Family Cabin Tents Sales
Family Cabin Tents Market Segments - by Capacity (4-Person Tents, 6-Person Tents, 8-Person Tents, 10+ Person Tents), Material (Canvas Tents, Polyester Tents, Nylon Tents, Poly-cotton Tents, and Others), Design (Single Room Tents, Multi-Room Tents, Instant Setup Tents, Screen Room Tents, and Others), Distribution Channel (Online Retailers, Specialty Stores, Department Stores, Discount Stores, and Others), and Region (North America, Europe, Asia Pacific, Latin America, Middle East & Africa) - Global Industry Analysis, Growth, Share, Size, Trends, and Forecast 2025-2035
- Report Preview
- Table Of Content
- Segments
- Methodology
Family Cabin Tents Sales Market Outlook
The global family cabin tents market is projected to reach USD 1.2 billion by 2035, growing at a CAGR of 6.7% from 2025 to 2035. This growth is being fueled by a surge in outdoor recreational activities, with families increasingly looking for comfortable and spacious camping options that can accommodate a larger group. The rise in camping enthusiasts, influenced by lifestyle changes favoring outdoor activities over traditional vacations, significantly drives the demand for family cabin tents. Furthermore, the growing trend of glamping, or glamorous camping, has also contributed to the rising interest in family-friendly tent options that offer comfort and protection against the elements. Additionally, advancements in tent technology, such as waterproof materials and easy setup designs, are enhancing the overall camping experience, making it more appealing for families.
Growth Factor of the Market
One of the primary growth factors for the family cabin tents market is the increasing preference for outdoor recreational activities as families seek to escape urban environments and reconnect with nature. This trend is particularly strong post-pandemic, where people are more inclined to prioritize safe, socially distanced vacations. Moreover, innovation in tent design and materials has led to more durable and reliable products that can withstand varying weather conditions, making them attractive options for families. The rise of social media and outdoor influencers has also played a crucial role in promoting camping as a desirable lifestyle choice, driving more people to invest in camping gear. Furthermore, the availability of guided camping experiences and family-oriented camping sites has made it easier for novice campers to participate, thus expanding the market. Lastly, environmental awareness and a shift towards sustainable tourism practices have encouraged families to choose options that allow them to enjoy nature while minimizing their ecological footprint.
Key Highlights of the Market
- The market is experiencing a significant increase in demand due to the rise of outdoor activities and recreational camping.
- Technological advancements in tent materials are enhancing durability, weather resistance, and comfort for users.
- Post-pandemic travel preferences have shifted towards safe and socially distanced outdoor vacations.
- Social media and outdoor influencers are driving interest in camping, leading to increased sales of family cabin tents.
- Growing partnerships between camping gear manufacturers and outdoor experience providers are contributing to market growth.
By Capacity
4-Person Tents:
4-person tents are increasingly popular among small families and groups seeking compact and flexible camping options. These tents are generally designed to provide enough space for four individuals, offering a cozy environment while being easy to set up and dismantle. Their relatively lightweight structure makes them ideal for backpacking trips where portability is essential. Manufacturers have introduced innovative designs that enhance ventilation and weather resistance, making them suitable for diverse camping conditions. The growth in family camping activities, particularly weekend getaways, has further fueled the demand for 4-person tents, creating a strong market segment within family cabin tents.
6-Person Tents:
The 6-person tent segment caters to larger families or groups of friends looking for a spacious camping experience without compromising on comfort. These tents typically feature multiple rooms or dividers, allowing for privacy while ensuring adequate sleeping space. The design often includes enhanced ventilation systems and storage solutions to accommodate various camping gear. The versatility of 6-person tents makes them suitable for both short trips and extended camping excursions, appealing to a broad demographic. This segment is witnessing a surge in demand due to increasing participation in family camping trips, along with the growing popularity of multi-family camping outings.
8-Person Tents:
8-person tents are designed for larger families or groups, providing ample room for sleeping and living space. These tents often include multiple rooms and various configurations, allowing users to customize their setup based on their specific needs. The growing trend of group camping experiences, where families or friends come together to enjoy nature, is a significant factor behind the increased demand for 8-person tents. Additionally, advancements in tent technology have improved the ease of setup and overall durability, driving interest among consumers. Their spacious design accommodates not just sleeping arrangements but also common areas for family activities, making them a popular choice for longer camping trips.
