Road Bikes Sales

Road Bikes Sales Market Outlook

The global road bikes market is projected to reach a valuation of approximately USD 8.5 billion by 2035, with an impressive compound annual growth rate (CAGR) of around 6.8% during the forecast period from 2025 to 2035. This substantial market growth can be attributed to a growing inclination towards sustainable modes of transportation, an increase in health consciousness among consumers, and a rising trend of cycling as a recreational activity. Moreover, the urbanization in developing regions and infrastructure improvements are facilitating the adoption of road bikes for commuting purposes. Technological advancements in bike design and materials are also enhancing performance, further widening the customer base. The escalating popularity of professional cycling events and the increasing number of cycling enthusiasts are expected to further stimulate road bike sales globally.

Growth Factor of the Market

Several key factors are driving the growth of the road bikes market. Firstly, an increased awareness of health and fitness has led to a surge in demand for bicycles as a form of exercise, contributing to a healthier lifestyle. Secondly, environmental concerns and a push for sustainable living have resulted in more consumers opting for cycling as a green alternative to motor vehicles. Thirdly, the expansion of cycling infrastructure in various regions, including dedicated lanes and bike-sharing programs, has made cycling more accessible and appealing. Additionally, the boost from e-commerce platforms has made road bikes easier to purchase, allowing for a wider reach to potential buyers. Lastly, the influence of social media and cycling communities in promoting biking as a fashionable and engaging activity has also contributed to market growth.

Key Highlights of the Market

• The global road bikes market is projected to reach USD 8.5 billion by 2035.
• North America holds a significant share, driven by a strong cycling culture and infrastructure.
• The rise of e-commerce has transformed the way consumers shop for road bikes.
• Technological innovations in bike materials and design are enhancing performance and comfort.
• Professional racing and recreational riding are the leading applications driving market growth.

By Product Type

Racing Bikes:

Racing bikes are designed for speed and efficiency, making them the preferred choice for competitive cyclists. With lightweight frames and aerodynamic designs, these bikes often feature drop handlebars and thin tires, enabling optimal performance on paved surfaces. The growing trend of professional cycling and competitive events has significantly bolstered the demand for racing bikes. Moreover, advancements in materials, such as carbon fiber and titanium, are offering enhanced durability and reduced weight, attracting both professional athletes and cycling enthusiasts. The focus on performance-driven technology, including improved gear systems and braking mechanisms, further positions racing bikes as a key segment in the overall road bikes market.

Endurance Bikes:

Endurance bikes are tailored for long-distance rides, offering a more comfortable geometry compared to racing bikes. They are designed to provide stability and comfort over extended rides, making them ideal for avid cyclists who participate in long tours or gran fondos. The increased popularity of endurance cycling events is driving the market for this segment. Enhanced features such as wider tires for added stability and improved shock absorption systems add to their appeal. As more cyclists seek out opportunities for long-distance travel and exploration, endurance bikes are likely to see sustained growth in popularity and demand.

Aero Bikes:

Aero bikes are engineered for maximum aerodynamic efficiency, making them highly sought after in competitive racing environments. These bikes are characterized by their unique frame designs that minimize wind resistance, allowing cyclists to achieve higher speeds with less effort. Innovations in aerodynamics, such as integrated brakes and cable systems, are regularly enhancing the performance of aero bikes. The increasing emphasis on speed in professional racing competitions is expected to fuel the growth of this segment. As more cyclists aim to improve their performance, the demand for aero bikes will continue to rise, solidifying their place in the market.

Gravel Bikes:

Gravel bikes are designed for versatility, allowing cyclists to tackle a range of terrains from paved roads to rough trails. This category has gained immense traction among cycling enthusiasts who enjoy adventure and exploration. Gravel bikes typically feature wider tires and a more relaxed geometry, which enhances stability and comfort on mixed surfaces. The rising trend of bikepacking and adventure touring has significantly influenced the growth of this segment. As consumers increasingly seek experiences that blend cycling with exploration, gravel bikes are expected to grow in popularity and market share.

Touring Bikes:

Touring bikes are specifically crafted for long-distance travel, offering durability and comfort for extended journeys. They often come equipped with features such as racks for carrying gear, fenders for weather protection, and stable geometries to handle diverse road conditions. With the growing interest in cycling tourism and the increasing number of cyclists participating in long tours, the touring bike segment is experiencing notable growth. As more cyclists seek to explore the outdoors and engage in multi-day cycling adventures, the demand for touring bikes will likely see a significant increase.

