Foot Traffic and Customer Location Intelligence Solution

Foot Traffic and Customer Location Intelligence Solution Market Outlook

The global foot traffic and customer location intelligence solution market is projected to reach approximately USD 5.2 billion by 2035, growing at a compound annual growth rate (CAGR) of around 20.1% during the forecast period from 2025 to 2035. This remarkable growth can be attributed to the increasing demand for improved customer experience through enhanced data analytics, location intelligence for retail spaces, and the growing trend of omnichannel retailing. Additionally, the adoption of advanced technologies such as Artificial Intelligence (AI) and the Internet of Things (IoT) is propelling market growth, enabling businesses to analyze customer behavior and preferences more effectively. Furthermore, the need for retailers to optimize operational efficiency and drive sales has led to an increased investment in foot traffic and customer location intelligence solutions. The emphasis on data-driven decision-making in various industries is fostering the market's expansion as companies leverage location-based analytics to gain a competitive edge.

Growth Factor of the Market

Several growth factors are driving the foot traffic and customer location intelligence solution market. Increasing smartphone penetration and the widespread use of mobile applications have enabled businesses to gather real-time location data, allowing for better customer engagement. Additionally, the need for businesses to understand consumer behavior and optimize store layouts has highlighted the importance of analytics in retail. Moreover, the rise of e-commerce and the need for brick-and-mortar stores to attract foot traffic are pushing businesses to adopt location intelligence solutions. The ongoing digital transformation across various sectors is also contributing to market growth, as organizations seek to integrate advanced data analytics into their operational frameworks. Furthermore, the growing awareness of the benefits of location-based marketing is prompting businesses to invest in these solutions to enhance customer targeting and improve return on investment (ROI).

Key Highlights of the Market

• The market is projected to grow at a CAGR of 20.1% from 2025 to 2035.
• North America dominates the market share, accounting for over 35% of the total market revenue.
• Indoor positioning systems segment is expected to witness significant growth, driven by advancements in technology.
• Retail application is the largest segment, reflecting the industry's need for foot traffic analytics.
• Cloud-based deployment is projected to grow fastest due to its scalability and flexibility advantages.

By Solution Type

Indoor Positioning Systems:

Indoor positioning systems (IPS) are gaining prominence as they offer precision in tracking customer movements within retail spaces. These systems leverage various technologies such as Wi-Fi, Bluetooth, and RFID to provide accurate location data, allowing retailers to analyze foot traffic patterns and optimize store layouts accordingly. By employing IPS, businesses can enhance customer experiences by delivering targeted promotions and information based on location. This technology not only helps in increasing sales by guiding customers to specific products but also aids in improving staff efficiency by providing insights on customer behavior. With the growing demand for personalized shopping experiences and seamless navigation in complex retail environments, the adoption of indoor positioning systems is expected to rise significantly in the coming years.

Retail Analytics:

Retail analytics focuses on the collection and analysis of data related to customer behavior, sales, and inventory management. By leveraging advanced analytics tools, retailers can gain valuable insights into shopping trends, customer preferences, and product performance. This information enables businesses to make informed decisions regarding inventory management, marketing strategies, and store layouts, leading to increased sales and improved customer satisfaction. Retail analytics also aids in identifying peak shopping times and understanding foot traffic patterns, which can help in optimizing staffing and resource allocation. As retailers increasingly recognize the value of data-driven decision-making, the retail analytics segment is anticipated to witness substantial growth, further enhancing the market for foot traffic and customer location intelligence solutions.

Customer Behavior Analysis:

Customer behavior analysis is a critical component of foot traffic and customer location intelligence solutions, as it provides insights into how customers interact with retail spaces. By employing data analytics and machine learning algorithms, businesses can track customer movements, dwell times, and interactions with various products. This analysis helps retailers understand customer preferences and pain points, enabling them to tailor marketing strategies and improve overall shopping experiences. With the rise of omnichannel retailing, understanding customer behavior is more important than ever. As businesses seek to bridge the gap between online and offline shopping experiences, the demand for customer behavior analysis tools is set to increase, driving innovation and growth within the market.

