • 5.9 Amway Corporation
    • 5.9.1 Business Overview
    • 5.9.2 Products & Services
    • 5.9.3 Financials
    • 5.9.4 Recent Developments
    • 5.9.5 SWOT Analysis
  • 5.10 Avon Products, Inc.
    • 5.10.1 Business Overview
    • 5.10.2 Products & Services
    • 5.10.3 Financials
    • 5.10.4 Recent Developments
    • 5.10.5 SWOT Analysis
  • 5.11 Henkel AG & Co. KGaA
    • 5.11.1 Business Overview
    • 5.11.2 Products & Services
    • 5.11.3 Financials
    • 5.11.4 Recent Developments
    • 5.11.5 SWOT Analysis
  • 5.12 Procter & Gamble Co.
    • 5.12.1 Business Overview
    • 5.12.2 Products & Services
    • 5.12.3 Financials
    • 5.12.4 Recent Developments
    • 5.12.5 SWOT Analysis
  • 5.13 Giovanni Cosmetics, Inc.
    • 5.13.1 Business Overview
    • 5.13.2 Products & Services
    • 5.13.3 Financials
    • 5.13.4 Recent Developments
    • 5.13.5 SWOT Analysis
  • 5.14 Shiseido Company, Limited
    • 5.14.1 Business Overview
    • 5.14.2 Products & Services
    • 5.14.3 Financials
    • 5.14.4 Recent Developments
    • 5.14.5 SWOT Analysis
  • 5.15 Estée Lauder Companies Inc.
    • 5.15.1 Business Overview
    • 5.15.2 Products & Services
    • 5.15.3 Financials
    • 5.15.4 Recent Developments
    • 5.15.5 SWOT Analysis

• 6 Market Segmentation

  • 6.1 Steam Free Hair Mask Sales Market, By Application
    • 6.1.1 Home Use
    • 6.1.2 Salons & Spas
    • 6.1.3 Others
  • 6.2 Steam Free Hair Mask Sales Market, By Product Type
    • 6.2.1 Steam Free Hair Mask
    • 6.2.2 Deep Conditioning Hair Mask
    • 6.2.3 Repairing Hair Mask
    • 6.2.4 Color-Enhancing Hair Mask
    • 6.2.5 Others
  • 6.3 Steam Free Hair Mask Sales Market, By Ingredient Type
    • 6.3.1 Coconut Oil
    • 6.3.2 Argan Oil
    • 6.3.3 Avocado
    • 6.3.4 Shea Butter
    • 6.3.5 Others
  • 6.4 Steam Free Hair Mask Sales Market, By Distribution Channel
    • 6.4.1 Online Stores
    • 6.4.2 Supermarkets/Hypermarkets
    • 6.4.3 Specialty Stores
    • 6.4.4 Salons & Spas
    • 6.4.5 Others

• 7 Competitive Analysis

  • 7.1 Key Player Comparison
  • 7.2 Market Share Analysis
  • 7.3 Investment Trends
  • 7.4 SWOT Analysis

• 8 Research Methodology

  • 8.1 Analysis Design
  • 8.2 Research Phases
  • 8.3 Study Timeline

• 9 Future Market Outlook

  • 9.1 Growth Forecast
  • 9.2 Market Evolution

• 10 Geographical Overview

  • 10.1 Europe - Market Analysis
    • 10.1.1 By Country
      • 10.1.1.1 UK
      • 10.1.1.2 France
      • 10.1.1.3 Germany
      • 10.1.1.4 Spain
      • 10.1.1.5 Italy
  • 10.2 Asia Pacific - Market Analysis
    • 10.2.1 By Country
      • 10.2.1.1 India
      • 10.2.1.2 China
      • 10.2.1.3 Japan
      • 10.2.1.4 South Korea
  • 10.3 Latin America - Market Analysis
    • 10.3.1 By Country
      • 10.3.1.1 Brazil
      • 10.3.1.2 Argentina
      • 10.3.1.3 Mexico
  • 10.4 North America - Market Analysis
    • 10.4.1 By Country
      • 10.4.1.1 USA
      • 10.4.1.2 Canada
  • 10.5 Middle East & Africa - Market Analysis
    • 10.5.1 By Country
      • 10.5.1.1 Middle East
      • 10.5.1.2 Africa
  • 10.6 Steam Free Hair Mask Sales Market by Region

• 11 Global Economic Factors

  • 11.1 Inflation Impact
  • 11.2 Trade Policies

• 12 Technology & Innovation

  • 12.1 Emerging Technologies
  • 12.2 AI & Digital Trends
  • 12.3 Patent Research

• 13 Investment & Market Growth

  • 13.1 Funding Trends
  • 13.2 Future Market Projections

• 14 Market Overview & Key Insights

  • 14.1 Executive Summary
  • 14.2 Key Trends
  • 14.3 Market Challenges
  • 14.4 Regulatory Landscape

Segments Analyzed in the Report

The global Steam Free Hair Mask Sales market is categorized based on

By Product Type

• Steam Free Hair Mask
• Deep Conditioning Hair Mask
• Repairing Hair Mask
• Color-Enhancing Hair Mask
• Others

By Application

• Home Use
• Salons & Spas
• Others

By Distribution Channel

• Online Stores
• Supermarkets/Hypermarkets
• Specialty Stores
• Salons & Spas
• Others

By Ingredient Type

• Coconut Oil
• Argan Oil
• Avocado
• Shea Butter
• Others

By Region

• North America
• Europe
• Asia Pacific
• Latin America
• Middle East & Africa

Key Players

• L'Oreal S.A.
• Unilever PLC
• Procter & Gamble Co.
• Estée Lauder Companies Inc.
• Henkel AG & Co. KGaA
• Shiseido Company, Limited
• Coty Inc.
• Revlon Inc.
• Amway Corporation
• Avon Products, Inc.
• Moroccanoil, LLC
• OGX Beauty
• SheaMoisture
• Kérastase
• Giovanni Cosmetics, Inc.