Dry Shampoo Sales

Dry Shampoo Sales Market Outlook

The global dry shampoo market is projected to reach approximately USD 4.6 billion by 2035, with a compound annual growth rate (CAGR) of around 5.8% during the forecast period from 2025 to 2035. This growth is primarily attributed to the increasing consumer preference for convenience and time-saving personal care products that align with modern lifestyles. As more individuals face busy schedules that limit traditional hair washing routines, dry shampoos offer a practical solution that maintains hair freshness without the need for water. Additionally, the rising awareness regarding the benefits of dry shampoos, such as oil absorption and volumizing effects, is driving demand among consumers. The influence of social media in promoting beauty trends has further propelled the popularity of dry shampoos, especially among younger demographics who are more inclined toward innovative hair care solutions. With the introduction of natural and organic formulations, the market is also witnessing a shift in consumer preferences toward products that not only enhance aesthetics but also prioritize hair health.

Growth Factor of the Market

Several factors are contributing to the robust growth of the dry shampoo market. First and foremost, the increasing pace of urbanization and the fast-paced lifestyle of consumers have created a demand for products that offer convenience without compromising on quality. Dry shampoos serve as a quick fix for freshening up hair, making them particularly appealing to busy professionals and parents. Furthermore, the growing trend of gym culture and athleisure wear has bolstered the market, as individuals seek quick grooming solutions post-workout or during travel. The expansion of e-commerce platforms has also facilitated greater accessibility to dry shampoo products, allowing consumers to explore a variety of brands and formulations easily. Additionally, the rise of eco-conscious consumers has led to increased interest in sustainable and environmentally friendly products, pushing brands to innovate and introduce biodegradable packaging and natural ingredient formulations, thereby contributing to market expansion. As the beauty and personal care industry continues to evolve, the dry shampoo segment stands to benefit significantly from these shifting consumer preferences and industry trends.

Key Highlights of the Market

• The global dry shampoo market is expected to grow at a CAGR of 5.8% from 2025 to 2035.
• Increasing demand for convenience and time-saving grooming solutions is driving market growth.
• Expansion of e-commerce platforms has enhanced product availability and consumer reach.
• Growing interest in natural and organic formulations is influencing product innovation.
• Rising popularity of dry shampoo among various demographics, including men, women, and pets.

By Product Type

Aerosol Spray:

Aerosol sprays dominate the dry shampoo market due to their ease of use and effective application method. These products typically come in pressurized containers that allow for a fine mist to be sprayed directly onto the scalp and hair. The convenience of aerosol sprays makes them the preferred choice for consumers on-the-go, as they can quickly refresh their hair without needing to use water or additional tools. Additionally, many brands have invested in developing aerosol formulas that not only absorb oil but also add volume and texture to the hair, further enhancing their appeal among various consumer demographics. The versatility of aerosol sprays has broadened their use beyond everyday applications, making them a staple in many styling routines.

Powder:

Powder dry shampoos are gaining popularity as a formulation that provides effective oil absorption while being suitable for a variety of hair types. Typically packaged in a shaker or compact format, these powders offer a more traditional approach to dry shampooing, requiring users to sprinkle the product directly onto the scalp or brush it through their hair. The powder format allows for greater control over application, making it an attractive option for consumers who prefer a more customized approach. Additionally, powder formulations often contain natural ingredients, appealing to the growing segment of eco-conscious consumers. As more brands introduce innovative powder-based options, this segment is expected to witness significant growth.

Foam:

Foam dry shampoos are relatively newer entrants in the market, combining the benefits of traditional dry shampoos with a unique application experience. These products are designed to be shaken and dispensed as a foam, allowing for easy distribution throughout the hair. The foam texture provides a refreshing sensation upon application and often includes additional conditioning agents to nourish the hair. Consumers looking for added moisture and vitality in their dry shampoo products are increasingly turning to foams, making this a rapidly growing segment. Furthermore, brands are leveraging foam formulations to position their products as multi-functional, catering not only to oil absorption but also to styling and texturizing needs.

Paste:

Paste dry shampoos are designed for individuals looking for a more tactile application experience. These formulations typically come in a thicker consistency, allowing users to apply the product directly to specific areas of the scalp. The pasty texture enables effective oil absorption and provides a unique styling opportunity, as consumers can use the product to create volume and texture while refreshing their hair. This segment appeals to a niche market of consumers who prefer a more hands-on approach to hair care. With the rise of individuality and personal expression in grooming, paste dry shampoos are likely to see a surge in interest.