10+ Person Tents:
10+ person tents represent the ultimate in camping accommodation, designed for large families or multiple families camping together. These tents are engineered to provide extensive space and comfort, often featuring separate rooms, built-in storage solutions, and living areas. The growing trend of family reunions and group vacations has led to a rise in demand for such tents. The convenience of being able to house many people in one unit simplifies logistics and enhances the shared camping experience. Moreover, the versatility of these tents caters to various outdoor settings, whether it's at a campsite or a backyard gathering, further solidifying their appeal in the market.
By Material
Canvas Tents:
Canvas tents are renowned for their durability and weather resistance, making them a favored choice among family campers who prioritize comfort and protection from the elements. The heavy-duty fabric used in canvas tents provides excellent insulation, helping to keep the interior warm during cooler nights. Additionally, these tents are breathable, reducing condensation, which is a common issue in synthetic tents. As families increasingly seek reliable camping solutions, the enduring nature of canvas tents has positioned them as a viable long-term investment for outdoor adventures. The eco-friendliness of canvas materials also appeals to environmentally conscious consumers looking for sustainable camping options.
Polyester Tents:
Polyester tents are lightweight and often more affordable than canvas alternatives, making them a popular choice for families looking for budget-friendly options. These tents are generally easier to set up due to their lighter weight and compact storage capabilities. Polyester is also resistant to UV rays, which protects the tent fabric from sun damage, extending its usable life. The convenience of polyester tents makes them attractive for spontaneous camping trips or family outings, where ease of transport is essential. As outdoor activities grow in popularity, polyester tents are becoming increasingly prevalent, capturing a significant market share.
Nylon Tents:
Nylon tents are celebrated for their lightweight and packable design, making them ideal for families who enjoy hiking and backpacking trips. The strength-to-weight ratio of nylon provides excellent performance while ensuring portability. These tents often feature advanced waterproof coatings, enhancing their suitability for various weather conditions. The growing trend of adventure travel among families has led to increased demand for nylon tents, particularly those designed for quick and easy set-up. With their combination of durability and ease of use, nylon tents remain a strong contender in the family cabin tents market.
Poly-cotton Tents:
Poly-cotton tents combine the best features of both polyester and cotton, offering enhanced breathability and comfort while maintaining durability. These tents are particularly favored for family camping due to their ability to regulate temperature effectively, keeping the interior cooler on hot days and warmer during chilly nights. The natural feel of cotton also appeals to many campers looking for a more traditional camping experience. As more families invest in premium camping gear, poly-cotton tents are gaining traction, catering to those who prioritize comfort and usability in the great outdoors.
Others:
This segment encapsulates various other materials utilized in the production of family cabin tents, including innovative synthetic blends and specialized waterproof fabrics. These materials are often designed to meet specific performance criteria, such as enhanced durability, lightweight characteristics, or unique design features that cater to niche markets. The continuous evolution of camping gear technology allows for an increasing variety of materials to be used, providing consumers with numerous options to suit their personal preferences. As the camping culture continues to grow, the demand for alternative materials in tent construction is likely to rise, fostering innovation within the industry.
By Design
Single Room Tents:
Single room tents are designed for simplicity and ease of use, appealing to families who prioritize quick setups and minimal complications. These tents typically accommodate a limited number of occupants, making them ideal for small families or short camping trips. The compact design often includes essential features like ventilation and storage pockets, ensuring a comfortable experience without unnecessary frills. As the camping trend continues to expand, single room tents remain a practical choice for those looking to enjoy outdoor adventures with minimal hassle.
Multi-Room Tents:
Multi-room tents are designed to provide ample space and privacy, making them a popular option for larger families or groups. These tents often feature multiple sleeping areas and communal spaces, allowing families to enjoy their time together while still having the option to retreat for privacy. The growing trend of family camping trips is driving the demand for multi-room tents, as they can accommodate various needs and preferences. Additionally, advancements in tent design have improved the ease of setup for these larger models, further appealing to consumers looking for versatility in their camping gear.
