Fishing SUP

Fishing Stand-Up Paddleboards Market Outlook

The global Fishing Stand-Up Paddleboards (SUP) market is projected to achieve a market size of approximately USD 350 million by the year 2035, with an impressive compound annual growth rate (CAGR) of about 12% during the forecast period from 2025 to 2035. The key driving factors behind this robust growth in the Fishing SUP market include the increasing popularity of recreational water sports, a rising awareness of outdoor activities, and the growing trend of health and wellness among consumers. Additionally, the convenience and versatility offered by Fishing SUPs, which combine fishing and paddling, cater to a diverse range of outdoor enthusiasts looking to explore waterways. Furthermore, advancements in technology and material innovations have led to the development of lighter, more durable, and more efficient paddleboards, which are further propelling market growth. As more individuals engage in fishing as a hobby, the demand for specialized equipment like Fishing SUPs is expected to rise significantly, creating new opportunities for manufacturers and retailers alike.

Growth Factor of the Market

The Fishing SUP market is experiencing notable growth due to several interlinked factors that enhance its appeal. One of the primary growth catalysts is the increasing participation in outdoor activities, as people seek activities that promote physical fitness and mental well-being. This trend is reinforced by the rising popularity of fishing as a leisure activity, particularly among younger generations who are eager to explore nature. Moreover, the innovative designs and technologies used in the production of Fishing SUPs have made them more accessible and user-friendly, attracting both novice and experienced anglers. The global pandemic has also played a role in boosting the market, as individuals turned to outdoor pursuits to maintain social distancing while enjoying recreation. Additionally, the expansion of various distribution channels, including e-commerce platforms and specialty outdoor retailers, has enhanced accessibility for potential customers, further propelling market growth.

Key Highlights of the Market

• The global Fishing SUP market is expected to grow at a CAGR of 12% from 2025 to 2035.
• Increasing participation in recreational fishing activities is driving demand.
• Innovations in paddleboard technology and material are enhancing product performance.
• The rise of e-commerce is improving market accessibility for consumers.
• North America remains the largest market for Fishing SUPs, attributed to its vast water bodies and fishing culture.

By Product Type

Inflatable Fishing SUP:

Inflatable Fishing SUPs are designed for portability and ease of storage, making them highly popular among anglers who travel frequently. These paddleboards can be deflated and rolled up to fit into a backpack, making them ideal for those who may not have the space for a rigid board. The lightweight nature of inflatable boards allows for easy transport to various fishing locations, whether on lakes, rivers, or coastal waters. Moreover, advancements in manufacturing techniques have improved the durability and performance of inflatable SUPs, ensuring they can withstand the rigors of fishing activities. The growing trend of outdoor adventure tourism, where enthusiasts seek unique experiences, has further bolstered the demand for inflatable options that offer convenience without compromising on functionality.

Hard Fishing SUP:

Hard Fishing SUPs are known for their stability and rigidity, offering a solid platform for anglers. They are typically constructed from materials such as fiberglass or epoxy, providing a durable and long-lasting option for serious fishermen. These boards often come equipped with features tailored for fishing, including built-in rod holders, cooler storage, and ample deck space for gear. The increased stability of hard SUPs allows for a smooth fishing experience, whether casting or reeling in a catch. Additionally, with the rise of competitive fishing and paddleboarding events, hard Fishing SUPs have gained traction among enthusiasts looking for a performance-oriented solution. However, the trade-off for their stability is reduced portability compared to inflatable models, which can limit their appeal for some users.

Hybrid Fishing SUP:

Hybrid Fishing SUPs combine features from both inflatable and hard paddleboards, offering a versatile solution for anglers. These boards are designed to provide the best of both worlds, with the rigidity of hard boards and the portability of inflatable models. Hybrid designs often incorporate features such as removable fins and adjustable seat options, allowing users to customize their paddleboarding experience based on their fishing needs. This flexibility has made hybrid Fishing SUPs particularly appealing to casual anglers who may engage in various activities, from exploring calm waters to tackling more challenging environments. As manufacturers continue to innovate, this segment is likely to grow, attracting users looking for a multi-functional board.

Fishing Kayak SUP:

Fishing Kayak SUPs merge the characteristics of traditional kayaks with stand-up paddleboards, providing a unique fishing platform. These boards are designed with a lower profile and are typically equipped with seating options, making them suitable for long hours of fishing. The stability and maneuverability of Fishing Kayak SUPs allow users to navigate through narrow waterways, making them ideal for accessing remote fishing spots. Additionally, the design often incorporates features such as storage compartments, rod holders, and fish finders, enhancing the overall fishing experience. As kayaking continues to gain popularity, the Fishing Kayak SUP segment is expected to see significant growth, drawing in both kayakers and anglers alike.

