Hair Dye Sales

Hair Dye Sales Market Outlook

The global hair dye market is projected to reach approximately USD 30 billion by 2033, growing at a compound annual growth rate (CAGR) of around 6% during the forecast period from 2025 to 2033. This robust growth is driven by a multitude of factors including an increasing inclination towards personal grooming, a rising number of hair salons, and the growing awareness of hair care among consumers. Additionally, the influence of social media trends, coupled with celebrity endorsements and fashion industry shifts, has escalated the demand for diverse hair dye products. Furthermore, the expansion of the e-commerce sector has made hair dye more accessible, enabling consumers to purchase products conveniently while exploring various options. Another aspect contributing to market growth is the evolving consumer preferences for organic and natural products, driven by health awareness, which has prompted manufacturers to innovate and diversify their offerings.

Growth Factor of the Market

The growth of the hair dye market is significantly influenced by evolving beauty standards and consumer behavior, which are increasingly favoring hair transformation as a form of self-expression. The rise in disposable incomes across various demographics has allowed consumers to invest more in personal care, particularly in premium and specialized hair dye products. Moreover, a growing trend towards vegan and cruelty-free products has led to a surge in demand for organic and ammonia-free hair dyes, catering to environmentally conscious consumers. The expansion of the e-commerce channel has further propelled market growth, allowing for a wider reach of brands and products than ever before. Additionally, the growing number of hair salons and beauty parlors has created opportunities for professional-grade hair dye products, which are increasingly favored by consumers looking for longer-lasting results. As such, the market is expected to witness substantial growth driven by both consumer trends and innovation in product development.

Key Highlights of the Market

• Projected global market size of approximately USD 30 billion by 2033.
• CAGR of about 6% from 2025 to 2033.
• Increasing consumer preference for organic and ammonia-free hair dye products.
• Expansion of e-commerce platforms enhancing product accessibility.
• Rising trend of personal grooming and self-expression through hair color.

By Product Type

Permanent Hair Dye:

Permanent hair dye represents a significant segment within the hair dye market, known for its long-lasting effects. These dyes are formulated with strong pigments that penetrate the hair shaft, providing durable color that can withstand multiple washes. This type of dye is particularly favored by individuals looking for a complete color change or to cover gray hair. Recent advancements in formulation have also led to the incorporation of conditioning agents that minimize damage to hair strands during the dyeing process. This type of dye offers a broad spectrum of colors, catering to diverse consumer preferences. The growing trend for vibrant and bold hair colors has further amplified the demand for permanent hair dyes, making it a dominant segment in the overall market.

Semi-Permanent Hair Dye:

Semi-permanent hair dye is gaining popularity due to its versatility and reduced commitment compared to permanent dyes. These products typically last several weeks and gradually fade with each wash, making them ideal for individuals who wish to experiment with their hair color without a long-term commitment. Semi-permanent dyes are often ammonia-free, which is an attractive feature for consumers concerned about hair damage. This segment has been particularly popular among younger demographics who are inclined to experiment with different shades and styles. As trends in hair color continue to evolve rapidly, the semi-permanent hair dye segment is poised for growth, especially as consumers seek temporary solutions to keep up with changing fashion statements.

Temporary Hair Dye:

Temporary hair dye is designed for short-term use and is often used for special occasions or events. This type of dye can be easily applied and washed out within a couple of shampoos, allowing for flexibility in color choice without the commitment associated with more permanent options. The formulation of these dyes is generally lighter, making them suitable for a wide range of hair types. Additionally, the appeal of temporary dyes has expanded with the introduction of vibrant and non-traditional colors, catering particularly to the younger audience that enjoys expressing individuality through unique hair colors. The growing trend of festivals and themed parties has also contributed to increased sales in this segment, as individuals seek standout looks for short durations.

Natural Hair Dye:

Natural hair dye is becoming increasingly popular as consumers become more health-conscious and environmentally aware. Derived from natural sources such as plants, herbs, and minerals, these dyes offer a safer alternative to chemical-based products. They are often free from harmful additives, making them an appealing option for those with sensitive skin or allergies. The market for natural hair dyes has seen a significant rise due to the growing trend of sustainable beauty products. Consumers are not only looking for effective hair coloring options but also products that align with their values of health and environmental sustainability. As a result, natural hair dyes have carved out a notable niche in the market and are expected to grow as awareness regarding the benefits of using organic products continues to rise.

