Elliptical Machine Sales

Elliptical Machine Sales Market Outlook

The global elliptical machine sales market is projected to reach approximately $5 billion by 2035, growing at a compound annual growth rate (CAGR) of around 6% during the forecast period from 2025 to 2035. This growth can be attributed to several factors including the rising health consciousness among consumers, an increasing trend towards home fitness, and a surge in gym memberships worldwide. The growing awareness of the importance of physical fitness, exacerbated by the COVID-19 pandemic, has led to a spike in demand for fitness equipment like elliptical machines. Furthermore, advancements in technology have resulted in innovative designs and features in elliptical machines, making them more user-friendly and appealing. The convenience of using elliptical machines at home offers an added benefit, particularly for individuals looking to maintain a workout regimen without the constraints of travel to a gym.

Growth Factor of the Market

One of the primary growth factors for the elliptical machine sales market is the increasing prevalence of lifestyle diseases, which has caused consumers to become more proactive about their health and fitness. Additionally, the growing popularity of home workouts, fueled by the availability of online fitness classes and video tutorials, has made elliptical machines a preferred choice for many individuals. The introduction of smart technology in fitness equipment, such as integrated screens and fitness tracking features, has also played a significant role in promoting the market's growth. Furthermore, manufacturers are focusing on producing eco-friendly and energy-efficient machines that cater to environmentally-conscious consumers, thus expanding their market reach. Another noteworthy factor is the rise of the wellness tourism industry, where hotels and resorts are investing in high-quality fitness equipment, further indicating a robust market for elliptical machines.

Key Highlights of the Market

• The global elliptical machine sales market is expected to reach $5 billion by 2035.
• The market is projected to grow at a CAGR of 6% from 2025 to 2035.
• Rising health awareness and lifestyle diseases are driving market demand.
• Technological advancements are enhancing product features and user experience.
• Increasing popularity of home workouts is shifting consumer preferences toward home fitness equipment.

By Product Type

Front Drive Elliptical Machines:

Front drive elliptical machines are characterized by their front-mounted flywheels, which provide a more natural and fluid motion. This type of elliptical is ideal for users looking for a workout that closely mimics running or walking. The design allows for a larger stride length, making it suitable for users of varying heights. Moreover, front drive machines often come equipped with adjustable inclines, enabling users to target different muscle groups effectively. Their compact design also allows them to fit into smaller workout spaces, making them a popular choice among home users. However, they may have a steeper learning curve for beginners due to the unique stride motion.

Center Drive Elliptical Machines:

Center drive elliptical machines feature a unique design where the flywheel is positioned at the center of the machine. This design allows for a more compact footprint and a natural workout motion that reduces the impact on the knees and joints. Users appreciate the ergonomic positioning of the pedals, which can help in achieving a more comfortable workout experience. The ability to accommodate various user heights and body types adds to its appeal in both home and commercial settings. Due to their versatile design, center drive machines are increasingly being adopted in rehabilitation centers, as they provide a low-impact alternative for recovery exercises.

Rear Drive Elliptical Machines:

Rear drive elliptical machines feature the flywheel at the back, allowing for a more traditional elliptical motion. This type is particularly favored for its smooth and consistent stride, which closely mimics natural walking or running. Rear drive machines are often known for their durability and stability, making them a common choice for commercial gyms and fitness centers. They typically offer a variety of resistance levels, accommodating both beginners and advanced users. However, compared to front and center drive machines, they may require more space due to their longer design. This can be a consideration for users with limited workout space.

Hybrid Elliptical Machines:

Hybrid elliptical machines combine the functionalities of traditional elliptical trainers with other workout modalities, such as stationary bikes or steppers. This versatility allows users to switch between different types of workouts, offering a more comprehensive fitness experience. Hybrid machines are particularly appealing to consumers seeking to maximize their workout efficiency and reduce the monotony of a single exercise type. These machines often come with advanced technological features, such as interactive screens and fitness tracking capabilities, enhancing user engagement. Their multifunctional design caters to a broad audience, from casual users to serious fitness enthusiasts.

Compact Elliptical Machines:

Compact elliptical machines are designed specifically for users with limited space, making them an excellent choice for home gyms or small apartments. Despite their smaller size, they still offer effective workouts and can accommodate a variety of fitness levels. Many compact models are designed for portability, allowing users to easily move them as needed. They often feature essential functionalities, although they may lack some of the advanced features seen in larger machines. The growing trend towards minimalist living and home workouts has significantly boosted the demand for compact elliptical machines, as they offer a practical solution for space-conscious consumers.