By Application

Professional Racing:

Professional racing is one of the primary applications driving the road bikes market. Competitive events such as the Tour de France and various local races create a robust demand for high-performance bikes designed for speed and efficiency. As racing technology continues to evolve, manufacturers are investing heavily in research and development to create cutting-edge bikes that meet the rigorous standards of professional athletes. The focus on lighter materials and advanced aerodynamics allows racers to achieve superior performance on the track. The prominence of professional racing in popular culture also inspires amateur cyclists to invest in high-quality racing bikes, further fueling market growth.

Recreational Riding:

Recreational riding has emerged as a significant segment within the road bikes market, appealing to a diverse range of cyclists looking for leisurely activities. This category encompasses a wide variety of riders, from casual cyclists enjoying weekend rides to fitness enthusiasts incorporating cycling into their exercise routines. The growing emphasis on health and wellness, combined with the rise of cycling as a social activity, has led to increased demand for bikes tailored to recreational use. Manufacturers are responding with comfortable designs and features that cater to this demographic, ensuring a steady growth trajectory for recreational riding applications.

Fitness & Exercise:

The fitness and exercise application of road bikes has gained momentum as more individuals seek alternatives to traditional gym workouts. Cycling is recognized for its cardiovascular benefits and low impact on joints, making it an attractive option for fitness enthusiasts. The surge in home fitness trends, especially post-pandemic, has led to an increase in demand for stationary bikes and outdoor road bikes alike. This segment has witnessed innovation in designs that enhance user experience, such as adjustable seats and integrated fitness tracking technology. The growing focus on personal fitness will continue to drive sales in this application, contributing to the overall market growth.

Commuting:

The commuting application is becoming increasingly popular as urban populations grow and environmental concerns rise. Many individuals are choosing road bikes as a sustainable alternative to cars for daily transportation. The expansion of cycling infrastructure in urban areas, such as bike lanes and parking facilities, has made cycling a more feasible option for commuters. Additionally, the convenience of avoiding traffic congestion and the economic savings associated with biking are further encouraging this trend. As cities increasingly promote cycling as a practical commuting solution, the demand for road bikes in this application will likely continue to rise.

Adventure Touring:

Adventure touring is an exciting application gaining traction among cyclists seeking exploration and outdoor experiences. This segment caters to riders who are interested in multi-day trips and bikepacking, often requiring bikes that can handle various terrains and carry gear. The increasing interest in outdoor recreation and travel has led to a rise in demand for adventure touring bikes, which offer a blend of comfort, durability, and versatility. As cycling enthusiasts seek to combine their passion for biking with the thrill of adventure, this application is expected to further fuel the growth of the road bikes market.

By Distribution Channel

Online Retailers:

Online retailers play a pivotal role in the distribution of road bikes, providing consumers with a convenient shopping experience. E-commerce platforms enable consumers to browse a wide range of options, read reviews, and compare prices from the comfort of their homes. The growth of online retail has been accelerated by the pandemic, as more consumers turned to digital channels for their purchases. Additionally, online retailers often offer competitive pricing and promotions, attracting budget-conscious customers. The ability to deliver bikes directly to consumers’ doors further enhances the appeal of online shopping, solidifying its position as a leading distribution channel.

Specialty Bike Shops:

Specialty bike shops are vital in the road bike distribution landscape, providing personalized service and expertise to customers. These shops cater to enthusiasts who seek high-quality bikes and components and prioritize expert advice when making purchasing decisions. The knowledgeable staff at specialty shops can assist customers in selecting the right bike based on their needs and preferences, which fosters customer loyalty and satisfaction. Moreover, these shops often offer maintenance services, creating a comprehensive customer experience that encourages repeat visits. The community-oriented atmosphere of specialty bike shops contributes significantly to their continued relevance in the market.

Department Stores:

Department stores offer a more general approach to road bike distribution, appealing to a broader audience. They often carry affordable bike options, making them accessible to new cyclists or those looking for budget-friendly alternatives. Although department stores may not provide the same level of expertise as specialty shops, they serve as a convenient option for consumers who prioritize ease of access. The presence of road bikes in department stores can help raise awareness of cycling as a viable activity, potentially attracting individuals who may not have previously considered purchasing a bike. This channel plays a supportive role in the overall market by introducing more consumers to cycling.