Chemical Hair Dye:

Chemical hair dye remains a prominent player in the market despite the growing preference for natural alternatives. These dyes typically contain ammonia and other chemicals that facilitate long-lasting color results, making them a reliable choice for individuals seeking bold and vibrant hues. Chemical hair dyes are widely available, and many brands have established a strong presence due to their effectiveness and range of color options. However, there has been a shift towards the development of less damaging formulations, as consumers become more aware of the potential harm caused by harsh chemicals. Companies are now focusing on innovating products that blend the benefits of chemical dyes with added conditioning elements to mitigate damage and improve hair health, ensuring this segment remains competitive.

By Application

Home Use:

The home use segment of the hair dye market has seen significant growth, largely driven by the convenience offered to consumers who prefer to color their hair in the comfort of their homes. With busy lifestyles and increased focus on personal grooming, consumers are opting for at-home solutions that provide salon-like results without the associated costs. In recent years, brands have launched more user-friendly kits that include all necessary tools and detailed instructions, encouraging first-time users to make the switch from salon visits. The rise of social media influencers and beauty vloggers demonstrating home dyeing techniques has further fueled this segment, leading to an increase in sales of DIY hair coloring products. Furthermore, the home use segment is expected to continue thriving as consumers become more adept at self-application techniques and seek to achieve personalized results.

Salon Use:

Salon use of hair dye remains a critical segment within the industry, as professional haircoloring services typically offer superior results and personalized consultations. With skilled professionals applying the dyes, consumers can expect a precision that is often challenging to achieve at home. Salons offer a variety of coloring techniques and treatments that enhance the overall appearance of hair, catering specifically to consumer desires for unique styles and sophisticated looks. As trends in hair coloring evolve, salons are continuously adapting to offer the latest colors and techniques, ensuring that they remain a go-to destination for those seeking expert application. The salon use segment is expected to witness steady growth, supported by the continuous demand for high-quality, professional-grade products that provide long-lasting and vibrant results.

By Distribution Channel

Online Stores:

The online distribution channel for hair dye products has experienced exponential growth in recent years, driven by the increasing reliance on e-commerce platforms for shopping convenience. Consumers appreciate the ability to compare products, read reviews, and browse a wider selection than may be available in physical stores. Additionally, the COVID-19 pandemic has accelerated the shift towards online shopping, as many consumers turned to digital solutions for their beauty needs. Online retailers often offer competitive pricing and promotions, further encouraging purchases through this channel. As technology continues to evolve, brands are also capitalizing on online marketing strategies to engage consumers through social media and influencer partnerships, solidifying online stores as a vital segment in the hair dye distribution landscape.

Supermarkets/Hypermarkets:

Supermarkets and hypermarkets serve as traditional yet crucial distribution channels for hair dye products, providing consumers with easy access to a wide range of brands and options. The convenience of purchasing hair dye alongside everyday grocery shopping appeals to consumers looking for efficiency. These retail formats often feature prominent displays for hair coloring products, making it easy for consumers to browse and select items. Additionally, supermarkets typically offer a diverse selection of both renowned and niche brands, catering to various budgets and preferences. As consumer foot traffic returns, supermarkets and hypermarkets are expected to continue playing a significant role in the distribution of hair dye, especially as they adapt to incorporate in-store beauty consultations and promotions.

Specialty Stores:

Specialty stores, such as beauty supply shops or salons with retail sections, provide another important distribution channel for hair dye products. These stores often carry professional-grade products that may not be available in regular grocery retailers, thus attracting consumers seeking high-quality options. Staffed by knowledgeable professionals, specialty stores can offer personalized recommendations and consultations, enhancing the shopping experience. This level of service is particularly valuable to consumers who may feel overwhelmed by the multitude of choices available in the market. As trends shift towards more specialized beauty products, the importance of specialty stores as a distribution channel is expected to grow, as they cater to the needs of discerning consumers looking for the best options for their hair care routines.

Drugstores:

Drugstores have long been a go-to destination for consumers seeking hair dye products, as they offer convenience and accessibility. These retailers typically stock a variety of brands, including both budget-friendly and premium options, allowing consumers to select products that fit their needs and budgets. The presence of hair dye within drugstores can also influence purchasing decisions, as consumers may opt for hair color when buying other personal care items. Drugstores often run promotions or loyalty programs that encourage repeat purchases, contributing to the overall growth of this distribution channel. As consumer trends continue to evolve, drugstores are likely to maintain their relevance within the hair dye market by adapting to changing preferences and expanding their offerings.