Fishing Canoe SUP:

Fishing Canoe SUPs are an innovative addition to the Fishing SUP category, offering a spacious and stable platform for anglers. These boards are designed to resemble traditional canoes and provide ample space for multiple users, fishing gear, and even coolers. The design caters to families and groups, making them an attractive option for social fishing experiences. Additionally, Fishing Canoe SUPs often feature high-capacity weight limits, allowing them to carry more equipment compared to standard paddleboards. With the increasing trend for group outdoor activities, this segment is expected to grow as it appeals to those seeking shared experiences on the water. Manufacturers are likely to focus on enhancing the features and stability of these boards to meet the needs of larger groups.

By Application

Recreational Fishing:

Recreational fishing represents a significant application segment within the Fishing SUP market, as it encompasses casual anglers who engage in fishing primarily for leisure. This segment has witnessed substantial growth as individuals increasingly seek outdoor activities to unwind and connect with nature. Fishing SUPs provide recreational anglers with an efficient means to navigate various fishing environments, whether it be lakes, rivers, or coastal areas. The accessibility of these paddleboards allows for easy entry into fishing without the need for expensive boats or equipment. The desire for unique fishing experiences has driven the demand for Fishing SUPs, as they offer flexibility, maneuverability, and the ability to access hard-to-reach areas. The continuous promotion of fishing events and community-based initiatives is further fueling the growth of this segment, encouraging more people to take up recreational fishing as a fulfilling pastime.

Professional Fishing:

Professional fishing is a critical application segment in the Fishing SUP market, catering to serious anglers and competitive fishermen who require specialized equipment for optimal performance. Within this segment, Fishing SUPs are designed with advanced features that enhance stability, speed, and functionality. Professional anglers often seek boards equipped with rod holders, tackle storage, and advanced tracking systems, all of which facilitate a successful fishing experience. The growing trend of competitive paddle fishing tournaments has also contributed to the expansion of this segment, as participants increasingly turn to Fishing SUPs for their versatility and performance. As the sport of competitive fishing continues to evolve, the demand for high-quality, performance-driven Fishing SUPs is expected to rise, encouraging manufacturers to develop products that meet the specific needs of this discerning user group.

By Distribution Channel

Online Stores:

Online stores have emerged as a dominant distribution channel for Fishing SUPs, offering convenience and accessibility to consumers. The rise of e-commerce platforms has revolutionized the way customers shop for outdoor gear, including paddleboards. Online stores provide a vast selection of Fishing SUPs, allowing consumers to compare various models, read reviews, and access detailed product specifications from the comfort of their homes. The convenience of online shopping, coupled with competitive pricing and discounts, has attracted a wider audience, particularly among younger consumers who prefer the digital shopping experience. Online retailers also often provide detailed product imagery and instructional videos, helping buyers make informed decisions about their purchases. As the trend of online shopping continues to grow, it is expected to play a significant role in shaping the Fishing SUP market.

Specialty Outdoor Retailers:

Specialty outdoor retailers are crucial for the distribution of Fishing SUPs, as they offer a personalized shopping experience and expert staff who can provide valuable advice. These retailers often feature a curated selection of high-quality paddleboards tailored specifically for fishing enthusiasts. Customers visiting specialty outdoor stores benefit from the opportunity to physically examine products, receive hands-on demonstrations, and seek guidance from knowledgeable staff regarding the best options for their specific needs. Additionally, many specialty retailers offer rental services, allowing customers to test different boards before making a purchase. The combination of expert recommendations and a focused product assortment makes specialty outdoor retailers an essential channel for reaching serious anglers and outdoor adventurers.

Sporting Goods Stores:

Sporting goods stores serve as a significant distribution channel for Fishing SUPs, catering to a broad audience of sports enthusiasts and casual anglers. These stores typically stock a wide variety of outdoor equipment, including paddleboards specifically designed for fishing. The advantage of shopping at sporting goods stores is the ability to find complementary gear and accessories, such as fishing rods, tackle, and safety equipment, all in one location. Additionally, many sporting goods chains leverage seasonal promotions and discounts that attract customers looking for comprehensive fishing packages. The accessibility of these stores in urban and suburban locations enhances the visibility of Fishing SUPs, contributing to their growing popularity among a diverse customer base.