Direct-to-Consumer:

The direct-to-consumer (DTC) model has gained traction in the road bikes market, allowing manufacturers to sell their products directly to end-users. This approach eliminates middlemen, enabling brands to offer competitive pricing and a more personalized shopping experience. DTC brands often leverage digital marketing strategies to engage with their target audience effectively and promote brand loyalty. By offering customization options and tailored experiences, these brands can address specific customer preferences, enhancing satisfaction. The DTC model’s rise reflects changing consumer shopping habits, where buyers seek direct relationships with brands and transparency in the purchasing process.

Cycling Events:

Cycling events serve as a unique distribution channel for road bikes, engaging consumers directly and fostering community among cycling enthusiasts. Events such as races, festivals, and expos allow manufacturers and retailers to showcase their products and facilitate on-site sales. Participants often have the opportunity to test ride bikes before making a purchase, enhancing the overall buying experience. Additionally, cycling events create a sense of excitement and urgency, motivating consumers to invest in new bikes or gear. This channel not only drives sales but also reinforces the cycling culture, contributing to the long-term growth of the market.

By Material Type

Carbon Fiber:

Carbon fiber is a premium material widely regarded for its lightweight and high-strength properties, making it a top choice for high-performance road bikes. The construction of carbon fiber frames allows for intricate designs that enhance aerodynamics and ride quality, appealing to competitive cyclists. Moreover, advancements in carbon fiber technology have led to improved durability and impact resistance, further solidifying its position in the market. As consumers increasingly seek high-quality, performance-driven bikes, carbon fiber will continue to dominate the premium segment, attracting both professional athletes and avid cyclists.

Aluminum:

Aluminum is a popular and versatile material used in the manufacture of road bikes, known for its lightweight nature and cost-effectiveness. Aluminum frames provide a good balance of performance and affordability, making them an attractive option for casual riders and entry-level cyclists. The durability of aluminum combined with its resistance to rust and corrosion contributes to its widespread use in the market. Manufacturers are continuously innovating to enhance aluminum bike designs, ensuring they meet the varying demands of cyclists. As the market seeks a blend of quality and affordability, aluminum bikes will remain a prominent segment.

Steel:

Steel frames are celebrated for their durability, comfort, and classic aesthetics, making them a favored choice among touring and recreational cyclists. Steel’s inherent strength allows for a robust frame that can withstand rough handling, which is essential for long-distance travel and adventure touring. Moreover, steel bikes are often more affordable than their carbon fiber counterparts, appealing to budget-conscious consumers. The material’s ability to absorb vibrations enhances ride comfort, making it suitable for diverse terrains. As more cyclists value durability and comfort, the demand for steel bicycles will persist in the market.

Titanium:

Titanium is recognized for its exceptional strength-to-weight ratio and resistance to corrosion, making it a premium material for high-end road bikes. The unique properties of titanium frames allow for lightweight designs without compromising durability or comfort. Cyclists who seek a blend of performance and longevity often opt for titanium bikes due to their ability to withstand the rigors of various riding conditions. As consumers become more discerning in their choices, titanium bikes are likely to attract attention as a luxurious and high-quality option in the market.

Alloy:

Alloy materials, often a combination of aluminum and other metals, provide a balance between weight, strength, and cost, appealing to a broad range of cyclists. Alloy bikes typically offer enhanced performance characteristics and are often priced competitively, making them attractive to entry-level and intermediate riders. The versatility of alloy materials allows manufacturers to create a diverse range of bike designs that cater to various applications and rider preferences. As more consumers look for reliable bikes at reasonable prices, alloy bikes will continue to play a significant role in the road bikes market.

By Region

The North American road bikes market is anticipated to hold a significant share, driven by a longstanding cycling culture and robust infrastructure supporting biking activities. The increasing popularity of cycling as a form of transportation in urban areas, along with a growing focus on health and fitness, has resulted in a steady rise in demand for road bikes. In 2023, the North American market was valued at approximately USD 2.2 billion and is expected to grow at a CAGR of 6.5% through 2035. This region benefits from a diverse consumer base, including professional cyclists, recreational riders, and fitness enthusiasts, all contributing to the thriving market.