Salons:

Salons play a pivotal role in the distribution of professional-grade hair dye products, serving both as service providers and retailers. Many salons offer exclusive lines of hair coloring products that are not available in traditional retail settings, catering to customers seeking superior quality and results. Furthermore, salon professionals often provide personalized consultations, helping customers choose the best products based on their hair type and desired results. This combination of expertise and access to premium products makes salons a vital distribution channel for hair dye. As consumer interest in professional services remains high, salons are expected to continue being a leading choice for those seeking expert application and top-tier products.

By Ingredient Type

Ammonia-based:

Ammonia-based hair dyes are widely recognized for their effective and long-lasting color results. The ammonia in these formulations helps to open the hair cuticle, allowing the color to penetrate deeply and providing vibrant hues that can withstand multiple washes. While they are favored for their effectiveness, there is a growing concern among consumers regarding the potential damage to hair health caused by ammonia. As a result, many brands are now focusing on developing ammonia-based dyes that incorporate conditioning agents to mitigate damage and improve hair texture. This segment remains significant within the market, particularly among consumers who prioritize bold and lasting color over gentle formulations.

Ammonia-free:

Ammonia-free hair dyes have surged in popularity as consumers become increasingly aware of the potential harm associated with traditional ammonia-based products. These dyes utilize alternative ingredients to achieve similar color results without the harshness of ammonia, making them a preferable choice for individuals with sensitive scalps or those looking to minimize damage to their hair. The demand for ammonia-free products has led to a proliferation of options available on the market, prompting brands to innovate and create formulas that not only provide beautiful color but also nourish and protect hair. As health-conscious beauty trends continue to rise, the ammonia-free segment is expected to grow significantly, expanding its reach to a wider audience.

Organic:

The organic hair dye segment is rapidly gaining traction as consumers increasingly prioritize natural and sustainable beauty products. Organic hair dyes are formulated from plant-derived ingredients, which not only minimize the risk of allergic reactions but also cater to environmentally conscious consumers. The appeal of organic products lies in their ability to provide color without the use of synthetic chemicals, making them a safer option for both users and the environment. As awareness of the benefits of organic beauty products spreads, this segment is expected to see significant growth, particularly among consumers who are willing to invest in premium products that align with their values of health and sustainability.

Synthetic:

Synthetic hair dyes continue to play a significant role in the market, offering a wide range of colors and formulations that cater to diverse consumer preferences. These dyes are created using chemical compounds that provide bold and vibrant colors, which are often long-lasting and resistant to fading. The synthetic segment is favored by many consumers for the variety it offers and the ability to achieve specific shades that may not be possible with natural or organic products. However, as consumer preferences evolve towards cleaner and safer formulations, brands are increasingly working to develop synthetic dyes that incorporate moisturizing and conditioning agents to enhance hair health. Despite the growing competition from natural alternatives, the synthetic hair dye segment is expected to remain influential due to its effectiveness and accessibility.

By Region

Northern America holds a significant share of the global hair dye market, driven by high consumer spending on personal grooming and beauty products. The United States leads the market due to a large consumer base that prioritizes hair care and aesthetic appearance. The increasing popularity of hair color trends among both men and women has also contributed to a steady growth rate in this region. The CAGR for the North American hair dye market is estimated at around 5.5%, with consumers increasingly gravitating towards innovative and premium products, including ammonia-free and organic options. This trend is further fueled by the influence of social media and celebrity endorsements that promote various hair coloring styles and techniques.

In Europe, the hair dye market is characterized by a strong demand for both professional and at-home coloring solutions. The region is known for its diverse range of hair types and styles, which has led to a robust market for hair coloring products that cater to different consumer needs. Notably, the shift towards organic and cruelty-free products is more pronounced in Europe, with consumers actively seeking brands that align with their values. The European hair dye market is expected to maintain a CAGR of approximately 5% as brands innovate to meet the increasing demand for high-quality and environmentally friendly products. The competitive landscape in Europe remains vibrant, with numerous local and international brands vying for consumer attention.