Sheets:

Dry shampoo sheets are an innovative solution that is becoming increasingly popular due to their portability and ease of use. These products are essentially pre-soaked sheets that can be rubbed onto the scalp and hair to absorb oil and refresh hair without the need for traditional spray. The lightweight nature of dry shampoo sheets makes them easy to carry in bags or pockets, appealing to consumers who are often on-the-go. This format also minimizes waste, aligning with the growing consumer demand for sustainable beauty products. As more brands introduce dry shampoo sheets into their offerings, they are expected to capture a significant segment of the market.

By Application

Men:

The men’s segment of the dry shampoo market is experiencing notable growth, driven by changing grooming habits and the increasing acceptance of personal care products among male consumers. As men become more invested in their appearance, the demand for convenient grooming solutions like dry shampoos is on the rise. These products allow men to maintain a fresh and clean look without the need for frequent washing, particularly for those with busy lifestyles. Brands are also introducing formulations specifically tailored to men's hair types and preferences, further enhancing product appeal to this demographic. With the growing focus on men's grooming, this segment is poised for continued expansion.

Women:

The women’s segment remains the largest contributor to the dry shampoo market, as women have traditionally been the primary consumers of hair care products. The convenience and versatility of dry shampoos make them a staple in many women's beauty routines, allowing for effortless maintenance of hair freshness. Additionally, the introduction of diverse product formulations, including those targeting specific hair types and concerns, has further solidified the appeal of dry shampoos among women. Enhanced marketing campaigns focusing on lifestyle and beauty trends are also driving awareness and adoption of dry shampoo products, particularly among younger consumers. As the beauty industry continues to innovate, this segment will likely see sustained growth.

Kids:

The kids' segment is a burgeoning area within the dry shampoo market, driven by parents' desire for quick and effective hair care solutions for their children. Children often require frequent hair washing, but busy schedules can make this challenging. Dry shampoos offer a practical alternative that allows parents to maintain cleanliness and freshness in their children's hair without the hassle of traditional washing. Brands are developing gentle formulations specifically designed for children's sensitive scalps, ensuring safety and efficacy. As the trend of convenience in family grooming continues to rise, the kids’ segment is expected to experience significant growth.

Pets:

The pet care segment for dry shampoos is a unique and growing niche that has gained traction in recent years. As pet owners seek convenient solutions for maintaining their pets' hygiene, dry shampoos designed specifically for animals have become increasingly popular. These products cater to the grooming needs of pets, especially for those who require quick cleaning between baths. Dry shampoos for pets often come in formulations that are safe and effective, allowing for easy application and refreshment. With the rising awareness of pet grooming and care, this segment is anticipated to see substantial growth as more pet owners look for innovative grooming solutions.

Others:

This segment encompasses various applications of dry shampoos that do not fall into the traditional categories of men, women, kids, or pets. This includes specialty markets such as professional stylists and salons that utilize dry shampoos as part of their service offerings. Additionally, niche market segments may include specialty grooming for athletes or individuals with specific hair care needs. The versatility of dry shampoos allows them to be integrated into a wide range of applications, catering to diverse consumer preferences. As awareness and acceptance of dry shampoo products continue to grow, this segment is likely to see increased interest and innovation.

By Distribution Channel

Supermarkets/Hypermarkets:

Supermarkets and hypermarkets account for a significant portion of the dry shampoo market's distribution channels. These retail outlets provide consumers with a wide selection of brands and formulations in one convenient location, making them a popular choice for shoppers. The ability to physically inspect and compare products before purchasing adds to the appeal of shopping in supermarkets and hypermarkets. Additionally, promotional activities, in-store displays, and product sampling can drive consumer interest and encourage trial of new products. As large retail chains continue to expand their beauty and personal care sections, this distribution channel will remain a critical component of the dry shampoo market.

Drug Stores:

Drug stores serve as another vital distribution channel for dry shampoos, particularly for consumers seeking health and personal care products. These establishments often carry a curated selection of hair care items, including dry shampoos, appealing to health-conscious consumers. The convenience of drug stores, often located in residential areas, makes them a go-to destination for consumers looking for quick purchases. Furthermore, many drug stores offer loyalty programs and promotional discounts, incentivizing repeat purchases. As the demand for accessible personal care solutions grows, drug stores are likely to enhance their offerings and expand their inventory of dry shampoo products.