By Application

Home Use:

Home use of elliptical machines has gained significant momentum in recent years, driven by the increasing trend of consumers prioritizing home workouts. The convenience of exercising at home without having to commute to a gym has become especially appealing, particularly during and after the COVID-19 pandemic. Many consumers are investing in large gym equipment, including elliptical machines, to create their personal fitness spaces. Additionally, the rising availability of online workout classes and fitness applications has made it easier for individuals at home to access professional training, maximizing the utility of their machines. This segment is expected to continue flourishing as more consumers recognize the long-term value of owning fitness equipment.

Commercial Use:

Commercial use of elliptical machines primarily refers to their installation in gyms, fitness centers, corporate offices, and health clubs. The demand for these machines in commercial settings is continuously increasing due to the rise in gym memberships and the growing emphasis on physical fitness among communities. Commercial models are typically built to endure heavy usage, featuring additional durability and advanced functionalities to cater to a diverse demographic of users. Moreover, fitness centers are increasingly opting for machines that offer integrated training programs and interactive screens to enhance user engagement. As such, this segment represents a substantial portion of the overall elliptical machine market.

Gym Centers:

Within the commercial use category, gym centers constitute a significant market segment for elliptical machines, providing a wide array of fitness solutions to their members. Gym centers utilize elliptical machines to meet the demands of their clientele, which includes individuals spanning various fitness levels from beginners to advanced athletes. The presence of elliptical machines allows gym-goers to engage in low-impact cardiovascular workouts, catering to those with joint concerns. Additionally, gym centers often invest in multiple units to accommodate peak hours, ensuring all members have access to essential fitness equipment. The growth of boutique fitness studios and specialized workout facilities has further solidified the demand for various types of elliptical machines.

Rehabilitation Centers:

Rehabilitation centers are increasingly integrating elliptical machines into their therapeutic programs due to their low-impact nature and effectiveness in physical therapy. These machines provide patients recovering from injuries or surgeries with a safe and effective means of regaining strength and mobility. The versatility of elliptical machines allows healthcare professionals to tailor workouts that cater specifically to each patient's rehabilitation needs. Moreover, as awareness of the importance of physical therapy grows, more rehabilitation centers are likely to invest in elliptical machines to enhance their service offerings. This segment is expected to see a steady increase in demand as more individuals seek rehabilitation post-injury.

Hotels:

Hotels and resorts are beginning to recognize the importance of providing guests with high-quality fitness amenities, which has led to increased investment in elliptical machines for their gyms and fitness areas. Guests often look for fitness equipment that allows them to maintain their exercise routines while traveling, and elliptical machines are a favored choice due to their versatility and ease of use. Many hotels are adopting modern and user-friendly machines that cater to a variety of fitness levels, enhancing the overall guest experience. Furthermore, hotels that offer fitness facilities can attract a broader clientele, particularly health-conscious travelers, thereby boosting their market presence.

By Distribution Channel

Online Retailers:

Online retailers have transformed the way consumers purchase elliptical machines, offering unparalleled convenience and a vast selection of products. The e-commerce boom has created a competitive landscape where customers can browse, compare prices, and read reviews from the comfort of their homes. Online platforms often provide detailed product descriptions and specifications, along with customer feedback, which helps buyers make informed decisions. Additionally, many online retailers offer attractive deals, discounts, and free shipping options, creating a further incentive for consumers to shop online. This channel is expected to continue growing, fueled by the continuous advancements in e-commerce logistics and the increasing consumer preference for online shopping.

Specialty Fitness Stores:

Specialty fitness stores are dedicated retail outlets that focus on fitness equipment, including elliptical machines. These stores provide a personalized shopping experience, where knowledgeable staff can offer expert advice and recommendations based on individual fitness goals. Customers appreciate the ability to test machines before purchase, allowing them to gauge comfort and suitability. Specialty stores often carry a curated selection of high-quality machines and brands, catering to serious fitness enthusiasts. While online shopping is on the rise, the hands-on experience and customer service provided by specialty fitness stores maintain their relevance in the market.