Instant Setup Tents:
Instant setup tents offer unparalleled convenience for families wanting to maximize their camping experience without the hassle of lengthy assembly processes. These tents are designed for quick pitching, often utilizing pop-up mechanisms that allow users to set up camp in minutes. This feature is especially beneficial for families with children or those who may find traditional tents cumbersome to assemble. As camping becomes an increasingly popular family activity, the demand for instant setup tents is expected to grow, allowing families to spend more time enjoying their surroundings rather than dealing with setup challenges.
Screen Room Tents:
Screen room tents are specifically designed to provide an insect-free outdoor experience, making them ideal for family camping trips during warmer months. These tents typically feature mesh panels that allow for airflow while keeping bugs at bay, creating a comfortable living space for activities like dining or relaxing. The awareness around outdoor comfort and the desire for a worry-free camping experience are driving the popularity of screen room tents. Families looking to enjoy the outdoors without the annoyance of insects are increasingly investing in these types of tents, contributing to market growth.
Others:
This segment includes various tent designs that cater to specific consumer needs, such as family tents with unique layouts or specialized features. Options such as tent cabins with built-in flooring, tunnel tents for easy access, or themed tents for children are gaining traction among consumers looking for distinctive camping experiences. The increasing focus on personalization in camping gear is propelling innovation within this segment, as manufacturers strive to create unique designs that cater to diverse family requirements. As the market evolves, these alternative designs are likely to carve out a significant niche within the family cabin tents market.
By Distribution Channel
Online Retailers:
Online retailers have revolutionized the shopping experience for family cabin tents, offering convenience and an extensive selection that traditional stores may not provide. The growth of e-commerce has enabled consumers to compare prices, read reviews, and explore numerous brands from the comfort of their homes. This shift has been accelerated by the Covid-19 pandemic, which encouraged consumers to choose online shopping as a safer alternative. With the ability to access detailed product information and customer feedback, families can make informed purchasing decisions that best suit their camping needs. As online shopping continues to gain momentum, the segment is expected to witness substantial growth.
Specialty Stores:
Specialty stores offer a personalized shopping experience for consumers looking for expert advice on camping gear, including family cabin tents. These stores often have knowledgeable staff who can provide insights into product features, allowing families to find the perfect tent for their specific requirements. The hands-on experience of seeing and touching the tents can be a significant advantage for consumers, as it helps them gauge the quality and design of the product. Specialty stores also frequently carry high-end or niche camping brands, offering unique options that may not be available in larger retail chains. This focus on personalized service and product offerings positions specialty stores as a valuable distribution channel in the family cabin tents market.
Department Stores:
Department stores serve as a convenient option for families looking to purchase cabin tents along with other camping necessities. These stores typically offer a variety of brands and styles, making it easy for consumers to find what they need in one location. While the selection may not be as extensive as that found in specialty stores or online, department stores benefit from their established presence and accessibility in local communities. As families often prioritize convenience and efficiency, the role of department stores in the family cabin tent market remains significant, particularly during peak camping seasons.
Discount Stores:
Discount stores cater to budget-conscious consumers seeking affordable camping solutions, making them an attractive option for families who enjoy outdoor activities without breaking the bank. These stores often carry a limited selection of cabin tents, but prices are generally lower compared to specialty or department stores. The affordability factor is crucial, especially for families who may not camp frequently and do not want to invest heavily in camping gear. As the demand for budget-friendly options continues to grow, discount stores are likely to play an increasingly important role in the family cabin tents market, appealing to a wide range of consumers.
Others:
This category encompasses additional distribution channels such as outdoor equipment rental services, local camping gear shops, and even marketplaces that allow for peer-to-peer sales of tents. These alternative channels provide families with various options for acquiring cabin tents, catering to different needs and preferences. For example, rental services may attract families looking to try camping without making a significant financial commitment, while local shops can offer unique regional products. As the camping market continues to expand, these diverse distribution channels will provide consumers with more opportunities to access family cabin tents, contributing to overall market growth.
By Region
The North American family cabin tent market is currently the largest, accounting for approximately 45% of global sales. The region's rich outdoor culture, extensive national parks, and a high participation rate in camping activities contribute to its dominance. Moreover, the increasing popularity of recreational vehicles and glamping has encouraged families to seek adaptable camping solutions, boosting the demand for family cabin tents. With a projected CAGR of 7.0% from 2025 to 2035, North America is expected to maintain its leadership position in the market as families continue to embrace outdoor adventures. Furthermore, the growing trend of eco-conscious camping practices is leading to an increased interest in tents made from sustainable materials, adding another layer of growth potential for manufacturers in the region.