Opportunities

The hair dye market is ripe with opportunities for growth, particularly in the realm of product innovation. As consumers become more health-conscious and environmentally aware, there is a significant demand for safer formulations that are free from harmful chemicals. Brands that focus on developing organic, ammonia-free, and cruelty-free hair dye products are likely to capture the interest of a growing segment of consumers who prioritize sustainability in their purchasing decisions. Additionally, the advent of customizable hair dye solutions, where consumers can mix their own shades or choose from a wider range of colors, presents an opportunity for brands to differentiate themselves in a saturated market. Targeting niche markets, such as men’s grooming and specific age demographics, can also provide avenues for expansion, as consumers increasingly seek personalized solutions tailored to their individual needs.

Furthermore, the growth of online retail channels presents an excellent opportunity for brands to reach a broader audience. With consumers increasingly shopping online for personal care products, investing in e-commerce strategies and online marketing campaigns can significantly boost brand visibility and sales. Collaborations with influencers or beauty experts to promote products through social media platforms can enhance brand reputation and attract new customers. Additionally, the popularity of subscription models for beauty products can provide a steady revenue stream while catering to consumers looking for convenience. Overall, the hair dye market has numerous opportunities for brands that are willing to innovate, adapt, and respond to changing consumer preferences.

Threats

One of the primary threats facing the hair dye market is the increasing competition from alternative hair coloring methods, such as temporary hair color sprays and hair chalks, which are often favored for their convenience and ease of use. As these products become more popular, traditional hair dyes may face declining sales, particularly among younger consumers seeking quick and easy solutions for hair color changes. Additionally, the growing trend towards minimalism in beauty routines could also pose a challenge, as consumers may opt for fewer products in their hair care regimen, decreasing overall demand for hair dye. Brands must adapt to these evolving consumer preferences by innovating their product offerings to retain market relevance.

Another significant threat arises from stringent regulatory measures concerning chemical ingredients used in hair dye formulations. As regulations become more stringent to ensure consumer safety, brands may face challenges in compliance, leading to potential disruptions in production and increased costs. Additionally, negative publicity regarding the safety of certain ingredients in hair dye products can lead to diminished consumer trust and affect sales. Brands need to be proactive in addressing safety concerns by reformulating products and transparently communicating ingredients to build consumer confidence and maintain brand loyalty.

Competitor Outlook

• L’Oréal S.A.
• Procter & Gamble Co.
• Henkel AG & Co. KGaA
• Coty Inc.
• Shiseido Company, Limited
• Revlon, Inc.
• Clairol Inc. (a subsidiary of Coty)
• Schwarzkopf (Henkel AG)
• Madison Reed, Inc.
• Aveda Corporation (part of Estée Lauder)
• Wella Professionals (a subsidiary of Coty)
• Garnier (a brand of L'Oréal)
• Color Wow
• Paul Mitchell
• Joico

The competitive landscape of the hair dye market is diverse, featuring a mix of global giants and niche players committed to innovation and consumer satisfaction. Major companies such as L’Oréal, Procter & Gamble, and Henkel have established a stronghold in the market, leveraging their extensive distribution networks and significant marketing budgets to reach a wide array of consumers. These companies invest heavily in research and development to create new formulations that meet evolving consumer demands, such as organic and ammonia-free dyes. Additionally, they continuously enhance their product lines with cutting-edge technologies and sustainable practices to stay ahead of competitors. The emphasis on branding and consumer engagement through social media campaigns further solidifies these companies' positions in the market.

Niche players like Madison Reed and Aveda have carved out their own market segments by focusing on premium, natural, and organic hair dye products. These companies often cater to specific consumer needs, such as sensitivity to chemicals or preferences for greener products. Their marketing strategies often include direct-to-consumer sales models, which allow for better customer relationships and personalized services. The rise of subscription services and online consultations in this segment demonstrates a shift in consumer behavior, where convenience and specialization drive purchases. As these niche brands continue to grow, they may challenge larger companies to innovate and adapt to meeting the high standards set by discerning consumers.

In summary, the hair dye market is characterized by dynamic competition, spanning from global conglomerates to specialized brands focusing on natural and premium products. As consumer preferences evolve towards safer and more sustainable options, companies are compelled to refine their product offerings and explore innovative marketing strategies. The continued growth of e-commerce is likely to play a critical role in shaping the competitive landscape, allowing both established players and emerging brands to connect with consumers and capture market share. As the industry adapts to changing consumer trends, the competitive environment will remain vibrant and challenging, fostering ongoing innovation and development.