Direct Sales:

Direct sales through manufacturers or brand-owned outlets have gained traction in the Fishing SUP market, allowing companies to establish direct relationships with consumers. This distribution model enables brands to provide personalized service, ensuring that customers receive expert advice and support tailored to their specific needs. By eliminating middlemen, manufacturers can often offer competitive pricing and exclusive deals. Additionally, direct sales can lead to increased customer loyalty and brand recognition, as users feel a stronger connection to the company behind their products. As more manufacturers adopt direct-to-consumer sales strategies, this channel is expected to play a vital role in the growth of the Fishing SUP market.

By Material Type

Fiberglass:

Fiberglass is a popular material choice for Fishing SUPs due to its strength, durability, and lightweight characteristics. Boards constructed from fiberglass provide excellent stability and performance on the water, making them ideal for anglers seeking a reliable fishing platform. The material offers a smooth finish, which enhances hydrodynamics and allows for efficient paddling. While fiberglass boards are typically more rigid than their inflatable counterparts, they can be prone to damage if not handled carefully. However, their performance benefits often outweigh the risks, making fiberglass boards a favored option among serious fishermen who prioritize quality and functionality. Additionally, advancements in fiberglass manufacturing techniques have led to the development of boards that are both lightweight and robust, contributing to their growing popularity in the Fishing SUP market.

Plastic:

Plastic Fishing SUPs are gaining traction due to their affordability and durability, making them an attractive option for budget-conscious consumers. These boards are typically made from high-density polyethylene (HDPE) or similar materials, which provide a lightweight yet sturdy construction. The resilience of plastic boards allows them to withstand the rigors of different fishing environments, including rocky shores and rough waters. The lower cost associated with plastic Fishing SUPs makes them particularly appealing to beginners and casual anglers who may not invest heavily in high-end equipment. As more people get into fishing as a hobby, the demand for plastic options is expected to grow, further solidifying their place in the market.

Inflatable:

Inflatable Fishing SUPs are highly favored in the market due to their portability, convenience, and ease of storage. Made from robust PVC material, these boards can be deflated and stored compactly, which is ideal for users with limited space or those who frequently travel to different fishing locations. The inflatable design offers a comfortable ride on the water, providing buoyancy and stability while fishing. Many models incorporate additional features, such as bungee cord storage and adjustable seating, enhancing their functionality. As outdoor activities gain popularity, inflatable Fishing SUPs are expected to capture a growing share of the market, particularly among casual anglers and families looking for versatile recreational equipment.

Wood:

Wooden Fishing SUPs embody a classic aesthetic and craftsmanship that appeals to a niche segment of the market. These boards are typically handcrafted, offering unique designs and a sense of artistry that mass-produced models cannot replicate. Wood is a naturally strong material, providing stability and a smooth paddling experience on the water. However, wooden boards require more maintenance compared to synthetic materials, as they are susceptible to water damage and may necessitate regular sealing and care. Despite these challenges, the allure of custom-made wooden Fishing SUPs continues to attract passionate enthusiasts who value tradition, craftsmanship, and the connection to nature that wooden boards represent.

Carbon Fiber:

Carbon fiber is emerging as a premium material option for Fishing SUPs, known for its lightweight and high-strength properties. Boards constructed from carbon fiber offer impressive durability and performance, making them ideal for serious anglers who require optimal efficiency on the water. The lightweight nature of carbon fiber boards enhances maneuverability and speed, allowing users to cover larger areas while fishing. Additionally, the sleek design and advanced manufacturing techniques make carbon fiber Fishing SUPs visually striking, appealing to those who prioritize aesthetics. Although carbon fiber products tend to be more expensive than their fiberglass or plastic counterparts, the performance benefits justify the investment for professional anglers and enthusiasts seeking top-of-the-line equipment.

By Region

The North American Fishing SUP market holds a significant share, accounting for approximately 40% of the global market revenue in 2023, driven by a strong culture of outdoor recreation and fishing. The region's abundance of lakes, rivers, and coastlines provides ample opportunities for paddleboarding and fishing activities. Additionally, the popularity of water sports among Millennials and Gen Z consumers has spurred demand for versatile equipment like Fishing SUPs. With a projected CAGR of 13% through 2035, North America is expected to maintain its dominance as the leading market, supported by ongoing innovations and an increasing focus on eco-friendly outdoor activities.