Heat Mapping:

Heat mapping is a visual representation of data that illustrates the frequency and intensity of customer interactions within a retail space. By using heat mapping technologies, retailers can identify high-traffic areas, customer movement patterns, and product engagement levels. This valuable information allows businesses to optimize store layouts, strategically place promotional displays, and enhance customer flow within the store. Heat mapping solutions also facilitate data-driven decision-making, enabling retailers to allocate resources effectively and improve overall store performance. As competition in the retail sector intensifies, the need for heat mapping solutions is expected to grow, further propelling the foot traffic and customer location intelligence market.

Location-Based Marketing:

Location-based marketing is an emerging trend that leverages customer location data to deliver targeted advertisements and promotions tailored to individual preferences. By utilizing geolocation technologies, businesses can engage customers in real-time with offers that are relevant to their immediate surroundings. This approach not only enhances customer engagement but also increases the likelihood of conversions at the point of sale. As consumers increasingly seek personalized experiences, location-based marketing is becoming an essential strategy for retailers looking to attract foot traffic and drive sales. The growing integration of mobile devices with location intelligence technologies is anticipated to bolster the demand for location-based marketing solutions, further fueling market growth.

By Application

Retail:

The retail sector is the largest application segment for foot traffic and customer location intelligence solutions, driven by the industry's need for enhanced customer understanding and engagement. Retailers utilize these solutions to analyze foot traffic patterns, customer preferences, and shopping behaviors, enabling them to optimize store layouts and inventory management. Additionally, the insights gained from location intelligence help retailers implement effective marketing strategies, improve customer service, and ultimately drive sales. As competition within the retail space intensifies, businesses are increasingly investing in foot traffic solutions to enhance the overall shopping experience and retain customer loyalty. The retail sector is expected to continue its dominance in the market, reflecting the vital role of location intelligence in driving growth and profitability.

Hospitality:

In the hospitality sector, foot traffic and customer location intelligence solutions play a crucial role in enhancing customer experiences and operational efficiency. Hotels and restaurants leverage these solutions to analyze guest behavior, preferences, and engagement levels, allowing for personalized service offerings and targeted marketing campaigns. By understanding customer flows within their premises, hospitality businesses can optimize staff allocation, streamline operations, and improve overall guest satisfaction. As the industry shifts towards data-driven decision-making, the demand for location intelligence solutions in hospitality is expected to grow, further contributing to market expansion in this segment.

Transportation:

Transportation applications of foot traffic and customer location intelligence solutions are focused on optimizing operations and improving passenger experiences. Airports, train stations, and bus terminals utilize these technologies to analyze passenger movements, waiting times, and facility usage patterns. By leveraging this data, transportation authorities can enhance service quality, streamline operations, and improve overall passenger satisfaction. As urbanization and population growth fuel demand for efficient transportation solutions, the adoption of location intelligence in this sector is expected to rise, driving growth within the foot traffic and customer location intelligence market.

Healthcare:

In the healthcare sector, foot traffic and customer location intelligence solutions are increasingly being adopted to enhance patient experiences and optimize operational efficiency. Hospitals and clinics leverage these solutions to analyze patient flow, appointment scheduling, and facility usage patterns. By understanding patient behavior and preferences, healthcare providers can streamline processes, reduce wait times, and improve overall patient satisfaction. Additionally, location intelligence solutions facilitate better resource allocation and staff management, ensuring that healthcare facilities operate at peak efficiency. The growing emphasis on patient-centered care and the need for data-driven decision-making in healthcare are expected to boost the demand for location intelligence solutions in this sector.

Others:

The "Others" segment encompasses various industries that utilize foot traffic and customer location intelligence solutions. This includes sectors such as education, banking, and entertainment, where understanding customer behavior and optimizing physical spaces are crucial for success. For instance, educational institutions may leverage location intelligence to analyze student movement and optimize campus layouts, while banks can utilize these solutions to enhance customer service experiences and optimize branch operations. As businesses across diverse sectors increasingly recognize the benefits of location intelligence for improving customer engagement and operational efficiency, this segment is expected to see significant growth in the market.

By User

Retail Chains:

Retail chains are significant users of foot traffic and customer location intelligence solutions, as they seek to enhance customer engagement and optimize their stores. By employing location intelligence technologies, retail chains can analyze foot traffic patterns, customer behaviors, and market trends across multiple locations. This information helps them implement effective marketing strategies, improve store layouts, and optimize inventory management. With the need to remain competitive in a rapidly evolving retail landscape, retail chains are increasingly investing in these solutions to better understand their customers and drive sales growth. As the retail industry continues to embrace data-driven decision-making, the demand for location intelligence solutions is expected to remain strong among retail chains.