• 1 Appendix

  • 1.1 List of Tables
  • 1.2 List of Figures

• 2 Introduction

  • 2.1 Market Definition
  • 2.2 Scope of the Report
  • 2.3 Study Assumptions
  • 2.4 Base Currency & Forecast Periods

• 3 Market Dynamics

  • 3.1 Market Growth Factors
  • 3.2 Economic & Global Events
  • 3.3 Innovation Trends
  • 3.4 Supply Chain Analysis

• 4 Consumer Behavior

  • 4.1 Market Trends
  • 4.2 Pricing Analysis
  • 4.3 Buyer Insights

• 5 Key Player Profiles

  • 5.1 Joico
    • 5.1.1 Business Overview
    • 5.1.2 Products & Services
    • 5.1.3 Financials
    • 5.1.4 Recent Developments
    • 5.1.5 SWOT Analysis
  • 5.2 Color Wow
    • 5.2.1 Business Overview
    • 5.2.2 Products & Services
    • 5.2.3 Financials
    • 5.2.4 Recent Developments
    • 5.2.5 SWOT Analysis
  • 5.3 Coty Inc.
    • 5.3.1 Business Overview
    • 5.3.2 Products & Services
    • 5.3.3 Financials
    • 5.3.4 Recent Developments
    • 5.3.5 SWOT Analysis
  • 5.4 Revlon, Inc.
    • 5.4.1 Business Overview
    • 5.4.2 Products & Services
    • 5.4.3 Financials
    • 5.4.4 Recent Developments
    • 5.4.5 SWOT Analysis
  • 5.5 Paul Mitchell
    • 5.5.1 Business Overview
    • 5.5.2 Products & Services
    • 5.5.3 Financials
    • 5.5.4 Recent Developments
    • 5.5.5 SWOT Analysis
  • 5.6 Madison Reed, Inc.
    • 5.6.1 Business Overview
    • 5.6.2 Products & Services
    • 5.6.3 Financials
    • 5.6.4 Recent Developments
    • 5.6.5 SWOT Analysis
  • 5.7 Henkel AG & Co. KGaA
    • 5.7.1 Business Overview
    • 5.7.2 Products & Services
    • 5.7.3 Financials
    • 5.7.4 Recent Developments
    • 5.7.5 SWOT Analysis
  • 5.8 Procter & Gamble Co.
    • 5.8.1 Business Overview
    • 5.8.2 Products & Services
    • 5.8.3 Financials
    • 5.8.4 Recent Developments
    • 5.8.5 SWOT Analysis
  • 5.9 Schwarzkopf (Henkel AG)
    • 5.9.1 Business Overview
    • 5.9.2 Products & Services
    • 5.9.3 Financials
    • 5.9.4 Recent Developments
    • 5.9.5 SWOT Analysis
  • 5.10 Shiseido Company, Limited
    • 5.10.1 Business Overview
    • 5.10.2 Products & Services
    • 5.10.3 Financials
    • 5.10.4 Recent Developments
    • 5.10.5 SWOT Analysis
  • 5.11 L’Oréal S.A.
    • 5.11.1 Business Overview
    • 5.11.2 Products & Services
    • 5.11.3 Financials
    • 5.11.4 Recent Developments
    • 5.11.5 SWOT Analysis
  • 5.12 Clairol Inc. (a subsidiary of Coty)
    • 5.12.1 Business Overview
    • 5.12.2 Products & Services
    • 5.12.3 Financials
    • 5.12.4 Recent Developments
    • 5.12.5 SWOT Analysis
  • 5.13 Garnier (a brand of L'Oréal)
    • 5.13.1 Business Overview
    • 5.13.2 Products & Services
    • 5.13.3 Financials
    • 5.13.4 Recent Developments
    • 5.13.5 SWOT Analysis
  • 5.14 Wella Professionals (a subsidiary of Coty)
    • 5.14.1 Business Overview
    • 5.14.2 Products & Services
    • 5.14.3 Financials
    • 5.14.4 Recent Developments
    • 5.14.5 SWOT Analysis
  • 5.15 Aveda Corporation (part of Estée Lauder)
    • 5.15.1 Business Overview
    • 5.15.2 Products & Services
    • 5.15.3 Financials
    • 5.15.4 Recent Developments
    • 5.15.5 SWOT Analysis

