Running Watches Sales

Running Watches Sales Market Outlook

The global running watches market is projected to reach a valuation of approximately USD 12.5 billion by 2035, growing at a robust CAGR of 8.5% during the forecast period of 2025 to 2035. This growth can be attributed to the surging demand for fitness wearables, increasing awareness about health and fitness, and the advent of advanced technologies in running watches. Furthermore, the rising popularity of running as a recreational and competitive sport, fueled by a growing health-conscious population, is expected to significantly boost market growth. Additionally, the integration of cutting-edge features such as GPS tracking, heart rate monitoring, and smartphone connectivity in running watches is creating a lucrative opportunity for manufacturers to cater to enhanced consumer preferences. With the rise of the fitness lifestyle and the growing trend of personal health monitoring, the running watches market is well-positioned for substantial expansion in the coming years.

Growth Factor of the Market

One of the primary growth factors for the running watches market is the rising prevalence of lifestyle-related health issues such as obesity, diabetes, and cardiovascular diseases, prompting individuals to adopt healthier lifestyles. With an increasing focus on fitness, more people are turning to running and other physical activities, leading to higher demand for running watches that facilitate tracking performance metrics and health data. The advancements in technology, such as enhanced GPS accuracy and smartphone app integration, have further driven consumer interest in these devices, as they offer more personalized training experiences. Additionally, the growing trend of health and fitness influencers on social media platforms is helping to promote running watches, creating a more significant awareness and desire for these products among the younger population. The increasing accessibility of online retail platforms has also expanded the reach of running watches, contributing to market growth by making it easier for consumers to purchase these devices from anywhere in the world.

Key Highlights of the Market

• Rising awareness about health and fitness driving demand for running watches.
• Integration of advanced technologies such as GPS and heart rate monitoring.
• Growing trend of running as a leisure and competitive sport.
• Increased focus on personalized fitness experiences through wearable technology.
• Expansion of online retail channels facilitating easy access to products.

By Product Type

Basic Running Watches:

Basic running watches are designed for casual runners seeking essential features at an affordable price. These devices typically include fundamental functionality such as stopwatch, lap timers, and basic distance tracking. They are particularly appealing to beginners or those who engage in running occasionally without the need for advanced metrics. The simplicity and cost-effectiveness of basic running watches encourage a broader demographic to begin their fitness journey, making them a popular choice in the market. As these users progressively develop their running habits, there is potential for them to upgrade to more sophisticated versions in the future, thus also serving as an entry point for brand loyalty.

GPS Running Watches:

GPS running watches have gained immense popularity among serious runners and athletes, providing precise location tracking and mapping of running routes. These watches utilize satellite technology to deliver real-time data on distance, pace, altitude, and route, which are crucial for performance analysis. The increasing demand for outdoor activities and the need for accurate performance metrics are driving the growth of GPS running watches. Furthermore, many models now come equipped with additional features such as heart rate monitoring and smart notifications, enhancing the overall user experience. As more athletes and fitness enthusiasts embrace data-driven training, the GPS running watch segment is expected to witness significant growth.

Heart Rate Monitor Running Watches:

Heart rate monitor running watches are specifically designed to provide real-time heart rate data, enabling users to monitor their cardiovascular performance during workouts. As wearable technology becomes more sophisticated, these watches now offer advanced features such as continuous heart rate monitoring, calorie burn calculation, and recovery tracking. The rising awareness of heart health and the importance of maintaining optimal cardiovascular fitness among consumers is propelling the demand for heart rate monitor running watches. With the ability to provide insights into the user’s fitness level, these watches are particularly beneficial for those engaged in high-intensity training, thus making them an essential tool for fitness enthusiasts.

Multisport Running Watches:

Multisport running watches cater to athletes who participate in various sports and require a versatile device to track multiple activities. These watches are equipped with features that support diverse activities such as running, cycling, swimming, and more, offering specialized metrics for each sport. The growing trend of triathlons and multisport events is significantly contributing to the demand for multisport running watches. These versatile devices often come with advanced functionalities such as GPS tracking, heart rate monitoring, and customizable training programs, making them appealing to serious athletes seeking comprehensive performance analysis across different sports.