In Europe, the family cabin tents market is also witnessing significant growth, fueled by a rising interest in outdoor recreation and family-oriented camping experiences. The region holds about 30% of the global market share, with Germany, France, and the UK leading the charge. The growing awareness of the health benefits associated with outdoor activities and the push for sustainable tourism are driving families to invest in reliable camping options. As European consumers increasingly seek opportunities to explore their natural surroundings, the demand for family cabin tents is expected to grow at a CAGR of 6.2% during the forecast period, reflecting the continent's commitment to family-oriented travel and recreation.
Opportunities
Opportunities for growth in the family cabin tents market are abundant, particularly with the increasing trend of outdoor activities and family-oriented vacations. As more families prioritize quality time spent in nature, the demand for comfortable and spacious camping accommodations is on the rise. This growing interest has opened up avenues for manufacturers to innovate and create tents that offer enhanced features, such as improved insulation, weather resistance, and easy setup mechanisms. Furthermore, the advent of technology, including integrated solar panels and smart designs, provides a unique selling proposition that can attract tech-savvy consumers looking to enhance their camping experience. The rise of social media platforms, showcasing camping experiences, also offers a marketing opportunity for brands to connect with potential customers and promote their products effectively.
Another promising opportunity lies in the increasing focus on eco-friendly and sustainable products within the camping gear industry. As more consumers become environmentally conscious, manufacturers have the chance to develop family cabin tents using sustainable materials, which can significantly differentiate their offerings in a competitive market. Additionally, collaborations with outdoor experience providers or camping sites can create bundled packages that enhance the appeal of family camping trips. By addressing the growing demand for sustainable options and unique camping experiences, companies can position themselves favorably within the market and capitalize on emerging trends.
Threats
The family cabin tents market faces several threats that could impact its growth trajectory. One major concern is the increasing competition from alternative outdoor accommodations such as RVs, cabins, and glamping options that offer more comfort and amenities. As families seek convenience and luxury while enjoying nature, they may opt for these alternatives instead of traditional camping. This shift in preference can result in a decline in demand for family cabin tents, posing a significant threat to manufacturers in the sector. Additionally, adverse weather conditions and environmental factors may deter families from camping altogether, leading to decreased sales during certain seasons. The potential for economic downturns also presents a risk, as families may tighten their budgets and prioritize essential spending over leisure activities like camping.
Furthermore, the impact of supply chain disruptions can pose a significant risk to the availability of family cabin tents in the market. Global events, such as the Covid-19 pandemic, have highlighted the vulnerabilities within supply chains, affecting production and distribution capabilities. Manufacturers may face challenges in sourcing materials or fulfilling orders in a timely manner, which can lead to inventory shortages and lost sales opportunities. As the market continues to evolve, addressing these threats and developing contingency plans will be essential for companies seeking to maintain their competitive edge and ensure sustained growth.
Competitor Outlook
- REI Co-op
- Big Agnes
- Kelty
- Coleman
- MSR (Mountain Safety Research)
- North Face
- Core Equipment
- Ozark Trail
- Wenzel
- Camp Chef
- Alps Mountaineering
- Quechua
- Black Diamond
- Vango
- Tentlab
The competitive landscape of the family cabin tents market is characterized by a mix of established outdoor brands and emerging players, each vying for market share through innovation and product differentiation. Major companies like REI Co-op, Coleman, and North Face dominate the market, leveraging their extensive product lines and strong brand recognition to attract consumers. These companies invest heavily in research and development, ensuring their offerings align with evolving consumer preferences and the latest outdoor trends. As a result, they frequently introduce new models that incorporate advanced materials and designs tailored specifically for family camping needs, maintaining a competitive edge in the marketplace.
Emerging companies like Core Equipment and Ozark Trail are also making significant strides in the family cabin tents market, targeting price-sensitive consumers with value-driven products. These brands focus on creating affordable yet reliable tents, catering to families who may not camp frequently enough to justify a higher investment in premium gear. By offering competitive pricing and attractive features, these companies are carving out their niche within the market, appealing to a growing segment of budget-conscious consumers. As such, the competition is intensifying, with brands continually looking for opportunities to innovate and capture consumer attention.