Department Stores:

Department stores have traditionally offered a range of products, including fitness equipment like elliptical machines. While their selection may not be as extensive as specialty fitness stores, department stores provide the advantage of convenience and accessibility for consumers. Many shoppers appreciate the ability to purchase fitness equipment alongside everyday items, making it a one-stop shopping experience. However, the focus on fitness equipment may vary significantly among department stores, prompting consumers to check product availability and quality beforehand. This channel may see moderate growth as consumers increasingly seek fitness solutions in everyday shopping environments.

Hypermarkets/Supermarkets:

Hypermarkets and supermarkets have also begun to incorporate fitness equipment into their product offerings, including elliptical machines. These large retail environments benefit from high foot traffic, allowing consumers to discover fitness equipment while shopping for groceries and household items. While the selection may be limited, it provides an opportunity for impulse purchases, especially among health-conscious shoppers. The presence of elliptical machines in these establishments can raise awareness about fitness options among a broader audience. However, the focus on quality and expert guidance may be less pronounced compared to specialty stores, which could influence consumer decision-making.

Direct Sales:

Direct sales encompass a variety of methods including personal sales, fitness expos, and direct marketing campaigns. This distribution channel allows manufacturers to engage directly with consumers, providing them with valuable information about their products. Through direct sales, brands can build trust and establish strong relationships with customers, enhancing brand loyalty. Furthermore, direct sales often include personalized demonstrations, which can significantly influence purchasing decisions. This channel is particularly effective for high-end products where consumers may seek more information before investment. As companies continue to leverage technology for direct engagement, this segment is expected to evolve and grow.

By Price Range

Low-End:

Low-end elliptical machines are designed for budget-conscious consumers who seek to incorporate fitness into their lifestyle without significant financial investment. These machines typically offer basic functionalities and are suitable for light to moderate use. Constructed with cost-effective materials, low-end models often have limited features compared to higher-end counterparts; however, they still provide effective cardiovascular workouts. This segment appeals to beginner users or those who prefer occasional workouts, driving its continued demand in the market. The growing trend of home workouts has increased the accessibility of low-end machines, allowing many consumers to kickstart their fitness journeys.

Mid-Range:

Mid-range elliptical machines strike a balance between affordability and advanced features, appealing to a broader audience. These machines often include additional functionalities such as adjustable resistance levels, built-in workout programs, and monitors that track fitness progress. Mid-range models are suitable for regular use and provide a more comprehensive workout experience compared to low-end machines. Many consumers in this segment are individuals who are serious about their fitness goals but do not wish to invest in top-tier equipment. The mid-range segment is expected to grow as more people prioritize fitness and seek value for their investments.

High-End:

High-end elliptical machines are designed for serious fitness enthusiasts who demand premium quality, advanced technological features, and superior performance. These machines often include smart technology integrations, interactive screens, and a variety of pre-programmed workouts. Users appreciate the durability and stability of high-end models, which can withstand extensive use in both home and commercial settings. As the demand for personalized fitness experiences rises, high-end elliptical machines are increasingly becoming a preferred choice among dedicated athletes. This segment is anticipated to grow steadily, particularly as individuals look to create comprehensive home gyms that reflect their serious commitment to fitness.

Premium:

Premium elliptical machines represent the upper echelon of fitness equipment, featuring state-of-the-art technology, ergonomic design, and customizable options for users. These machines often come equipped with advanced connectivity features, allowing users to track their progress through fitness apps and integrate with smart home devices. Premium models are typically used in professional settings such as commercial gyms, rehabilitation centers, and high-end residential environments. The demand for premium elliptical machines is driven by consumers willing to make a significant investment in their health and fitness journey, valuing both performance and aesthetics. As the fitness market continues to evolve, this segment is expected to witness robust growth.

By Region

North America leads the elliptical machine sales market, accounting for approximately 40% of the global market share. The region is home to a large number of fitness enthusiasts, leading to a significant demand for fitness equipment in both residential and commercial sectors. The increasing prevalence of lifestyle diseases and the growing health consciousness among consumers are key drivers of market growth in North America. Additionally, the proliferation of health clubs and wellness centers further supports the demand for elliptical machines. The North American market is expected to maintain a CAGR of approximately 5.5% during the forecast period as consumer preference shifts towards home workouts and personalized fitness solutions.