Smart Running Watches:

Smart running watches have emerged as a leading segment within the running watches market, integrating extensive smartwatch features alongside traditional fitness tracking capabilities. These devices allow users to receive notifications, stream music, and sync with various fitness applications, creating an all-in-one experience. The rise of smartphone usage and the demand for connected devices have played a significant role in the popularity of smart running watches. As consumers increasingly seek seamless integration between their fitness routines and daily life, these watches offer unparalleled convenience, making them a preferred choice for tech-savvy fitness enthusiasts looking for advanced functionalities.

By Application

Running:

The application of running is the primary focus for running watches, as these devices are fundamentally designed for runners. Most running watches provide essential features such as distance measurement, pace tracking, and lap timing, which are crucial for performance enhancement. The growing popularity of running events and marathons is driving the demand for running watches among enthusiasts looking to track their progress meticulously. With the rise of running communities and clubs, more individuals are engaging in running activities, further increasing the need for these specialized devices. The continuous evolution of technology has also led to the introduction of new metrics and performance analysis features, enriching the running experience for users.

Fitness Tracking:

Fitness tracking has become an integral application of running watches, as consumers seek to monitor their overall physical activity and health metrics. Running watches equipped with fitness tracking features allow users to measure steps taken, calories burned, and even sleep patterns, promoting a holistic approach to health and fitness. The increasing consumer consciousness around fitness, combined with the desire for improved health outcomes, is driving the demand for running watches that provide comprehensive fitness tracking capabilities. As more people adopt fitness routines and strive for healthier lifestyles, the functionality of fitness tracking within running watches is expected to expand, attracting a broader audience.

Cycling:

Cycling is another vital application for running watches, particularly for those who engage in cross-training or enjoy cycling as a complementary exercise to running. Many running watches now come with cycling-specific features, such as cadence tracking, speed monitoring, and customizable bike profiles. The rise in popularity of cycling, as both a sport and a recreational activity, is influencing the demand for running watches that cater to cyclists. As users seek devices that can effectively track performance across multiple sports, the cycling application enhances the versatility and appeal of running watches, leading to broader market adoption.

Swimming:

Swimming is increasingly recognized as a beneficial cross-training activity for runners, and many running watches are now designed to support swimming metrics. With features such as lap counting, stroke detection, and SWOLF (a measure of swimming efficiency), these devices cater to swimmers who wish to track their performance in the water. The growing awareness of the advantages of swimming for cardiovascular fitness and recovery is driving demand for running watches that can also serve swimmers. The integration of waterproof capabilities and swim-specific features is expected to attract a new segment of consumers, promoting market growth.

Others:

The 'Others' application segment encompasses various activities beyond running, fitness tracking, cycling, and swimming, showcasing the versatility of running watches. This includes activities such as hiking, gym workouts, and even daily health monitoring, appealing to a diverse range of consumers. As the marketplace continues to evolve, running watches are increasingly designed to accommodate a broader array of activities, thereby enhancing their functionality and marketability. The emphasis on multifunctional devices is expected to drive demand and foster consumer loyalty, as users seek comprehensive performance tracking across different fitness routines.

By Distribution Channel

Online Retail:

Online retail has emerged as a dominant distribution channel for running watches, offering consumers a convenient shopping experience. E-commerce platforms provide extensive product selections, competitive pricing, and user reviews, enabling consumers to make informed purchasing decisions. The COVID-19 pandemic has further accelerated the shift towards online shopping, as customers seek to avoid crowded retail spaces. With the increasing reliance on digital platforms, online retailers are now investing in enhanced user interfaces and features such as virtual try-ons, live chats, and personalized recommendations to improve customer experience. As consumers become more accustomed to online shopping, this channel is expected to continue its growth trajectory in the running watches market.

Specialty Stores:

Specialty stores, which focus on sports equipment and gear, play a vital role in the distribution of running watches. These stores offer expert advice and personalized service, allowing consumers to test various models and receive recommendations based on their fitness needs. Many specialty stores also provide related services such as gait analysis, helping customers find the most suitable running watches for their activities. The experience-driven shopping environment of specialty stores appeals to serious athletes and fitness enthusiasts, contributing to sustained sales in this segment. As consumer interest in running and fitness continues to grow, specialty stores are likely to experience increased foot traffic and sales.

Department Stores:

Department stores offer running watches as part of their broader sportswear and fitness products lineup. While department stores may not specialize in running gear, they provide consumers with the convenience of one-stop shopping. The presence of popular running watch brands within department stores attracts casual shoppers who may not specifically be looking for running watches but are drawn to the product offerings. Seasonal promotions and discounts at department stores can also drive sales, making it an appealing distribution channel for consumers. As fitness trends continue to grow, department stores may expand their selections of running watches to meet consumer demand.