Europe is another key region in the road bikes market, where cycling is deeply ingrained in the culture, particularly in countries like the Netherlands, Germany, and France. The European market was valued at around USD 3.0 billion in 2023, with expectations for continued growth driven by cycling tourism and an increasing number of cycling events. As a result, the European market is projected to grow at a CAGR of 7.0% over the forecast period. The rising demand for high-performance bikes tailored for various applications, from racing to recreational riding, significantly influences the market dynamics in this region.

Opportunities

The road bikes market is poised for significant opportunities as consumers increasingly embrace cycling as a sustainable and healthy mode of transportation. With urban populations growing, cities worldwide are investing in cycling infrastructure, including dedicated bike lanes and parking facilities. This investment is creating a more favorable environment for cyclists, further encouraging individuals to consider road bikes for commuting and recreational purposes. Manufacturers can capitalize on this momentum by developing bikes that cater to urban needs, such as lightweight designs for easy maneuverability and features that enhance security and convenience. The trend of cycling as a lifestyle choice presents a wealth of opportunities for innovative product development and targeted marketing strategies.

Additionally, the advent of technology in the road bikes market presents further opportunities for growth. Innovations in bike design, such as integrated GPS, smart braking systems, and fitness tracking capabilities, are attracting tech-savvy consumers looking for more than just traditional bicycles. Brands can differentiate themselves by embracing technological advancements and offering products that enhance the cycling experience. Moreover, collaborations with fitness and health platforms can open up new marketing channels, creating partnerships that promote cycling as a key component of a healthy lifestyle. The growing interest in cycling events and community activities also provides a fertile ground for engagement, allowing brands to connect with consumers in meaningful ways.

Threats

Despite the promising growth in the road bikes market, certain threats could pose challenges to market expansion. One potential threat is the fluctuation of raw material prices, particularly for premium materials like carbon fiber and titanium. Such price volatility can impact production costs, leading manufacturers to increase prices, which may deter potential buyers. Additionally, economic downturns can affect consumer spending, leading to reduced investments in non-essential items like high-end bicycles. The growing popularity of alternative fitness options, such as electric bikes and other forms of transportation, poses a competitive threat to traditional road bikes, requiring manufacturers to adapt to changing consumer preferences and stay relevant in a dynamic market.

Furthermore, competition from established brands and new entrants can lead to market saturation, making it challenging for companies to differentiate themselves. The presence of counterfeit products and low-quality imitations can also undermine brand reputation, resulting in decreased consumer trust. To navigate these challenges, manufacturers must prioritize innovation, quality assurance, and effective branding strategies to reinforce their market position. The threat of changing regulations related to environmental standards and product safety can also affect the road bikes market, necessitating compliance and adjustments to manufacturing processes and materials used.

Competitor Outlook

• Trek Bicycle Corporation
• Specialized Bicycle Components
• Giant Manufacturing Co., Ltd.
• Cannondale Bicycle Corporation
• Scott Sports SA
• Merida Industry Co., Ltd.
• Colnago C. S. P. A.
• BMC Switzerland AG
• Felt Bicycles
• Raleigh Bicycle Company
• Surly Bikes
• Salsa Cycles
• Santa Cruz Bicycles
• Norco Bicycles
• Kona Bicycle Company

The competitive landscape of the road bikes market is characterized by a mix of established brands and emerging players, all vying for market share through innovation and quality offerings. Key players such as Trek Bicycle Corporation and Specialized Bicycle Components dominate the market, leveraging their strong brand presence, extensive distribution networks, and commitment to technological advancements. These companies invest significantly in research and development to create high-performance bikes that cater to the needs of both professional racers and recreational cyclists. Their ability to establish deep connections with consumers through sponsorships, events, and community engagement further reinforces their competitive edge.

Emerging players are also making their mark in the road bikes market, often focusing on niche segments and unique selling propositions to differentiate themselves from established brands. Companies like BMC Switzerland AG and Cannondale Bicycle Corporation are known for their innovative designs and commitment to quality, attracting cyclists who prioritize performance and aesthetics. Additionally, brands that cater to specific demographics, such as adventure touring or fitness cycling, are finding success by addressing the evolving preferences of today’s consumers. These emerging brands often leverage social media and digital marketing strategies to connect with their target audience, creating a community around their products.

As competition intensifies, companies are also exploring collaborations and partnerships to expand their reach and enhance their product offerings. For instance, collaborations with technology companies to integrate smart features into bikes present new opportunities for growth. By aligning with fitness and health platforms, brands can tap into the growing trend of cycling as a lifestyle choice, catering to consumers seeking a holistic approach to wellness. Overall, the road bikes market remains dynamic and competitive, requiring companies to continuously innovate and adapt to changing consumer demands to maintain their market position and drive growth.