Specialty Stores:

Specialty stores, particularly those focused on beauty and hair care, play a crucial role in the dry shampoo market by offering curated selections of high-quality products. These stores often provide expert advice and personalized service, allowing consumers to find the best dry shampoo for their specific needs. The expertise available at specialty stores can help educate consumers about the benefits and proper usage of dry shampoos, driving informed purchasing decisions. As the trend of shopping local and supporting specialized retailers continues, specialty stores are positioned to capture a loyal customer base seeking unique and effective hair care solutions.

Online Retail:

Online retail has emerged as a dominant distribution channel for dry shampoos, providing consumers with unparalleled convenience and access to a vast array of products. The rise of e-commerce platforms has facilitated easy comparison shopping and access to customer reviews, empowering consumers to make educated decisions. Online retailers often offer exclusive discounts and promotions, further encouraging purchases. Additionally, the growing trend of subscription services allows consumers to receive their favorite dry shampoos regularly, enhancing customer loyalty. As technology continues to transform the retail landscape, online sales of dry shampoos are expected to see exponential growth.

Others:

This category includes alternative distribution channels such as salons, spas, and beauty subscription boxes. Salons often utilize dry shampoos in their services and can recommend products to clients for at-home use, creating a direct channel for sales. Similarly, beauty subscription boxes provide a platform for brands to introduce their dry shampoo products to consumers, enhancing brand visibility and trial. As the beauty industry diversifies and evolves, these alternative channels will become increasingly relevant in the overall distribution of dry shampoos, catering to niche markets and specialized consumer needs.

By Ingredient Type

Rice Starch:

Rice starch is a popular ingredient in dry shampoos known for its excellent oil-absorbing properties. It is a natural component that provides a lightweight feel while effectively refreshing the hair by soaking up excess oil and impurities. Rice starch is suitable for various hair types, making it a versatile choice for many brands. Additionally, its gentle nature ensures safety for sensitive scalps, allowing consumers to use rice starch-based dry shampoos without concerns of irritation. With the growing trend toward natural and organic ingredients in beauty products, dry shampoos containing rice starch are experiencing increased demand among health-conscious consumers.

Kaolin Clay:

Kaolin clay is another notable ingredient in dry shampoos, valued for its absorbent qualities and ability to detoxify the hair and scalp. This fine white clay effectively draws out excess oil, dirt, and impurities, providing a deep clean without the need for water. Kaolin clay also has soothing properties, making it suitable for sensitive skin, which is particularly appealing to consumers seeking a more natural approach to hair care. Brands that incorporate kaolin clay into their dry shampoos can market their products as both effective and gentle, catering to a wide range of consumer preferences.

Charcoal:

Charcoal-infused dry shampoos have gained popularity in recent years, leveraging the ingredient's natural detoxifying and purifying properties. Activated charcoal works to draw out impurities, excess oil, and toxins from the hair and scalp, providing a thorough clean. This ingredient is particularly appealing to consumers who are concerned about product buildup and environmental pollutants. Charcoal dry shampoos also offer a unique selling proposition, often marketed as premium products that provide an added level of care. As consumer interest in innovative and effective ingredients continues to rise, charcoal-based dry shampoos are expected to capture a growing market share.

Oat Milk:

Oat milk is emerging as a popular ingredient in dry shampoos due to its nourishing and hydrating properties. As more consumers turn toward cruelty-free and vegan products, oat milk provides a plant-based alternative that appeals to this demographic. In addition to its moisturizing benefits, oat milk helps to soothe the scalp and prevent irritation, making it an ideal ingredient for sensitive skin. Brands that incorporate oat milk into their dry shampoo formulations are able to position their products as both effective and gentle, catering to the growing trend of mindful consumerism in the beauty industry.

Others:

This category encompasses a variety of ingredients used in dry shampoos that do not fit into the primary categories mentioned above. These may include natural extracts, essential oils, and other botanical ingredients that contribute to the overall efficacy and appeal of the products. Brands often focus on unique ingredient blends to differentiate their dry shampoos in a crowded market, targeting specific consumer needs such as scalp health, fragrance, and additional conditioning benefits. The innovation in ingredient combinations is a key factor driving the growth of this segment, as consumers increasingly seek products that offer holistic benefits.