Sports Stores:

Sports stores are critical distribution channels for running watches, as they cater specifically to athletes and fitness enthusiasts. These stores often carry a wide range of brands and models, offering expert staff who can provide personalized recommendations based on the customer’s activity level and requirements. Many sports stores also feature dedicated sections for running gear, creating a comprehensive shopping environment for runners. In addition, some stores offer in-store events and workshops, enhancing community engagement and brand loyalty among customers. As the market continues to evolve, sports stores are likely to remain a key player in distributing running watches.

Others:

The 'Others' distribution channel segment includes various alternative retail outlets, such as pop-up shops, fitness expos, and direct-to-consumer brands. This channel offers a unique opportunity for brands to connect directly with consumers, fostering a more personalized shopping experience. Pop-up shops, in particular, have gained traction as brands seek to engage with customers in innovative ways, capturing their attention in high-traffic locations. Fitness expos and events also allow brands to showcase their latest products, generate buzz, and drive sales. As consumers seek diverse purchasing options, the 'Others' channel is expected to grow, complementing traditional retail methods in the running watches market.

By Price Range

Low-Range:

Low-range running watches cater to budget-conscious consumers who seek basic features without a hefty price tag. These devices typically offer essential functionalities such as time tracking, basic distance measurement, and lap counting, making them appealing to beginner runners and casual fitness enthusiasts. The accessibility of low-range running watches encourages more individuals to invest in their fitness journeys, fostering a growing market base. As the demand for affordable fitness tools increases, manufacturers are likely to continue developing cost-effective models, ensuring that low-range running watches remain a vital segment of the overall market.

Mid-Range:

Mid-range running watches offer a balance between functionality and affordability, making them popular among serious runners and fitness enthusiasts. These devices typically include advanced features such as GPS tracking, heart rate monitoring, and activity tracking, appealing to consumers who seek more comprehensive performance metrics without breaking the bank. The mid-range segment attracts a diverse demographic, including both novice runners and seasoned athletes looking for reliable performance without premium pricing. As consumers become more educated about health and fitness, the mid-range segment is expected to see sustained growth, driven by the demand for improved tracking capabilities.

High-Range:

High-range running watches are targeted towards serious athletes and fitness enthusiasts who demand advanced features and superior performance. These devices often come equipped with cutting-edge technology such as enhanced GPS accuracy, advanced heart rate monitoring, and personalized training programs. High-range running watches often cater to niche markets, including triathletes and ultra-marathoners, who require specialized metrics and functionalities to optimize their training. As the fitness culture continues to evolve, the high-range segment is expected to grow, driven by the increasing willingness of consumers to invest in premium technology that enhances their athletic performance.

Premium:

Premium running watches represent the upper tier of the market, offering luxurious features and cutting-edge technology designed for elite athletes and fitness aficionados. These devices often incorporate high-quality materials, extensive tracking features, and seamless integration with other smart devices, creating an unparalleled user experience. The premium segment appeals to consumers who prioritize advanced functionalities, brand reputation, and aesthetics in their fitness devices. As the demand for high-performance fitness technology increases, the premium running watch segment is expected to flourish, attracting consumers willing to invest significantly in their fitness journeys.

Luxury:

Luxury running watches are the pinnacle of the market, combining state-of-the-art technology with exquisite design and craftsmanship. These devices often come with unique features such as customized fitness plans, luxurious materials, and exclusive brand partnerships, targeting affluent consumers who seek the best in both performance and style. The luxury segment appeals to those who view their running watches as a status symbol, elevating personal fitness to an art form. As the market for luxury fitness wearables continues to expand, brands are likely to innovate further, creating unique offerings that resonate with discerning consumers.

By Region

The North American region is expected to dominate the global running watches market, accounting for approximately 35% of the total market share by 2035, with a projected CAGR of 7.2% during the forecast period. The high prevalence of fitness-conscious individuals, coupled with a robust sports culture and advanced retail infrastructure, contributes to the substantial demand for running watches. The integration of health monitoring features and the rising trend of health and fitness apps further fuel market growth in this region. Additionally, the presence of leading manufacturers and a growing inclination towards technological advancements in wearable devices position North America as a leader in the running watches market.