Europe holds the second-largest share of the elliptical machine sales market, accounting for around 30% of global sales. The fitness culture in Europe has gained traction over the years, prompting individuals and commercial entities to invest in quality fitness equipment. Countries like Germany, the UK, and France are seeing a surge in gym memberships and home fitness equipment sales, contributing to the overall market growth. The European market is projected to grow at a CAGR of approximately 6% from 2025 to 2035, driven by the increasing trend of health and fitness awareness and the growing emphasis on preventative healthcare.

Opportunities

The elliptical machine sales market presents numerous opportunities for growth as consumer preferences continue to evolve. One significant opportunity lies in the increasing demand for smart fitness equipment that integrates technology. As consumers become more tech-savvy and seek connected fitness experiences, manufacturers have the chance to innovate their products with advanced features such as fitness tracking, virtual training, and app integration. This can enhance user engagement and retention, driving sales growth in the process. Additionally, as the trend of home workouts persists, manufacturers can explore partnerships with online fitness platforms to offer bundled deals or exclusive content to users, further expanding their market reach.

Another promising opportunity is the rising popularity of fitness among younger demographics, particularly millennials and Gen Z. These groups are more inclined toward maintaining a healthy lifestyle and prioritizing fitness, creating a robust market for fitness equipment. Companies can capitalize on this trend by adapting their marketing strategies to resonate with younger consumers, utilizing social media platforms and influencers in the fitness space. Additionally, emphasizing the benefits of elliptical machines for both aerobic and strength training can appeal to this audience. By tailoring products and promotional efforts to align with the interests and values of younger consumers, companies can position themselves for sustained growth in the evolving fitness landscape.

Threats

The elliptical machine sales market faces several threats that could impede growth and profitability. One of the primary challenges is the intense competition within the fitness equipment industry, particularly as new entrants continue to emerge. Many companies are offering similar products at competitive prices, which could lead to price wars and reduced profit margins for established brands. Additionally, the rise of alternative fitness options, such as high-intensity interval training (HIIT) and group fitness classes, poses a threat to the traditional market for elliptical machines. If consumers shift their focus toward these emerging fitness trends, demand for elliptical machines may stagnate. The market must adapt to these threats by innovating and diversifying product offerings to retain consumer interest.

Another critical challenge is the potential economic downturns that can affect consumer spending on non-essential items, including fitness equipment. Economic uncertainty can lead individuals to prioritize essential purchases over investments in home fitness equipment, resulting in decreased sales. Additionally, fluctuations in raw material prices may affect production costs, leading to potential price increases for consumers. Manufacturers must remain vigilant in monitoring the economic landscape and consumer behavior to develop strategies that can mitigate these risks. By fostering brand loyalty through excellent customer service and offering flexible payment options, companies can navigate the threats posed by economic challenges.

Competitor Outlook

• Precor
• Life Fitness
• Nautilus, Inc.
• Cybex International
• Schwinn
• ProForm
• Bowflex
• NordicTrack
• Sole Fitness
• Vision Fitness
• Yowza Fitness
• Stamina Products
• Star Trac
• Matrix Fitness
• Octane Fitness

The elliptical machine sales market is characterized by a highly competitive landscape, with numerous players vying for market share. Established brands such as Precor, Life Fitness, and Nautilus have a strong presence and are recognized for their high-quality products and innovative technology. These key players continuously invest in research and development to improve their offerings and meet the evolving demands of consumers. Additionally, they often engage in strategic partnerships and collaborations with fitness professionals and influencers to enhance brand visibility and consumer trust. The competitive market landscape is not limited to established brands; new entrants are also emerging, offering innovative products that challenge traditional players.

Precor, a pioneer in the fitness equipment industry, is known for its high-performance elliptical machines that cater to both home and commercial use. The company emphasizes research-driven design, resulting in ergonomic machines with advanced technology. Life Fitness is another major competitor, known for its diverse range of fitness equipment, including elliptical machines engineered for durability and user comfort. The company continues to adapt to changing consumer preferences by integrating smart technology into their machines, further enhancing the user experience. Nautilus, Inc. is recognized for its range of affordable yet high-quality elliptical machines, appealing to the price-sensitive segment of the market while ensuring robust functionality.