Shopping Malls:

Shopping malls are increasingly adopting foot traffic and customer location intelligence solutions to enhance visitor experiences and optimize tenant performance. By analyzing foot traffic data, mall operators can identify high-traffic areas, peak visitation times, and customer engagement levels with different stores. This information allows them to implement targeted marketing campaigns, optimize tenant mix, and enhance overall mall performance. Additionally, shopping malls can leverage location intelligence to improve customer navigation and facilitate seamless shopping experiences. As competition among retail destinations intensifies, the demand for location intelligence solutions in shopping malls is anticipated to grow significantly.

Restaurants:

Restaurants are leveraging foot traffic and customer location intelligence solutions to enhance customer experiences and optimize operations. By analyzing customer behavior and movement patterns, restaurants can make informed decisions regarding menu offerings, staffing levels, and promotional strategies. This analysis helps improve customer engagement and retention, ultimately driving sales growth. Furthermore, the insights gained from location intelligence can aid in identifying peak dining times and optimizing seating arrangements to enhance efficiency. As the food and beverage industry increasingly shifts towards data-driven decision-making, the demand for foot traffic and customer location intelligence solutions in restaurants is expected to rise.

Airports:

Airports utilize foot traffic and customer location intelligence solutions to enhance passenger experiences and optimize operational efficiency. By analyzing passenger flow and engagement, airport authorities can improve wayfinding, optimize retail and dining offerings, and enhance overall passenger satisfaction. Additionally, location intelligence allows airports to streamline security and boarding processes, reducing wait times and improving the overall travel experience. As air travel continues to grow and passenger expectations evolve, the demand for location intelligence solutions in airports is expected to increase, driving growth within the market.

Hospitals:

Hospitals are increasingly adopting foot traffic and customer location intelligence solutions to enhance patient experiences and improve operational efficiency. By analyzing patient flow and behavior, healthcare providers can streamline processes, reduce wait times, and enhance overall patient satisfaction. Additionally, location intelligence solutions facilitate better resource allocation, ensuring that healthcare facilities operate at peak efficiency. As the healthcare industry continues to prioritize patient-centered care and data-driven decision-making, the demand for foot traffic and customer location intelligence solutions in hospitals is expected to grow.

By Deployment

On-Premise:

On-premise deployment of foot traffic and customer location intelligence solutions involves installing and managing the software and infrastructure within an organization’s facilities. This approach allows businesses to maintain complete control over their data and systems, ensuring compliance with industry regulations and internal security policies. On-premise solutions are particularly appealing to larger enterprises that require extensive customization and integration with existing systems. While this deployment method can involve higher upfront costs and maintenance efforts, many businesses value the level of control and security it offers. The on-premise deployment segment is expected to retain a significant share of the market, although the trend is gradually shifting towards cloud-based solutions due to their scalability and cost-effectiveness.

Cloud-Based:

Cloud-based deployment of foot traffic and customer location intelligence solutions is gaining traction due to its scalability, flexibility, and lower upfront costs. This approach allows businesses to access data and analytics from anywhere, enabling real-time decision-making and collaboration among teams. Cloud-based solutions often come with automatic updates and maintenance, reducing the burden on IT resources. Additionally, the growing adoption of subscription-based pricing models is making cloud solutions more accessible to small and medium-sized enterprises. As organizations increasingly recognize the benefits of data accessibility and collaboration, the demand for cloud-based deployment of location intelligence solutions is expected to witness robust growth in the coming years.

By Region

The foot traffic and customer location intelligence solution market is witnessing significant regional variations, driven by varying adoption rates and technological advancements. North America is the leading market, accounting for over 35% of the global market share, primarily due to the presence of major technology companies, widespread adoption of advanced analytics, and a robust retail sector. The region is expected to maintain its dominance, with a CAGR of 20.5% from 2025 to 2035, as businesses continue to invest in data-driven decision-making and customer engagement strategies. Europe follows closely, benefiting from strong retail and hospitality sectors that are increasingly leveraging location intelligence for improved customer experiences and operational efficiency.