Europe is anticipated to follow closely behind North America, capturing around 30% of the global market share by 2035, with a CAGR of 7.8%. The increasing popularity of running events, marathons, and fitness communities across countries such as the UK, Germany, and France is driving the demand for running watches in this region. Furthermore, the focus on health and well-being among European consumers is encouraging investments in fitness tracking devices, with many individuals seeking to enhance their performance and overall health. The combination of a strong sports culture, innovative technology, and growing consumer awareness positions Europe as a significant contributor to the running watches market.

Opportunities

One of the key opportunities in the running watches market is the increasing trend of integrating smart features into wearable devices. As technology continues to advance, manufacturers have the chance to develop running watches that offer seamless connectivity with smartphones, enabling users to receive notifications, stream music, and access various fitness apps directly from their device. This convergence of fitness tracking and smart technology creates a competitive advantage for brands and opens up new revenue streams. Additionally, the growing demand for personalized fitness experiences presents manufacturers with an opportunity to offer customizable training programs and tailored insights based on individual user data, thereby enhancing user engagement and satisfaction.

Moreover, the rising trend of corporate wellness programs presents another opportunity for growth within the running watches market. Many companies are now investing in employee health and wellness initiatives, encouraging staff to engage in physical activities and monitor their fitness progress. By providing running watches as part of these wellness programs, businesses can foster a culture of health and fitness among employees, leading to increased demand for these devices. As companies continue to prioritize employee well-being, partnerships between running watch manufacturers and organizations could emerge, further fueling market expansion and creating lasting relationships with consumers.

Threats

One of the significant threats to the running watches market is the rapid pace of technological advancements and market saturation. As numerous brands enter the market and introduce similar products, competition intensifies, leading to price wars and reduced profit margins. This oversaturation can make it challenging for consumers to differentiate between brands and models, potentially leading to brand loyalty issues. Furthermore, consumers may become overwhelmed by the plethora of choices available, which could hinder their purchasing decisions. In such a dynamic landscape, manufacturers must continually innovate and enhance their offerings to stay relevant and maintain a competitive edge, posing a constant threat to established and emerging brands in the market.

Additionally, the reliance on technology exposes the running watches market to potential cybersecurity threats, as more devices become interconnected. With the increasing amount of personal health data being collected and stored, ensuring user privacy and data security becomes paramount. Any breaches or data leaks could severely damage brand reputation and consumer trust, leading to decreased sales and market share. Manufacturers must prioritize robust security measures and transparent privacy policies to mitigate these risks and instill confidence in consumers regarding the safety of their personal information.

Competitor Outlook

• Garmin Ltd.
• Fitbit, Inc.
• Polar Electro Oy
• Suunto Oy
• Apple Inc.
• Samsung Electronics Co., Ltd.
• TomTom International BV
• Fossil Group, Inc.
• Huawei Technologies Co., Ltd.
• Coros Wearables, Inc.
• Casio Computer Co., Ltd.
• Wahoo Fitness LLC
• Withings S.A.
• Amazfit (Huami Corporation)
• Xiaomi Corporation

The overall competitive landscape of the running watches market is characterized by the presence of several well-established players and emerging brands, each vying for market share through continuous innovation and strategic marketing. Leading manufacturers, such as Garmin and Fitbit, have solidified their positions by offering a diverse range of products that cater to various consumer needs and preferences. These companies invest heavily in research and development to introduce cutting-edge features, enhancing their competitive advantage. Additionally, many brands are focusing on expanding their distribution channels, establishing strategic partnerships, and leveraging digital marketing to reach a broader audience.

Garmin Ltd. stands out as a market leader, renowned for its extensive lineup of GPS running watches and multisport devices. With a strong commitment to innovation, Garmin consistently introduces advanced features, such as performance analytics, recovery tracking, and smart notifications, appealing to both amateur and professional athletes. The brand's focus on user-friendly interfaces and customizable options has contributed to its popularity among fitness enthusiasts. Moreover, Garmin's partnerships with fitness apps and platforms enable seamless integration, providing users with a comprehensive fitness tracking experience.

Fitbit, Inc. is another major player in the running watches market, recognized for its emphasis on fitness tracking and health monitoring. The brand’s products often cater to a broader demographic, making fitness accessible and engaging for users of all levels. Fitbit's integration of social features, such as challenges and leaderboards, fosters community engagement, motivating users to achieve their fitness goals. The brand's commitment to user experience and continuous software updates has helped maintain its relevance in an ever-evolving market. As Fitbit continues to expand its product offerings and explore partnerships, it remains a formidable competitor within the running watches sector.