Emerging brands such as ProForm and Bowflex are disrupting the market with their innovative approaches and direct-to-consumer sales models. These companies prioritize consumer engagement and feedback, allowing them to quickly adapt their products based on user preferences. ProForm, for instance, is known for offering a variety of connectivity features in its elliptical machines, making them appealing for tech-savvy consumers. Bowflex combines innovative design with affordability, providing consumers with accessible fitness solutions. Many competitors are increasingly focusing on sustainability, producing eco-friendly machines that align with the growing consumer demand for environmentally responsible products. Overall, the elliptical machine sales market is expected to continue evolving as companies strive to keep pace with technological advancements and changing consumer preferences.

• 1 Appendix

  • 1.1 List of Tables
  • 1.2 List of Figures

• 2 Introduction

  • 2.1 Market Definition
  • 2.2 Scope of the Report
  • 2.3 Study Assumptions
  • 2.4 Base Currency & Forecast Periods

• 3 Market Dynamics

  • 3.1 Market Growth Factors
  • 3.2 Economic & Global Events
  • 3.3 Innovation Trends
  • 3.4 Supply Chain Analysis

• 4 Consumer Behavior

  • 4.1 Market Trends
  • 4.2 Pricing Analysis
  • 4.3 Buyer Insights

• 5 Key Player Profiles

  • 5.1 Precor
    • 5.1.1 Business Overview
    • 5.1.2 Products & Services
    • 5.1.3 Financials
    • 5.1.4 Recent Developments
    • 5.1.5 SWOT Analysis
  • 5.2 Bowflex
    • 5.2.1 Business Overview
    • 5.2.2 Products & Services
    • 5.2.3 Financials
    • 5.2.4 Recent Developments
    • 5.2.5 SWOT Analysis
  • 5.3 ProForm
    • 5.3.1 Business Overview
    • 5.3.2 Products & Services
    • 5.3.3 Financials
    • 5.3.4 Recent Developments
    • 5.3.5 SWOT Analysis
  • 5.4 Schwinn
    • 5.4.1 Business Overview
    • 5.4.2 Products & Services
    • 5.4.3 Financials
    • 5.4.4 Recent Developments
    • 5.4.5 SWOT Analysis
  • 5.5 Star Trac
    • 5.5.1 Business Overview
    • 5.5.2 Products & Services
    • 5.5.3 Financials
    • 5.5.4 Recent Developments
    • 5.5.5 SWOT Analysis
  • 5.6 NordicTrack
    • 5.6.1 Business Overview
    • 5.6.2 Products & Services
    • 5.6.3 Financials
    • 5.6.4 Recent Developments
    • 5.6.5 SWOT Analysis
  • 5.7 Life Fitness
    • 5.7.1 Business Overview
    • 5.7.2 Products & Services
    • 5.7.3 Financials
    • 5.7.4 Recent Developments
    • 5.7.5 SWOT Analysis
  • 5.8 Sole Fitness
    • 5.8.1 Business Overview
    • 5.8.2 Products & Services
    • 5.8.3 Financials
    • 5.8.4 Recent Developments
    • 5.8.5 SWOT Analysis
  • 5.9 Yowza Fitness
    • 5.9.1 Business Overview
    • 5.9.2 Products & Services
    • 5.9.3 Financials
    • 5.9.4 Recent Developments
    • 5.9.5 SWOT Analysis
  • 5.10 Matrix Fitness
    • 5.10.1 Business Overview
    • 5.10.2 Products & Services
    • 5.10.3 Financials
    • 5.10.4 Recent Developments
    • 5.10.5 SWOT Analysis
  • 5.11 Nautilus, Inc.
    • 5.11.1 Business Overview
    • 5.11.2 Products & Services
    • 5.11.3 Financials
    • 5.11.4 Recent Developments
    • 5.11.5 SWOT Analysis
  • 5.12 Octane Fitness
    • 5.12.1 Business Overview
    • 5.12.2 Products & Services
    • 5.12.3 Financials
    • 5.12.4 Recent Developments
    • 5.12.5 SWOT Analysis
  • 5.13 Vision Fitness
    • 5.13.1 Business Overview
    • 5.13.2 Products & Services
    • 5.13.3 Financials
    • 5.13.4 Recent Developments
    • 5.13.5 SWOT Analysis
  • 5.14 Stamina Products
    • 5.14.1 Business Overview
    • 5.14.2 Products & Services
    • 5.14.3 Financials
    • 5.14.4 Recent Developments
    • 5.14.5 SWOT Analysis
  • 5.15 Cybex International
    • 5.15.1 Business Overview
    • 5.15.2 Products & Services
    • 5.15.3 Financials
    • 5.15.4 Recent Developments
    • 5.15.5 SWOT Analysis