Asia Pacific is anticipated to emerge as a strong growth market for foot traffic and customer location intelligence solutions, with a projected CAGR of 22% during the forecast period. Rapid urbanization, increasing smartphone penetration, and the growing e-commerce sector are driving demand for advanced analytics and data-driven marketing strategies in the region. Additionally, developing economies in Latin America and the Middle East & Africa are recognizing the potential of location intelligence solutions to enhance retail and hospitality experiences, although these regions currently account for a smaller percentage of the overall market. As awareness and investment in technology continue to grow, these regions are expected to contribute increasingly to the market dynamics.

Opportunities

The foot traffic and customer location intelligence solution market presents numerous opportunities for growth and innovation. One significant opportunity lies in the integration of artificial intelligence and machine learning technologies with location intelligence solutions. By harnessing AI-driven analytics, businesses can gain deeper insights into customer behavior, enabling them to predict trends and optimize their marketing strategies accordingly. This capability can lead to more effective targeting, improved customer engagement, and ultimately, increased sales. Furthermore, as the retail landscape becomes more competitive, businesses are seeking innovative ways to differentiate themselves, and location-based analytics offer an avenue for enhancing the customer experience through personalized marketing and promotions. The rising trend of smart cities and digital transformation initiatives across various sectors also presents opportunities for location intelligence solutions, as urban planners and businesses alike seek to use data to enhance urban spaces and improve quality of life.

Another promising opportunity lies in the expansion of location intelligence solutions to new industries beyond retail and hospitality. Sectors such as entertainment, transportation, and healthcare are increasingly recognizing the value of foot traffic analytics in enhancing customer experiences and operational efficiencies. As organizations in these sectors embrace data-driven strategies, the demand for location intelligence solutions is expected to rise correspondingly. Additionally, advancements in technology, such as 5G connectivity, are likely to enable more sophisticated location-based services, enhancing the capabilities of current solutions. The increasing focus on customer experience and operational efficiency across diverse industries will continue to drive demand for foot traffic and customer location intelligence solutions, creating ample opportunities for growth and innovation in the market.

Threats

Despite the promising outlook for the foot traffic and customer location intelligence solution market, several threats pose challenges to its growth. One significant threat is the increasing concern over data privacy and security. As businesses collect and analyze vast amounts of customer location data, they must navigate stringent regulations and consumer expectations regarding data protection. Any breach or mishandling of sensitive information can result in severe reputational damage, legal consequences, and loss of customer trust. Furthermore, the evolving regulatory landscape concerning data privacy, including initiatives like the General Data Protection Regulation (GDPR) in Europe and various privacy laws in other regions, poses compliance challenges for businesses operating in the market. Companies must invest in robust security measures and transparent data practices to mitigate these risks, which can increase operational costs and complexity.

Another potential threat stems from rapid technological advancements and market saturation. As the foot traffic and customer location intelligence solution market gains traction, numerous players are entering the space, intensifying competition. Established companies and startups alike are racing to innovate and deliver cutting-edge solutions, which can lead to market fragmentation and pricing pressures. Additionally, businesses may face challenges in differentiating their offerings within a crowded marketplace, making it essential to continually innovate and enhance product features. The risk of obsolescence also looms as new technologies emerge, and companies that fail to adapt may find themselves at a competitive disadvantage. To thrive in this dynamic environment, market participants must remain vigilant, invest in research and development, and prioritize customer needs to stay ahead of the curve.

Competitor Outlook

• RetailNext
• Placer.ai
• GeoIQ
• FootfallCam
• Countwise
• Verve
• Qudini
• ShopperTrak
• Zabihah
• InMarket
• Sense360
• Ritual
• GPS Insight
• Mapwize

The competitive landscape of the foot traffic and customer location intelligence solution market is characterized by a mix of established players and emerging startups. Leading companies are increasingly focusing on innovation and strategic partnerships to enhance their offerings and expand their market presence. Established players like RetailNext and Placer.ai are notable for their advanced analytics solutions that leverage AI and machine learning to provide comprehensive insights into customer behavior. Additionally, many companies are investing in research and development to stay ahead of technological advancements and changing market demands. The emphasis on data security and compliance with privacy regulations is becoming a focal point for many organizations, driving them to enhance their security measures and build trust with customers.

New entrants and startups are also making their mark in the foot traffic and customer location intelligence solution space, often introducing innovative solutions that cater to specific industry needs. For instance, companies like FootfallCam and Countwise are providing advanced foot traffic analytics solutions tailored to retail and hospitality sectors. These emerging players leverage cutting-edge technologies to enhance user experience and deliver actionable insights. Moreover, partnerships between technology providers and end-users are becoming increasingly common, as businesses seek customized solutions that align with their operational requirements. As competition intensifies, companies need to differentiate their offerings and continuously innovate to capture market share in a landscape that is rapidly evolving.