• 1 Appendix

  • 1.1 List of Tables
  • 1.2 List of Figures

• 2 Introduction

  • 2.1 Market Definition
  • 2.2 Scope of the Report
  • 2.3 Study Assumptions
  • 2.4 Base Currency & Forecast Periods

• 3 Market Dynamics

  • 3.1 Market Growth Factors
  • 3.2 Economic & Global Events
  • 3.3 Innovation Trends
  • 3.4 Supply Chain Analysis

• 4 Consumer Behavior

  • 4.1 Market Trends
  • 4.2 Pricing Analysis
  • 4.3 Buyer Insights

• 5 Key Player Profiles

  • 5.1 Surly Bikes
    • 5.1.1 Business Overview
    • 5.1.2 Products & Services
    • 5.1.3 Financials
    • 5.1.4 Recent Developments
    • 5.1.5 SWOT Analysis
  • 5.2 Salsa Cycles
    • 5.2.1 Business Overview
    • 5.2.2 Products & Services
    • 5.2.3 Financials
    • 5.2.4 Recent Developments
    • 5.2.5 SWOT Analysis
  • 5.3 Felt Bicycles
    • 5.3.1 Business Overview
    • 5.3.2 Products & Services
    • 5.3.3 Financials
    • 5.3.4 Recent Developments
    • 5.3.5 SWOT Analysis
  • 5.4 Norco Bicycles
    • 5.4.1 Business Overview
    • 5.4.2 Products & Services
    • 5.4.3 Financials
    • 5.4.4 Recent Developments
    • 5.4.5 SWOT Analysis
  • 5.5 Scott Sports SA
    • 5.5.1 Business Overview
    • 5.5.2 Products & Services
    • 5.5.3 Financials
    • 5.5.4 Recent Developments
    • 5.5.5 SWOT Analysis
  • 5.6 BMC Switzerland AG
    • 5.6.1 Business Overview
    • 5.6.2 Products & Services
    • 5.6.3 Financials
    • 5.6.4 Recent Developments
    • 5.6.5 SWOT Analysis
  • 5.7 Colnago C. S. P. A.
    • 5.7.1 Business Overview
    • 5.7.2 Products & Services
    • 5.7.3 Financials
    • 5.7.4 Recent Developments
    • 5.7.5 SWOT Analysis
  • 5.8 Santa Cruz Bicycles
    • 5.8.1 Business Overview
    • 5.8.2 Products & Services
    • 5.8.3 Financials
    • 5.8.4 Recent Developments
    • 5.8.5 SWOT Analysis
  • 5.9 Kona Bicycle Company
    • 5.9.1 Business Overview
    • 5.9.2 Products & Services
    • 5.9.3 Financials
    • 5.9.4 Recent Developments
    • 5.9.5 SWOT Analysis
  • 5.10 Raleigh Bicycle Company
    • 5.10.1 Business Overview
    • 5.10.2 Products & Services
    • 5.10.3 Financials
    • 5.10.4 Recent Developments
    • 5.10.5 SWOT Analysis
  • 5.11 Trek Bicycle Corporation
    • 5.11.1 Business Overview
    • 5.11.2 Products & Services
    • 5.11.3 Financials
    • 5.11.4 Recent Developments
    • 5.11.5 SWOT Analysis
  • 5.12 Merida Industry Co., Ltd.
    • 5.12.1 Business Overview
    • 5.12.2 Products & Services
    • 5.12.3 Financials
    • 5.12.4 Recent Developments
    • 5.12.5 SWOT Analysis
  • 5.13 Giant Manufacturing Co., Ltd.
    • 5.13.1 Business Overview
    • 5.13.2 Products & Services
    • 5.13.3 Financials
    • 5.13.4 Recent Developments
    • 5.13.5 SWOT Analysis
  • 5.14 Cannondale Bicycle Corporation
    • 5.14.1 Business Overview
    • 5.14.2 Products & Services
    • 5.14.3 Financials
    • 5.14.4 Recent Developments
    • 5.14.5 SWOT Analysis
  • 5.15 Specialized Bicycle Components
    • 5.15.1 Business Overview
    • 5.15.2 Products & Services
    • 5.15.3 Financials
    • 5.15.4 Recent Developments
    • 5.15.5 SWOT Analysis