• 6 Market Segmentation

  • 6.1 Elliptical Machine Sales Market, By Application
    • 6.1.1 Home Use
    • 6.1.2 Commercial Use
    • 6.1.3 Gym Centers
    • 6.1.4 Rehabilitation Centers
    • 6.1.5 Hotels
  • 6.2 Elliptical Machine Sales Market, By Price Range
    • 6.2.1 Low-End
    • 6.2.2 Mid-Range
    • 6.2.3 High-End
    • 6.2.4 Premium
  • 6.3 Elliptical Machine Sales Market, By Product Type
    • 6.3.1 Front Drive Elliptical Machines
    • 6.3.2 Center Drive Elliptical Machines
    • 6.3.3 Rear Drive Elliptical Machines
    • 6.3.4 Hybrid Elliptical Machines
    • 6.3.5 Compact Elliptical Machines
  • 6.4 Elliptical Machine Sales Market, By Distribution Channel
    • 6.4.1 Online Retailers
    • 6.4.2 Specialty Fitness Stores
    • 6.4.3 Department Stores
    • 6.4.4 Hypermarkets/Supermarkets
    • 6.4.5 Direct Sales

• 7 Competitive Analysis

  • 7.1 Key Player Comparison
  • 7.2 Market Share Analysis
  • 7.3 Investment Trends
  • 7.4 SWOT Analysis

• 8 Research Methodology

  • 8.1 Analysis Design
  • 8.2 Research Phases
  • 8.3 Study Timeline

• 9 Future Market Outlook

  • 9.1 Growth Forecast
  • 9.2 Market Evolution

• 10 Geographical Overview

  • 10.1 Europe - Market Analysis
    • 10.1.1 By Country
      • 10.1.1.1 UK
      • 10.1.1.2 France
      • 10.1.1.3 Germany
      • 10.1.1.4 Spain
      • 10.1.1.5 Italy
  • 10.2 Asia Pacific - Market Analysis
    • 10.2.1 By Country
      • 10.2.1.1 India
      • 10.2.1.2 China
      • 10.2.1.3 Japan
      • 10.2.1.4 South Korea
  • 10.3 Latin America - Market Analysis
    • 10.3.1 By Country
      • 10.3.1.1 Brazil
      • 10.3.1.2 Argentina
      • 10.3.1.3 Mexico
  • 10.4 North America - Market Analysis
    • 10.4.1 By Country
      • 10.4.1.1 USA
      • 10.4.1.2 Canada
  • 10.5 Middle East & Africa - Market Analysis
    • 10.5.1 By Country
      • 10.5.1.1 Middle East
      • 10.5.1.2 Africa
  • 10.6 Elliptical Machine Sales Market by Region

• 11 Global Economic Factors

  • 11.1 Inflation Impact
  • 11.2 Trade Policies

• 12 Technology & Innovation

  • 12.1 Emerging Technologies
  • 12.2 AI & Digital Trends
  • 12.3 Patent Research

• 13 Investment & Market Growth

  • 13.1 Funding Trends
  • 13.2 Future Market Projections

• 14 Market Overview & Key Insights

  • 14.1 Executive Summary
  • 14.2 Key Trends
  • 14.3 Market Challenges
  • 14.4 Regulatory Landscape

Segments Analyzed in the Report

The global Elliptical Machine Sales market is categorized based on

By Product Type

• Front Drive Elliptical Machines
• Center Drive Elliptical Machines
• Rear Drive Elliptical Machines
• Hybrid Elliptical Machines
• Compact Elliptical Machines

By Application

• Home Use
• Commercial Use
• Gym Centers
• Rehabilitation Centers
• Hotels

By Distribution Channel

• Online Retailers
• Specialty Fitness Stores
• Department Stores
• Hypermarkets/Supermarkets
• Direct Sales

By Price Range

• Low-End
• Mid-Range
• High-End
• Premium

By Region

• North America
• Europe
• Asia Pacific
• Latin America
• Middle East & Africa

Key Players

• Precor
• Life Fitness
• Nautilus, Inc.
• Cybex International
• Schwinn
• ProForm
• Bowflex
• NordicTrack
• Sole Fitness
• Vision Fitness
• Yowza Fitness
• Stamina Products
• Star Trac
• Matrix Fitness
• Octane Fitness