Additionally, companies are increasingly adopting digital marketing strategies to enhance their visibility and reach potential customers. Social media platforms and influencer partnerships are playing a pivotal role in promoting family cabin tents, showcasing authentic camping experiences that resonate with targeted audiences. Brands are also investing in user-generated content campaigns, encouraging customers to share their camping adventures, further driving engagement and brand loyalty. In this dynamic competitive landscape, staying responsive to market trends and consumer preferences will be crucial for companies to thrive and achieve long-term success.
1 Appendix
- 1.1 List of Tables
- 1.2 List of Figures
2 Introduction
- 2.1 Market Definition
- 2.2 Scope of the Report
- 2.3 Study Assumptions
- 2.4 Base Currency & Forecast Periods
3 Market Dynamics
- 3.1 Market Growth Factors
- 3.2 Economic & Global Events
- 3.3 Innovation Trends
- 3.4 Supply Chain Analysis
4 Consumer Behavior
- 4.1 Market Trends
- 4.2 Pricing Analysis
- 4.3 Buyer Insights
5 Key Player Profiles
- 5.1 Kelty
- 5.1.1 Business Overview
- 5.1.2 Products & Services
- 5.1.3 Financials
- 5.1.4 Recent Developments
- 5.1.5 SWOT Analysis
- 5.2 Vango
- 5.2.1 Business Overview
- 5.2.2 Products & Services
- 5.2.3 Financials
- 5.2.4 Recent Developments
- 5.2.5 SWOT Analysis
- 5.3 Wenzel
- 5.3.1 Business Overview
- 5.3.2 Products & Services
- 5.3.3 Financials
- 5.3.4 Recent Developments
- 5.3.5 SWOT Analysis
- 5.4 Coleman
- 5.4.1 Business Overview
- 5.4.2 Products & Services
- 5.4.3 Financials
- 5.4.4 Recent Developments
- 5.4.5 SWOT Analysis
- 5.5 Quechua
- 5.5.1 Business Overview
- 5.5.2 Products & Services
- 5.5.3 Financials
- 5.5.4 Recent Developments
- 5.5.5 SWOT Analysis
- 5.6 Tentlab
- 5.6.1 Business Overview
- 5.6.2 Products & Services
- 5.6.3 Financials
- 5.6.4 Recent Developments
- 5.6.5 SWOT Analysis
- 5.7 Big Agnes
- 5.7.1 Business Overview
- 5.7.2 Products & Services
- 5.7.3 Financials
- 5.7.4 Recent Developments
- 5.7.5 SWOT Analysis
- 5.8 Camp Chef
- 5.8.1 Business Overview
- 5.8.2 Products & Services
- 5.8.3 Financials
- 5.8.4 Recent Developments
- 5.8.5 SWOT Analysis
- 5.9 REI Co-op
- 5.9.1 Business Overview
- 5.9.2 Products & Services
- 5.9.3 Financials
- 5.9.4 Recent Developments
- 5.9.5 SWOT Analysis
- 5.10 North Face
- 5.10.1 Business Overview
- 5.10.2 Products & Services
- 5.10.3 Financials
- 5.10.4 Recent Developments
- 5.10.5 SWOT Analysis
- 5.11 Ozark Trail
- 5.11.1 Business Overview
- 5.11.2 Products & Services
- 5.11.3 Financials
- 5.11.4 Recent Developments
- 5.11.5 SWOT Analysis
- 5.12 Black Diamond
- 5.12.1 Business Overview
- 5.12.2 Products & Services
- 5.12.3 Financials
- 5.12.4 Recent Developments
- 5.12.5 SWOT Analysis
- 5.13 Core Equipment
- 5.13.1 Business Overview
- 5.13.2 Products & Services
- 5.13.3 Financials
- 5.13.4 Recent Developments
- 5.13.5 SWOT Analysis
- 5.14 Alps Mountaineering
- 5.14.1 Business Overview
- 5.14.2 Products & Services
- 5.14.3 Financials
- 5.14.4 Recent Developments
- 5.14.5 SWOT Analysis
- 5.15 MSR (Mountain Safety Research)
- 5.15.1 Business Overview
- 5.15.2 Products & Services