Europe is another pivotal region for the Fishing SUP market, capturing around 30% of the market share in 2023. The increasing popularity of outdoor leisure activities and the trend of sustainability have prompted European consumers to explore Fishing SUPs as viable alternatives to traditional fishing methods. Countries such as Germany, France, and the United Kingdom are leading the charge, with a growing number of specialty retailers and online platforms offering a wide range of Fishing SUPs. The European market is expected to experience a CAGR of 11% during the forecast period, as more organizations and local communities promote fishing events and awareness campaigns to encourage participation in outdoor activities.

Opportunities

The Fishing Stand-Up Paddleboards market is brimming with opportunities driven by shifting consumer preferences and advancements in technology. As more individuals seek outdoor recreational activities that promote physical fitness and wellness, the demand for Fishing SUPs is expected to rise. The growing popularity of multi-functional paddleboards that cater to both fishing and leisure activities presents an excellent opportunity for manufacturers to develop innovative products that meet diverse consumer needs. Additionally, as urbanization continues to expand, there is an increasing appetite for accessible outdoor experiences. Companies can capitalize on this trend by offering rental services and guided fishing tours that incorporate Fishing SUPs, thereby attracting a wider audience and expanding their market reach.

Moreover, the rise of eco-conscious consumers presents a unique opportunity for manufacturers to focus on sustainability in their product offerings. By utilizing environmentally friendly materials and promoting responsible fishing practices, brands can resonate with a growing demographic that prioritizes sustainability. Collaborations with local environmental organizations or participation in conservation efforts can further enhance brand image and consumer loyalty. The integration of smart technology into Fishing SUPs, such as GPS tracking and fish-finding capabilities, can also attract tech-savvy customers looking for enhanced fishing experiences. By leveraging these opportunities, industry players can position themselves competitively in a rapidly evolving market.

Threats

Despite the promising growth trajectory of the Fishing SUP market, there are several threats that industry stakeholders must navigate. One of the primary challenges is the intense competition among manufacturers, as numerous companies vie for market share. This competition can lead to price wars, which may erode profit margins, particularly for smaller businesses that may struggle to compete with larger brands offering discounts and promotions. Additionally, fluctuations in raw material prices can impact production costs, making it essential for manufacturers to adopt efficient sourcing strategies. The proliferation of counterfeit products in the market poses another significant threat, as consumers may inadvertently purchase subpar equipment that compromises safety and performance, potentially damaging brand reputation.

Another critical challenge is the potential environmental impact of outdoor recreational activities, including fishing, which has raised concerns among regulatory bodies and environmental advocates. Stricter regulations regarding fishing practices and paddleboarding activities could limit access to certain waters or impose additional costs on manufacturers. Furthermore, changing climate conditions and the degradation of aquatic ecosystems may affect fish populations, influencing consumer interest in fishing activities. As such, industry players must stay informed about regulatory developments and adapt their strategies accordingly to mitigate these threats and sustain growth in the Fishing SUP market.

Competitor Outlook

• Sevylor
• BIC Sport
• Bluefin SUP
• Isle Surf and SUP
• Body Glove
• Paddle North
• Aquaglide
• Intex
• NRS
• Hobie Cat
• Starboard
• Red Paddle Co.
• Imagine Surf
• Thurso Surf
• Hala Gear

The competitive landscape of the Fishing SUP market is characterized by a diverse range of manufacturers, each vying to capture the attention of consumers with innovative designs and features. Established brands such as Sevylor and BIC Sport have long been recognized for their high-quality paddleboards, offering a wide selection of models tailored for fishing enthusiasts. These companies leverage their experience and reputation to maintain a strong presence in the market, focusing on product durability, performance, and customer service. Emerging players like Bluefin SUP and Isle Surf and SUP are also making their mark, utilizing e-commerce and social media marketing to reach a broader audience while appealing to environmentally conscious consumers. These brands often emphasize sustainability in their materials and manufacturing processes, which resonates with the growing demographic of eco-friendly consumers.

As the Fishing SUP market continues to evolve, companies are investing heavily in research and development to enhance product performance and expand their offerings. Brands like Red Paddle Co. and Starboard have introduced innovative features such as folding designs for easy transport and multifunctional accessories that cater to the needs of avid anglers. Additionally, technological advancements have allowed for the integration of smart features, such as GPS and fish finders, appealing to tech-savvy users. The emphasis on quality and performance is driving competition, leading to increased product diversity and improved consumer choices. Collaborations and strategic partnerships with retail outlets and online platforms further strengthen brand visibility and market penetration, allowing companies to respond effectively to changing consumer preferences.