By Region

The North American dry shampoo market is projected to witness significant growth, driven by the increasing demand for convenience-oriented personal care products. The region accounted for approximately 35% of the global market share in 2023, with a valuation of about USD 1.6 billion. The popularity of dry shampoos among both men and women in North America, combined with the rise of online retail platforms, has contributed to this growth. Additionally, the greater awareness of various formulations and the introduction of eco-friendly products are expected to bolster the market further. The CAGR for the North American market is projected at around 6% during the forecast period from 2025 to 2035, reflecting a robust outlook.

In Europe, the dry shampoo market is also experiencing notable growth, attributed to changing grooming habits and the rise of busy lifestyles among consumers. The European market holds approximately 30% of the global share, valued at around USD 1.4 billion in 2023. The trend of incorporating natural and organic ingredients in personal care products is particularly strong in this region, with many consumers seeking out products that align with their values of sustainability and health consciousness. The CAGR for the European market is estimated to be around 5.2%, indicating steady growth as brands continue to innovate and cater to the evolving preferences of consumers. As the demand for dry shampoos spreads across demographics and regions, this category remains poised for continued expansion.

Opportunities

The dry shampoo market presents numerous opportunities for growth and innovation. One of the significant opportunities lies in the development of specialized products catering to niche markets, such as organic and natural formulations. As consumers become increasingly concerned about the ingredients in their personal care products, brands that prioritize transparency and sustainability can gain a competitive edge by offering eco-friendly alternatives. Additionally, the intersection of technology and beauty provides an opportunity for brands to leverage e-commerce and social media marketing to reach wider audiences. By utilizing digital platforms to engage with consumers, companies can build brand loyalty and tap into emerging trends, including subscription services and personalized product offerings.

Furthermore, expanding the product line to include formulations targeted specifically at various demographics, such as men, children, and pets, represents a lucrative opportunity. By addressing the unique needs and preferences of these consumer segments, brands can diversify their market reach and capture additional sales. The increasing popularity of grooming products across all age groups also presents an opportunity for brands to introduce educational campaigns that highlight the benefits and proper usage of dry shampoos. By investing in awareness and education, companies can foster greater acceptance and adoption of dry shampoos as an essential part of daily grooming routines.

Threats

Despite the promising growth of the dry shampoo market, there are certain threats that could impact its expansion. One such threat is the increasing competition among brands, leading to market saturation. As more companies enter the dry shampoo space, it becomes crucial for brands to differentiate themselves through unique formulations, effective marketing strategies, and superior customer experiences. The rising competition may also result in pricing pressures, which could affect profitability and market dynamics. Additionally, the availability of alternative hair care solutions may hinder the growth of dry shampoos as consumers explore various options for maintaining hair cleanliness and style.

Another threat to the dry shampoo market is the potential for regulatory challenges related to product safety and ingredient transparency. As consumers become more vigilant about the implications of the ingredients in their beauty products, brands must ensure compliance with regulations and maintain high standards of product safety. Failure to meet consumer expectations or regulatory requirements could lead to reputational damage and loss of consumer trust. As the beauty industry evolves, companies must be proactive in addressing these challenges to sustain their competitive advantage and market position.

Competitor Outlook

• Unilever
• Procter & Gamble
• Kao Corporation
• Henkel AG
• Amway Corporation
• Church & Dwight Co., Inc.
• Batiste Hair Care
• Olaplex
• Not Your Mother's
• Herbal Essences
• Living Proof
• Moroccanoil
• Suave
• Garnier
• Colab Dry Shampoo

The competitive landscape of the dry shampoo market is characterized by a diverse range of players, from established multinational corporations to emerging brands. Major companies dominate the market by leveraging their extensive distribution networks, strong brand recognition, and innovative product formulations. Unilever and Procter & Gamble, for instance, are notable leaders in the beauty and personal care industry, offering a wide array of dry shampoo products that cater to different consumer preferences. Their ability to invest significantly in research and development enables them to continuously innovate and introduce new formulations that resonate with changing consumer trends.

Additionally, companies like Henkel AG and Kao Corporation have made substantial inroads into the dry shampoo market, focusing on quality and sustainability in their offerings. Henkel's commitment to environmentally friendly practices has positioned the brand favorably among eco-conscious consumers, while Kao Corporation's strong distribution channels have enhanced its reach across global markets. Emerging players such as Not Your Mother's and Batiste have also gained traction by appealing to younger audiences through targeted marketing and unique product formulations. These brands often focus on lifestyle branding, creating products that resonate with the values and preferences of modern consumers.