• 6 Market Segmentation

  • 6.1 Hair Dye Sales Market, By Application
    • 6.1.1 Home Use
    • 6.1.2 Salon Use
  • 6.2 Hair Dye Sales Market, By Product Type
    • 6.2.1 Permanent Hair Dye
    • 6.2.2 Semi-Permanent Hair Dye
    • 6.2.3 Temporary Hair Dye
    • 6.2.4 Natural Hair Dye
    • 6.2.5 Chemical Hair Dye
  • 6.3 Hair Dye Sales Market, By Ingredient Type
    • 6.3.1 Ammonia-based
    • 6.3.2 Ammonia-free
    • 6.3.3 Organic
    • 6.3.4 Synthetic
  • 6.4 Hair Dye Sales Market, By Distribution Channel
    • 6.4.1 Online Stores
    • 6.4.2 Supermarkets/Hypermarkets
    • 6.4.3 Specialty Stores
    • 6.4.4 Drugstores
    • 6.4.5 Salons

• 7 Competitive Analysis

  • 7.1 Key Player Comparison
  • 7.2 Market Share Analysis
  • 7.3 Investment Trends
  • 7.4 SWOT Analysis

• 8 Research Methodology

  • 8.1 Analysis Design
  • 8.2 Research Phases
  • 8.3 Study Timeline

• 9 Future Market Outlook

  • 9.1 Growth Forecast
  • 9.2 Market Evolution

• 10 Geographical Overview

  • 10.1 Europe - Market Analysis
    • 10.1.1 By Country
      • 10.1.1.1 UK
      • 10.1.1.2 France
      • 10.1.1.3 Germany
      • 10.1.1.4 Spain
      • 10.1.1.5 Italy
  • 10.2 Asia Pacific - Market Analysis
    • 10.2.1 By Country
      • 10.2.1.1 India
      • 10.2.1.2 China
      • 10.2.1.3 Japan
      • 10.2.1.4 South Korea
  • 10.3 Hair Dye Sales Market by Region
  • 10.4 Latin America - Market Analysis
    • 10.4.1 By Country
      • 10.4.1.1 Brazil
      • 10.4.1.2 Argentina
      • 10.4.1.3 Mexico
  • 10.5 North America - Market Analysis
    • 10.5.1 By Country
      • 10.5.1.1 USA
      • 10.5.1.2 Canada
  • 10.6 Middle East & Africa - Market Analysis
    • 10.6.1 By Country
      • 10.6.1.1 Middle East
      • 10.6.1.2 Africa

• 11 Global Economic Factors

  • 11.1 Inflation Impact
  • 11.2 Trade Policies

• 12 Technology & Innovation

  • 12.1 Emerging Technologies
  • 12.2 AI & Digital Trends
  • 12.3 Patent Research

• 13 Investment & Market Growth

  • 13.1 Funding Trends
  • 13.2 Future Market Projections

• 14 Market Overview & Key Insights

  • 14.1 Executive Summary
  • 14.2 Key Trends
  • 14.3 Market Challenges
  • 14.4 Regulatory Landscape

Segments Analyzed in the Report

The global Hair Dye Sales market is categorized based on

By Product Type

• Permanent Hair Dye
• Semi-Permanent Hair Dye
• Temporary Hair Dye
• Natural Hair Dye
• Chemical Hair Dye

By Application

• Home Use
• Salon Use

By Distribution Channel

• Online Stores
• Supermarkets/Hypermarkets
• Specialty Stores
• Drugstores
• Salons

By Ingredient Type

• Ammonia-based
• Ammonia-free
• Organic
• Synthetic

By Region

• North America
• Europe
• Asia Pacific
• Latin America
• Middle East & Africa

Key Players

• L’Oréal S.A.
• Procter & Gamble Co.
• Henkel AG & Co. KGaA
• Coty Inc.
• Shiseido Company, Limited
• Revlon, Inc.
• Clairol Inc. (a subsidiary of Coty)
• Schwarzkopf (Henkel AG)
• Madison Reed, Inc.
• Aveda Corporation (part of Estée Lauder)
• Wella Professionals (a subsidiary of Coty)
• Garnier (a brand of L'Oréal)
• Color Wow
• Paul Mitchell
• Joico