• 1 Appendix

  • 1.1 List of Tables
  • 1.2 List of Figures

• 2 Introduction

  • 2.1 Market Definition
  • 2.2 Scope of the Report
  • 2.3 Study Assumptions
  • 2.4 Base Currency & Forecast Periods

• 3 Market Dynamics

  • 3.1 Market Growth Factors
  • 3.2 Economic & Global Events
  • 3.3 Innovation Trends
  • 3.4 Supply Chain Analysis

• 4 Consumer Behavior

  • 4.1 Market Trends
  • 4.2 Pricing Analysis
  • 4.3 Buyer Insights

• 5 Key Player Profiles

  • 5.1 Suunto Oy
    • 5.1.1 Business Overview
    • 5.1.2 Products & Services
    • 5.1.3 Financials
    • 5.1.4 Recent Developments
    • 5.1.5 SWOT Analysis
  • 5.2 Apple Inc.
    • 5.2.1 Business Overview
    • 5.2.2 Products & Services
    • 5.2.3 Financials
    • 5.2.4 Recent Developments
    • 5.2.5 SWOT Analysis
  • 5.3 Garmin Ltd.
    • 5.3.1 Business Overview
    • 5.3.2 Products & Services
    • 5.3.3 Financials
    • 5.3.4 Recent Developments
    • 5.3.5 SWOT Analysis
  • 5.4 Fitbit, Inc.
    • 5.4.1 Business Overview
    • 5.4.2 Products & Services
    • 5.4.3 Financials
    • 5.4.4 Recent Developments
    • 5.4.5 SWOT Analysis
  • 5.5 Withings S.A.
    • 5.5.1 Business Overview
    • 5.5.2 Products & Services
    • 5.5.3 Financials
    • 5.5.4 Recent Developments
    • 5.5.5 SWOT Analysis
  • 5.6 Polar Electro Oy
    • 5.6.1 Business Overview
    • 5.6.2 Products & Services
    • 5.6.3 Financials
    • 5.6.4 Recent Developments
    • 5.6.5 SWOT Analysis
  • 5.7 Wahoo Fitness LLC
    • 5.7.1 Business Overview
    • 5.7.2 Products & Services
    • 5.7.3 Financials
    • 5.7.4 Recent Developments
    • 5.7.5 SWOT Analysis
  • 5.8 Fossil Group, Inc.
    • 5.8.1 Business Overview
    • 5.8.2 Products & Services
    • 5.8.3 Financials
    • 5.8.4 Recent Developments
    • 5.8.5 SWOT Analysis
  • 5.9 Xiaomi Corporation
    • 5.9.1 Business Overview
    • 5.9.2 Products & Services
    • 5.9.3 Financials
    • 5.9.4 Recent Developments
    • 5.9.5 SWOT Analysis
  • 5.10 Coros Wearables, Inc.
    • 5.10.1 Business Overview
    • 5.10.2 Products & Services
    • 5.10.3 Financials
    • 5.10.4 Recent Developments
    • 5.10.5 SWOT Analysis
  • 5.11 TomTom International BV
    • 5.11.1 Business Overview
    • 5.11.2 Products & Services
    • 5.11.3 Financials
    • 5.11.4 Recent Developments
    • 5.11.5 SWOT Analysis
  • 5.12 Casio Computer Co., Ltd.
    • 5.12.1 Business Overview
    • 5.12.2 Products & Services
    • 5.12.3 Financials
    • 5.12.4 Recent Developments
    • 5.12.5 SWOT Analysis
  • 5.13 Amazfit (Huami Corporation)
    • 5.13.1 Business Overview
    • 5.13.2 Products & Services
    • 5.13.3 Financials
    • 5.13.4 Recent Developments
    • 5.13.5 SWOT Analysis
  • 5.14 Huawei Technologies Co., Ltd.
    • 5.14.1 Business Overview
    • 5.14.2 Products & Services
    • 5.14.3 Financials
    • 5.14.4 Recent Developments
    • 5.14.5 SWOT Analysis
  • 5.15 Samsung Electronics Co., Ltd.
    • 5.15.1 Business Overview
    • 5.15.2 Products & Services
    • 5.15.3 Financials
    • 5.15.4 Recent Developments
    • 5.15.5 SWOT Analysis