As the market evolves, companies must navigate various challenges while also seizing opportunities for growth. Some brands are opting for strategic partnerships and collaborations to enhance their product offerings and reach new consumer segments. For example, collaborations with influencers and beauty experts can provide valuable insights into consumer preferences and trends. Moreover, brands that prioritize ingredient transparency and sustainability are likely to foster stronger connections with consumers, driving brand loyalty and repeat purchases. The competitive landscape will continue to shift, and companies that adapt to industry trends, consumer demands, and regulatory requirements will thrive in the dynamic dry shampoo market.

• 1 Appendix

  • 1.1 List of Tables
  • 1.2 List of Figures

• 2 Introduction

  • 2.1 Market Definition
  • 2.2 Scope of the Report
  • 2.3 Study Assumptions
  • 2.4 Base Currency & Forecast Periods

• 3 Market Dynamics

  • 3.1 Market Growth Factors
  • 3.2 Economic & Global Events
  • 3.3 Innovation Trends
  • 3.4 Supply Chain Analysis

• 4 Consumer Behavior

  • 4.1 Market Trends
  • 4.2 Pricing Analysis
  • 4.3 Buyer Insights

• 5 Key Player Profiles

  • 5.1 Suave
    • 5.1.1 Business Overview
    • 5.1.2 Products & Services
    • 5.1.3 Financials
    • 5.1.4 Recent Developments
    • 5.1.5 SWOT Analysis
  • 5.2 Garnier
    • 5.2.1 Business Overview
    • 5.2.2 Products & Services
    • 5.2.3 Financials
    • 5.2.4 Recent Developments
    • 5.2.5 SWOT Analysis
  • 5.3 Olaplex
    • 5.3.1 Business Overview
    • 5.3.2 Products & Services
    • 5.3.3 Financials
    • 5.3.4 Recent Developments
    • 5.3.5 SWOT Analysis
  • 5.4 Unilever
    • 5.4.1 Business Overview
    • 5.4.2 Products & Services
    • 5.4.3 Financials
    • 5.4.4 Recent Developments
    • 5.4.5 SWOT Analysis
  • 5.5 Henkel AG
    • 5.5.1 Business Overview
    • 5.5.2 Products & Services
    • 5.5.3 Financials
    • 5.5.4 Recent Developments
    • 5.5.5 SWOT Analysis
  • 5.6 Moroccanoil
    • 5.6.1 Business Overview
    • 5.6.2 Products & Services
    • 5.6.3 Financials
    • 5.6.4 Recent Developments
    • 5.6.5 SWOT Analysis
  • 5.7 Living Proof
    • 5.7.1 Business Overview
    • 5.7.2 Products & Services
    • 5.7.3 Financials
    • 5.7.4 Recent Developments
    • 5.7.5 SWOT Analysis
  • 5.8 Herbal Essences
    • 5.8.1 Business Overview
    • 5.8.2 Products & Services
    • 5.8.3 Financials
    • 5.8.4 Recent Developments
    • 5.8.5 SWOT Analysis
  • 5.9 Kao Corporation
    • 5.9.1 Business Overview
    • 5.9.2 Products & Services
    • 5.9.3 Financials
    • 5.9.4 Recent Developments
    • 5.9.5 SWOT Analysis
  • 5.10 Procter & Gamble
    • 5.10.1 Business Overview
    • 5.10.2 Products & Services
    • 5.10.3 Financials
    • 5.10.4 Recent Developments
    • 5.10.5 SWOT Analysis
  • 5.11 Amway Corporation
    • 5.11.1 Business Overview
    • 5.11.2 Products & Services
    • 5.11.3 Financials
    • 5.11.4 Recent Developments
    • 5.11.5 SWOT Analysis
  • 5.12 Batiste Hair Care
    • 5.12.1 Business Overview
    • 5.12.2 Products & Services
    • 5.12.3 Financials
    • 5.12.4 Recent Developments
    • 5.12.5 SWOT Analysis
  • 5.13 Colab Dry Shampoo
    • 5.13.1 Business Overview
    • 5.13.2 Products & Services
    • 5.13.3 Financials
    • 5.13.4 Recent Developments
    • 5.13.5 SWOT Analysis
  • 5.14 Not Your Mother's
    • 5.14.1 Business Overview
    • 5.14.2 Products & Services
    • 5.14.3 Financials
    • 5.14.4 Recent Developments
    • 5.14.5 SWOT Analysis
  • 5.15 Church & Dwight Co., Inc.
    • 5.15.1 Business Overview
    • 5.15.2 Products & Services
    • 5.15.3 Financials
    • 5.15.4 Recent Developments
    • 5.15.5 SWOT Analysis