Some of the major companies, such as Hobie Cat and NRS, are recognized for their commitment to quality and performance, serving the needs of both recreational and professional anglers. Hobie Cat, known for its innovative designs, has expanded its product line to include Fishing SUPs that offer advanced features for serious fishing enthusiasts. Their boards are designed for stability and efficiency, making them ideal for varied water conditions. NRS focuses on producing durable, high-performance paddleboards that cater to the needs of avid anglers, emphasizing safety and reliability. As competition continues to intensify, these major players are likely to invest in marketing campaigns and product improvements to sustain their market positions while addressing the evolving demands of consumers in the Fishing SUP market.

• 1 Appendix

  • 1.1 List of Tables
  • 1.2 List of Figures

• 2 Introduction

  • 2.1 Market Definition
  • 2.2 Scope of the Report
  • 2.3 Study Assumptions
  • 2.4 Base Currency & Forecast Periods

• 3 Market Dynamics

  • 3.1 Market Growth Factors
  • 3.2 Economic & Global Events
  • 3.3 Innovation Trends
  • 3.4 Supply Chain Analysis

• 4 Consumer Behavior

  • 4.1 Market Trends
  • 4.2 Pricing Analysis
  • 4.3 Buyer Insights

• 5 Key Player Profiles

  • 5.1 NRS
    • 5.1.1 Business Overview
    • 5.1.2 Products & Services
    • 5.1.3 Financials
    • 5.1.4 Recent Developments
    • 5.1.5 SWOT Analysis
  • 5.2 Intex
    • 5.2.1 Business Overview
    • 5.2.2 Products & Services
    • 5.2.3 Financials
    • 5.2.4 Recent Developments
    • 5.2.5 SWOT Analysis
  • 5.3 Sevylor
    • 5.3.1 Business Overview
    • 5.3.2 Products & Services
    • 5.3.3 Financials
    • 5.3.4 Recent Developments
    • 5.3.5 SWOT Analysis
  • 5.4 Aquaglide
    • 5.4.1 Business Overview
    • 5.4.2 Products & Services
    • 5.4.3 Financials
    • 5.4.4 Recent Developments
    • 5.4.5 SWOT Analysis
  • 5.5 BIC Sport
    • 5.5.1 Business Overview
    • 5.5.2 Products & Services
    • 5.5.3 Financials
    • 5.5.4 Recent Developments
    • 5.5.5 SWOT Analysis
  • 5.6 Hala Gear
    • 5.6.1 Business Overview
    • 5.6.2 Products & Services
    • 5.6.3 Financials
    • 5.6.4 Recent Developments
    • 5.6.5 SWOT Analysis
  • 5.7 Hobie Cat
    • 5.7.1 Business Overview
    • 5.7.2 Products & Services
    • 5.7.3 Financials
    • 5.7.4 Recent Developments
    • 5.7.5 SWOT Analysis
  • 5.8 Starboard
    • 5.8.1 Business Overview
    • 5.8.2 Products & Services
    • 5.8.3 Financials
    • 5.8.4 Recent Developments
    • 5.8.5 SWOT Analysis
  • 5.9 Body Glove
    • 5.9.1 Business Overview
    • 5.9.2 Products & Services
    • 5.9.3 Financials
    • 5.9.4 Recent Developments
    • 5.9.5 SWOT Analysis
  • 5.10 Bluefin SUP
    • 5.10.1 Business Overview
    • 5.10.2 Products & Services
    • 5.10.3 Financials
    • 5.10.4 Recent Developments
    • 5.10.5 SWOT Analysis
  • 5.11 Thurso Surf
    • 5.11.1 Business Overview
    • 5.11.2 Products & Services
    • 5.11.3 Financials
    • 5.11.4 Recent Developments
    • 5.11.5 SWOT Analysis
  • 5.12 Imagine Surf
    • 5.12.1 Business Overview
    • 5.12.2 Products & Services
    • 5.12.3 Financials
    • 5.12.4 Recent Developments
    • 5.12.5 SWOT Analysis
  • 5.13 Paddle North
    • 5.13.1 Business Overview
    • 5.13.2 Products & Services
    • 5.13.3 Financials
    • 5.13.4 Recent Developments
    • 5.13.5 SWOT Analysis
  • 5.14 Red Paddle Co.
    • 5.14.1 Business Overview
    • 5.14.2 Products & Services
    • 5.14.3 Financials
    • 5.14.4 Recent Developments
    • 5.14.5 SWOT Analysis
  • 5.15 Isle Surf and SUP
    • 5.15.1 Business Overview
    • 5.15.2 Products & Services
    • 5.15.3 Financials
    • 5.15.4 Recent Developments
    • 5.15.5 SWOT Analysis