• 6 Market Segmentation

  • 6.1 Running Watches Sales Market, By Application
    • 6.1.1 Running
    • 6.1.2 Fitness Tracking
    • 6.1.3 Cycling
    • 6.1.4 Swimming
    • 6.1.5 Others
  • 6.2 Running Watches Sales Market, By Price Range
    • 6.2.1 Low-Range
    • 6.2.2 Mid-Range
    • 6.2.3 High-Range
    • 6.2.4 Premium
    • 6.2.5 Luxury
  • 6.3 Running Watches Sales Market, By Product Type
    • 6.3.1 Basic Running Watches
    • 6.3.2 GPS Running Watches
    • 6.3.3 Heart Rate Monitor Running Watches
    • 6.3.4 Multisport Running Watches
    • 6.3.5 Smart Running Watches
  • 6.4 Running Watches Sales Market, By Distribution Channel
    • 6.4.1 Online Retail
    • 6.4.2 Specialty Stores
    • 6.4.3 Department Stores
    • 6.4.4 Sports Stores
    • 6.4.5 Others

• 7 Competitive Analysis

  • 7.1 Key Player Comparison
  • 7.2 Market Share Analysis
  • 7.3 Investment Trends
  • 7.4 SWOT Analysis

• 8 Research Methodology

  • 8.1 Analysis Design
  • 8.2 Research Phases
  • 8.3 Study Timeline

• 9 Future Market Outlook

  • 9.1 Growth Forecast
  • 9.2 Market Evolution

• 10 Geographical Overview

  • 10.1 Europe - Market Analysis
    • 10.1.1 By Country
      • 10.1.1.1 UK
      • 10.1.1.2 France
      • 10.1.1.3 Germany
      • 10.1.1.4 Spain
      • 10.1.1.5 Italy
  • 10.2 Asia Pacific - Market Analysis
    • 10.2.1 By Country
      • 10.2.1.1 India
      • 10.2.1.2 China
      • 10.2.1.3 Japan
      • 10.2.1.4 South Korea
  • 10.3 Latin America - Market Analysis
    • 10.3.1 By Country
      • 10.3.1.1 Brazil
      • 10.3.1.2 Argentina
      • 10.3.1.3 Mexico
  • 10.4 North America - Market Analysis
    • 10.4.1 By Country
      • 10.4.1.1 USA
      • 10.4.1.2 Canada
  • 10.5 Middle East & Africa - Market Analysis
    • 10.5.1 By Country
      • 10.5.1.1 Middle East
      • 10.5.1.2 Africa
  • 10.6 Running Watches Sales Market by Region

• 11 Global Economic Factors

  • 11.1 Inflation Impact
  • 11.2 Trade Policies

• 12 Technology & Innovation

  • 12.1 Emerging Technologies
  • 12.2 AI & Digital Trends
  • 12.3 Patent Research

• 13 Investment & Market Growth

  • 13.1 Funding Trends
  • 13.2 Future Market Projections

• 14 Market Overview & Key Insights

  • 14.1 Executive Summary
  • 14.2 Key Trends
  • 14.3 Market Challenges
  • 14.4 Regulatory Landscape

Segments Analyzed in the Report

The global Running Watches Sales market is categorized based on

By Product Type

• Basic Running Watches
• GPS Running Watches
• Heart Rate Monitor Running Watches
• Multisport Running Watches
• Smart Running Watches

By Application

• Running
• Fitness Tracking
• Cycling
• Swimming
• Others

By Distribution Channel

• Online Retail
• Specialty Stores
• Department Stores
• Sports Stores
• Others

By Price Range

• Low-Range
• Mid-Range
• High-Range
• Premium
• Luxury

By Region

• North America
• Europe
• Asia Pacific
• Latin America
• Middle East & Africa

Key Players

• Garmin Ltd.
• Fitbit, Inc.
• Polar Electro Oy
• Suunto Oy
• Apple Inc.
• Samsung Electronics Co., Ltd.
• TomTom International BV
• Fossil Group, Inc.
• Huawei Technologies Co., Ltd.
• Coros Wearables, Inc.
• Casio Computer Co., Ltd.
• Wahoo Fitness LLC
• Withings S.A.
• Amazfit (Huami Corporation)
• Xiaomi Corporation