Some of the major companies in this market include GeoIQ, which offers advanced location intelligence solutions focused on providing actionable insights for retailers, and Qudini, known for its queue management and customer engagement solutions. Companies like ShopperTrak have established themselves as key players by providing foot traffic analytics tailored for retail environments, helping businesses optimize their operations based on real-time data. The competitive dynamics in the foot traffic and customer location intelligence solution market are expected to evolve as organizations increasingly prioritize data-driven strategies and invest in technologies that enhance customer experiences. Overall, companies that can effectively navigate the challenges and leverage the opportunities within this vibrant market will be well-positioned to thrive.

• 1 Appendix

  • 1.1 List of Tables
  • 1.2 List of Figures

• 2 Introduction

  • 2.1 Market Definition
  • 2.2 Scope of the Report
  • 2.3 Study Assumptions
  • 2.4 Base Currency & Forecast Periods

• 3 Market Dynamics

  • 3.1 Market Growth Factors
  • 3.2 Economic & Global Events
  • 3.3 Innovation Trends
  • 3.4 Supply Chain Analysis

• 4 Consumer Behavior

  • 4.1 Market Trends
  • 4.2 Pricing Analysis
  • 4.3 Buyer Insights

• 5 Key Player Profiles

  • 5.1 GeoIQ
    • 5.1.1 Business Overview
    • 5.1.2 Products & Services
    • 5.1.3 Financials
    • 5.1.4 Recent Developments
    • 5.1.5 SWOT Analysis
  • 5.2 Verve
    • 5.2.1 Business Overview
    • 5.2.2 Products & Services
    • 5.2.3 Financials
    • 5.2.4 Recent Developments
    • 5.2.5 SWOT Analysis
  • 5.3 Qudini
    • 5.3.1 Business Overview
    • 5.3.2 Products & Services
    • 5.3.3 Financials
    • 5.3.4 Recent Developments
    • 5.3.5 SWOT Analysis
  • 5.4 Ritual
    • 5.4.1 Business Overview
    • 5.4.2 Products & Services
    • 5.4.3 Financials
    • 5.4.4 Recent Developments
    • 5.4.5 SWOT Analysis
  • 5.5 Mapwize
    • 5.5.1 Business Overview
    • 5.5.2 Products & Services
    • 5.5.3 Financials
    • 5.5.4 Recent Developments
    • 5.5.5 SWOT Analysis
  • 5.6 Zabihah
    • 5.6.1 Business Overview
    • 5.6.2 Products & Services
    • 5.6.3 Financials
    • 5.6.4 Recent Developments
    • 5.6.5 SWOT Analysis
  • 5.7 InMarket
    • 5.7.1 Business Overview
    • 5.7.2 Products & Services
    • 5.7.3 Financials
    • 5.7.4 Recent Developments
    • 5.7.5 SWOT Analysis
  • 5.8 Sense360
    • 5.8.1 Business Overview
    • 5.8.2 Products & Services
    • 5.8.3 Financials
    • 5.8.4 Recent Developments
    • 5.8.5 SWOT Analysis
  • 5.9 Countwise
    • 5.9.1 Business Overview
    • 5.9.2 Products & Services
    • 5.9.3 Financials
    • 5.9.4 Recent Developments
    • 5.9.5 SWOT Analysis
  • 5.10 Placer.ai
    • 5.10.1 Business Overview
    • 5.10.2 Products & Services
    • 5.10.3 Financials
    • 5.10.4 Recent Developments
    • 5.10.5 SWOT Analysis
  • 5.11 RetailNext
    • 5.11.1 Business Overview
    • 5.11.2 Products & Services
    • 5.11.3 Financials
    • 5.11.4 Recent Developments
    • 5.11.5 SWOT Analysis
  • 5.12 FootfallCam
    • 5.12.1 Business Overview
    • 5.12.2 Products & Services
    • 5.12.3 Financials
    • 5.12.4 Recent Developments
    • 5.12.5 SWOT Analysis
  • 5.13 GPS Insight
    • 5.13.1 Business Overview
    • 5.13.2 Products & Services
    • 5.13.3 Financials
    • 5.13.4 Recent Developments
    • 5.13.5 SWOT Analysis
  • 5.14 ShopperTrak
    • 5.14.1 Business Overview
    • 5.14.2 Products & Services
    • 5.14.3 Financials
    • 5.14.4 Recent Developments
    • 5.14.5 SWOT Analysis