• 6 Market Segmentation

  • 6.1 Road Bikes Sales Market, By Application
    • 6.1.1 Professional Racing
    • 6.1.2 Recreational Riding
    • 6.1.3 Fitness & Exercise
    • 6.1.4 Commuting
    • 6.1.5 Adventure Touring
  • 6.2 Road Bikes Sales Market, By Product Type
    • 6.2.1 Racing Bikes
    • 6.2.2 Endurance Bikes
    • 6.2.3 Aero Bikes
    • 6.2.4 Gravel Bikes
    • 6.2.5 Touring Bikes
  • 6.3 Road Bikes Sales Market, By Material Type
    • 6.3.1 Carbon Fiber
    • 6.3.2 Aluminum
    • 6.3.3 Steel
    • 6.3.4 Titanium
    • 6.3.5 Alloy
  • 6.4 Road Bikes Sales Market, By Distribution Channel
    • 6.4.1 Online Retailers
    • 6.4.2 Specialty Bike Shops
    • 6.4.3 Department Stores
    • 6.4.4 Direct-to-Consumer
    • 6.4.5 Cycling Events

• 7 Competitive Analysis

  • 7.1 Key Player Comparison
  • 7.2 Market Share Analysis
  • 7.3 Investment Trends
  • 7.4 SWOT Analysis

• 8 Research Methodology

  • 8.1 Analysis Design
  • 8.2 Research Phases
  • 8.3 Study Timeline

• 9 Future Market Outlook

  • 9.1 Growth Forecast
  • 9.2 Market Evolution

• 10 Geographical Overview

  • 10.1 Europe - Market Analysis
    • 10.1.1 By Country
      • 10.1.1.1 UK
      • 10.1.1.2 France
      • 10.1.1.3 Germany
      • 10.1.1.4 Spain
      • 10.1.1.5 Italy
  • 10.2 Asia Pacific - Market Analysis
    • 10.2.1 By Country
      • 10.2.1.1 India
      • 10.2.1.2 China
      • 10.2.1.3 Japan
      • 10.2.1.4 South Korea
  • 10.3 Latin America - Market Analysis
    • 10.3.1 By Country
      • 10.3.1.1 Brazil
      • 10.3.1.2 Argentina
      • 10.3.1.3 Mexico
  • 10.4 North America - Market Analysis
    • 10.4.1 By Country
      • 10.4.1.1 USA
      • 10.4.1.2 Canada
  • 10.5 Road Bikes Sales Market by Region
  • 10.6 Middle East & Africa - Market Analysis
    • 10.6.1 By Country
      • 10.6.1.1 Middle East
      • 10.6.1.2 Africa

• 11 Global Economic Factors

  • 11.1 Inflation Impact
  • 11.2 Trade Policies

• 12 Technology & Innovation

  • 12.1 Emerging Technologies
  • 12.2 AI & Digital Trends
  • 12.3 Patent Research

• 13 Investment & Market Growth

  • 13.1 Funding Trends
  • 13.2 Future Market Projections

• 14 Market Overview & Key Insights

  • 14.1 Executive Summary
  • 14.2 Key Trends
  • 14.3 Market Challenges
  • 14.4 Regulatory Landscape

Segments Analyzed in the Report

The global Road Bikes Sales market is categorized based on

By Product Type

• Racing Bikes
• Endurance Bikes
• Aero Bikes
• Gravel Bikes
• Touring Bikes

By Application

• Professional Racing
• Recreational Riding
• Fitness & Exercise
• Commuting
• Adventure Touring

By Distribution Channel

• Online Retailers
• Specialty Bike Shops
• Department Stores
• Direct-to-Consumer
• Cycling Events

By Material Type

• Carbon Fiber
• Aluminum
• Steel
• Titanium
• Alloy

By Region

• North America
• Europe
• Asia Pacific
• Latin America
• Middle East & Africa

Key Players

• Trek Bicycle Corporation
• Specialized Bicycle Components
• Giant Manufacturing Co., Ltd.
• Cannondale Bicycle Corporation
• Scott Sports SA
• Merida Industry Co., Ltd.
• Colnago C. S. P. A.
• BMC Switzerland AG
• Felt Bicycles
• Raleigh Bicycle Company
• Surly Bikes
• Salsa Cycles
• Santa Cruz Bicycles
• Norco Bicycles
• Kona Bicycle Company