• 6 Market Segmentation

  • 6.1 Fishing SUP Market, By Application
    • 6.1.1 Recreational Fishing
    • 6.1.2 Professional Fishing
  • 6.2 Fishing SUP Market, By Product Type
    • 6.2.1 Inflatable Fishing SUP
    • 6.2.2 Hard Fishing SUP
    • 6.2.3 Hybrid Fishing SUP
    • 6.2.4 Fishing Kayak SUP
    • 6.2.5 Fishing Canoe SUP
  • 6.3 Fishing SUP Market, By Material Type
    • 6.3.1 Fiberglass
    • 6.3.2 Plastic
    • 6.3.3 Inflatable
    • 6.3.4 Wood
    • 6.3.5 Carbon Fiber
  • 6.4 Fishing SUP Market, By Distribution Channel
    • 6.4.1 Online Stores
    • 6.4.2 Specialty Outdoor Retailers
    • 6.4.3 Sporting Goods Stores
    • 6.4.4 Direct Sales

• 7 Competitive Analysis

  • 7.1 Key Player Comparison
  • 7.2 Market Share Analysis
  • 7.3 Investment Trends
  • 7.4 SWOT Analysis

• 8 Research Methodology

  • 8.1 Analysis Design
  • 8.2 Research Phases
  • 8.3 Study Timeline

• 9 Future Market Outlook

  • 9.1 Growth Forecast
  • 9.2 Market Evolution

• 10 Geographical Overview

  • 10.1 Europe - Market Analysis
    • 10.1.1 By Country
      • 10.1.1.1 UK
      • 10.1.1.2 France
      • 10.1.1.3 Germany
      • 10.1.1.4 Spain
      • 10.1.1.5 Italy
  • 10.2 Fishing SUP Market by Region
  • 10.3 Asia Pacific - Market Analysis
    • 10.3.1 By Country
      • 10.3.1.1 India
      • 10.3.1.2 China
      • 10.3.1.3 Japan
      • 10.3.1.4 South Korea
  • 10.4 Latin America - Market Analysis
    • 10.4.1 By Country
      • 10.4.1.1 Brazil
      • 10.4.1.2 Argentina
      • 10.4.1.3 Mexico
  • 10.5 North America - Market Analysis
    • 10.5.1 By Country
      • 10.5.1.1 USA
      • 10.5.1.2 Canada
  • 10.6 Middle East & Africa - Market Analysis
    • 10.6.1 By Country
      • 10.6.1.1 Middle East
      • 10.6.1.2 Africa

• 11 Global Economic Factors

  • 11.1 Inflation Impact
  • 11.2 Trade Policies

• 12 Technology & Innovation

  • 12.1 Emerging Technologies
  • 12.2 AI & Digital Trends
  • 12.3 Patent Research

• 13 Investment & Market Growth

  • 13.1 Funding Trends
  • 13.2 Future Market Projections

• 14 Market Overview & Key Insights

  • 14.1 Executive Summary
  • 14.2 Key Trends
  • 14.3 Market Challenges
  • 14.4 Regulatory Landscape

Segments Analyzed in the Report

The global Fishing SUP market is categorized based on

By Product Type

• Inflatable Fishing SUP
• Hard Fishing SUP
• Hybrid Fishing SUP
• Fishing Kayak SUP
• Fishing Canoe SUP

By Application

• Recreational Fishing
• Professional Fishing

By Distribution Channel

• Online Stores
• Specialty Outdoor Retailers
• Sporting Goods Stores
• Direct Sales

By Material Type

• Fiberglass
• Plastic
• Inflatable
• Wood
• Carbon Fiber

By Region

• North America
• Europe
• Asia Pacific
• Latin America
• Middle East & Africa

Key Players

• Sevylor
• BIC Sport
• Bluefin SUP
• Isle Surf and SUP
• Body Glove
• Paddle North
• Aquaglide
• Intex
• NRS
• Hobie Cat
• Starboard
• Red Paddle Co.
• Imagine Surf
• Thurso Surf
• Hala Gear