• 6 Market Segmentation

  • 6.1 Foot Traffic and Customer Location Intelligence Solution Market, By User
    • 6.1.1 Retail Chains
    • 6.1.2 Shopping Malls
    • 6.1.3 Restaurants
    • 6.1.4 Airports
    • 6.1.5 Hospitals
  • 6.2 Foot Traffic and Customer Location Intelligence Solution Market, By Deployment
    • 6.2.1 On-premise
    • 6.2.2 Cloud-based
  • 6.3 Foot Traffic and Customer Location Intelligence Solution Market, By Application
    • 6.3.1 Retail
    • 6.3.2 Hospitality
    • 6.3.3 Transportation
    • 6.3.4 Healthcare
    • 6.3.5 Others
  • 6.4 Foot Traffic and Customer Location Intelligence Solution Market, By Solution Type
    • 6.4.1 Indoor Positioning Systems
    • 6.4.2 Retail Analytics
    • 6.4.3 Customer Behavior Analysis
    • 6.4.4 Heat Mapping
    • 6.4.5 Location-Based Marketing

• 7 Competitive Analysis

  • 7.1 Key Player Comparison
  • 7.2 Market Share Analysis
  • 7.3 Investment Trends
  • 7.4 SWOT Analysis

• 8 Research Methodology

  • 8.1 Analysis Design
  • 8.2 Research Phases
  • 8.3 Study Timeline

• 9 Future Market Outlook

  • 9.1 Growth Forecast
  • 9.2 Market Evolution

• 10 Geographical Overview

  • 10.1 Europe - Market Analysis
    • 10.1.1 By Country
      • 10.1.1.1 UK
      • 10.1.1.2 France
      • 10.1.1.3 Germany
      • 10.1.1.4 Spain
      • 10.1.1.5 Italy
  • 10.2 Asia Pacific - Market Analysis
    • 10.2.1 By Country
      • 10.2.1.1 India
      • 10.2.1.2 China
      • 10.2.1.3 Japan
      • 10.2.1.4 South Korea
  • 10.3 Latin America - Market Analysis
    • 10.3.1 By Country
      • 10.3.1.1 Brazil
      • 10.3.1.2 Argentina
      • 10.3.1.3 Mexico
  • 10.4 North America - Market Analysis
    • 10.4.1 By Country
      • 10.4.1.1 USA
      • 10.4.1.2 Canada
  • 10.5 Middle East & Africa - Market Analysis
    • 10.5.1 By Country
      • 10.5.1.1 Middle East
      • 10.5.1.2 Africa
  • 10.6 Foot Traffic and Customer Location Intelligence Solution Market by Region

• 11 Global Economic Factors

  • 11.1 Inflation Impact
  • 11.2 Trade Policies

• 12 Technology & Innovation

  • 12.1 Emerging Technologies
  • 12.2 AI & Digital Trends
  • 12.3 Patent Research

• 13 Investment & Market Growth

  • 13.1 Funding Trends
  • 13.2 Future Market Projections

• 14 Market Overview & Key Insights

  • 14.1 Executive Summary
  • 14.2 Key Trends
  • 14.3 Market Challenges
  • 14.4 Regulatory Landscape

Segments Analyzed in the Report

The global Foot Traffic and Customer Location Intelligence Solution market is categorized based on

By Solution Type

• Indoor Positioning Systems
• Retail Analytics
• Customer Behavior Analysis
• Heat Mapping
• Location-Based Marketing

By Application

• Retail
• Hospitality
• Transportation
• Healthcare
• Others

By User

• Retail Chains
• Shopping Malls
• Restaurants
• Airports
• Hospitals

By Deployment

• On-premise
• Cloud-based

By Region

• North America
• Europe
• Asia Pacific
• Latin America
• Middle East & Africa

Key Players

• RetailNext
• Placer.ai
• GeoIQ
• FootfallCam
• Countwise
• Verve
• Qudini
• ShopperTrak
• Zabihah
• InMarket
• Sense360
• Ritual
• GPS Insight
• Mapwize