• 6 Market Segmentation

  • 6.1 Dry Shampoo Sales Market, By Application
    • 6.1.1 Men
    • 6.1.2 Women
    • 6.1.3 Kids
    • 6.1.4 Pets
    • 6.1.5 Others
  • 6.2 Dry Shampoo Sales Market, By Product Type
    • 6.2.1 Aerosol Spray
    • 6.2.2 Powder
    • 6.2.3 Foam
    • 6.2.4 Paste
    • 6.2.5 Sheets
  • 6.3 Dry Shampoo Sales Market, By Ingredient Type
    • 6.3.1 Rice Starch
    • 6.3.2 Kaolin Clay
    • 6.3.3 Charcoal
    • 6.3.4 Oat Milk
    • 6.3.5 Others
  • 6.4 Dry Shampoo Sales Market, By Distribution Channel
    • 6.4.1 Supermarkets/Hypermarkets
    • 6.4.2 Drug Stores
    • 6.4.3 Specialty Stores
    • 6.4.4 Online Retail
    • 6.4.5 Others

• 7 Competitive Analysis

  • 7.1 Key Player Comparison
  • 7.2 Market Share Analysis
  • 7.3 Investment Trends
  • 7.4 SWOT Analysis

• 8 Research Methodology

  • 8.1 Analysis Design
  • 8.2 Research Phases
  • 8.3 Study Timeline

• 9 Future Market Outlook

  • 9.1 Growth Forecast
  • 9.2 Market Evolution

• 10 Geographical Overview

  • 10.1 Europe - Market Analysis
    • 10.1.1 By Country
      • 10.1.1.1 UK
      • 10.1.1.2 France
      • 10.1.1.3 Germany
      • 10.1.1.4 Spain
      • 10.1.1.5 Italy
  • 10.2 Asia Pacific - Market Analysis
    • 10.2.1 By Country
      • 10.2.1.1 India
      • 10.2.1.2 China
      • 10.2.1.3 Japan
      • 10.2.1.4 South Korea
  • 10.3 Latin America - Market Analysis
    • 10.3.1 By Country
      • 10.3.1.1 Brazil
      • 10.3.1.2 Argentina
      • 10.3.1.3 Mexico
  • 10.4 North America - Market Analysis
    • 10.4.1 By Country
      • 10.4.1.1 USA
      • 10.4.1.2 Canada
  • 10.5 Dry Shampoo Sales Market by Region
  • 10.6 Middle East & Africa - Market Analysis
    • 10.6.1 By Country
      • 10.6.1.1 Middle East
      • 10.6.1.2 Africa

• 11 Global Economic Factors

  • 11.1 Inflation Impact
  • 11.2 Trade Policies

• 12 Technology & Innovation

  • 12.1 Emerging Technologies
  • 12.2 AI & Digital Trends
  • 12.3 Patent Research

• 13 Investment & Market Growth

  • 13.1 Funding Trends
  • 13.2 Future Market Projections

• 14 Market Overview & Key Insights

  • 14.1 Executive Summary
  • 14.2 Key Trends
  • 14.3 Market Challenges
  • 14.4 Regulatory Landscape

Segments Analyzed in the Report

The global Dry Shampoo Sales market is categorized based on

By Product Type

• Aerosol Spray
• Powder
• Foam
• Paste
• Sheets

By Application

• Men
• Women
• Kids
• Pets
• Others

By Distribution Channel

• Supermarkets/Hypermarkets
• Drug Stores
• Specialty Stores
• Online Retail
• Others

By Ingredient Type

• Rice Starch
• Kaolin Clay
• Charcoal
• Oat Milk
• Others

By Region

• North America
• Europe
• Asia Pacific
• Latin America
• Middle East & Africa

Key Players

• Unilever
• Procter & Gamble
• Kao Corporation
• Henkel AG
• Amway Corporation
• Church & Dwight Co., Inc.
• Batiste Hair Care
• Olaplex
• Not Your Mother's
• Herbal Essences
• Living Proof
• Moroccanoil
• Suave
• Garnier
• Colab Dry Shampoo