- 5.15.3 Financials
- 5.15.4 Recent Developments
- 5.15.5 SWOT Analysis
- 5.1 Kelty
6 Market Segmentation
- 6.1 Family Cabin Tents Sales Market, By Design
- 6.1.1 Single Room Tents
- 6.1.2 Multi-Room Tents
- 6.1.3 Instant Setup Tents
- 6.1.4 Screen Room Tents
- 6.1.5 Others
- 6.2 Family Cabin Tents Sales Market, By Capacity
- 6.2.1 4-Person Tents
- 6.2.2 6-Person Tents
- 6.2.3 8-Person Tents
- 6.2.4 10+ Person Tents
- 6.3 Family Cabin Tents Sales Market, By Material
- 6.3.1 Canvas Tents
- 6.3.2 Polyester Tents
- 6.3.3 Nylon Tents
- 6.3.4 Poly-cotton Tents
- 6.3.5 Others
- 6.4 Family Cabin Tents Sales Market, By Distribution Channel
- 6.4.1 Online Retailers
- 6.4.2 Specialty Stores
- 6.4.3 Department Stores
- 6.4.4 Discount Stores
- 6.4.5 Others
- 6.1 Family Cabin Tents Sales Market, By Design
7 Competitive Analysis
- 7.1 Key Player Comparison
- 7.2 Market Share Analysis
- 7.3 Investment Trends
- 7.4 SWOT Analysis
8 Research Methodology
- 8.1 Analysis Design
- 8.2 Research Phases
- 8.3 Study Timeline
9 Future Market Outlook
- 9.1 Growth Forecast
- 9.2 Market Evolution
10 Geographical Overview
- 10.1 Europe - Market Analysis
- 10.1.1 By Country
- 10.1.1.1 UK
- 10.1.1.2 France
- 10.1.1.3 Germany
- 10.1.1.4 Spain
- 10.1.1.5 Italy
- 10.1.1 By Country
- 10.2 Asia Pacific - Market Analysis
- 10.2.1 By Country
- 10.2.1.1 India
- 10.2.1.2 China
- 10.2.1.3 Japan
- 10.2.1.4 South Korea
- 10.2.1 By Country
- 10.3 Latin America - Market Analysis
- 10.3.1 By Country
- 10.3.1.1 Brazil
- 10.3.1.2 Argentina
- 10.3.1.3 Mexico
- 10.3.1 By Country
- 10.4 North America - Market Analysis
- 10.4.1 By Country
- 10.4.1.1 USA
- 10.4.1.2 Canada
- 10.4.1 By Country
- 10.5 Middle East & Africa - Market Analysis
- 10.5.1 By Country
- 10.5.1.1 Middle East
- 10.5.1.2 Africa
- 10.5.1 By Country
- 10.6 Family Cabin Tents Sales Market by Region
- 10.1 Europe - Market Analysis
11 Global Economic Factors
- 11.1 Inflation Impact
- 11.2 Trade Policies
12 Technology & Innovation
- 12.1 Emerging Technologies
- 12.2 AI & Digital Trends
- 12.3 Patent Research
13 Investment & Market Growth
- 13.1 Funding Trends
- 13.2 Future Market Projections
14 Market Overview & Key Insights
- 14.1 Executive Summary
- 14.2 Key Trends
- 14.3 Market Challenges
- 14.4 Regulatory Landscape
Segments Analyzed in the Report
The global Family Cabin Tents Sales market is categorized based on
By Capacity
- 4-Person Tents
- 6-Person Tents
- 8-Person Tents
- 10+ Person Tents
By Material
- Canvas Tents
- Polyester Tents
- Nylon Tents
- Poly-cotton Tents
- Others
By Design
- Single Room Tents
- Multi-Room Tents
- Instant Setup Tents
- Screen Room Tents
- Others
By Distribution Channel
- Online Retailers
- Specialty Stores
- Department Stores
- Discount Stores
- Others
By Region
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East & Africa
Key Players
- REI Co-op
- Big Agnes
- Kelty
- Coleman
- MSR (Mountain Safety Research)
- North Face
- Core Equipment
- Ozark Trail
- Wenzel
- Camp Chef
- Alps Mountaineering
- Quechua
- Black Diamond
- Vango
- Tentlab
- Publish Date : Jan 21 ,2025
- Report ID : CO-25395
- No. Of Pages : 100
- Format : |
- Ratings : 4.5 (110 Reviews)