Automotive Emergency Braking System Sales

Automotive Emergency Braking System Sales Market Outlook

The global automotive emergency braking system sales market is projected to reach USD 16 billion by 2035, growing at a CAGR of approximately 11% during the forecast period. This remarkable growth is largely driven by increasing consumer awareness about vehicle safety, stringent government regulations regarding vehicle safety standards, and a surge in the adoption of advanced driver assistance systems (ADAS). The escalating sales of passenger and commercial vehicles, along with the rising demand for electric vehicles, are also significantly contributing to the market's expansion. Furthermore, technological advancements in sensor technologies and artificial intelligence (AI) are enhancing the functionalities of emergency braking systems, thus fostering their adoption across different vehicle segments. The need for enhanced safety features due to rising road accidents is further propelling the demand for robust automotive emergency braking systems, making them a critical component in modern vehicles.

Growth Factor of the Market

The automotive emergency braking system sales market is experiencing significant growth due to a multitude of factors. Firstly, the stringent regulations imposed by various governments worldwide aimed at reducing road fatalities are compelling automotive manufacturers to integrate advanced safety technologies in their vehicles. Moreover, the growing adoption of smart transportation systems has led to an increased focus on vehicle safety, enhancing the market's prospects. Secondly, as consumers become more safety-conscious, the demand for vehicles equipped with features such as automatic emergency braking systems is surging. Furthermore, the rising trend of electrification in the automotive sector has spurred advancements in braking technologies, leading to the development of more efficient and reliable systems. Additionally, ongoing investments in research and development efforts aimed at improving the performance and reliability of emergency braking systems are anticipated to propel market growth. Lastly, the increasing prevalence of connected vehicles and smart infrastructures is paving the way for advanced emergency braking features, thereby driving the adoption of these systems in the automotive industry.

Key Highlights of the Market

• The global automotive emergency braking system sales market is expected to reach USD 16 billion by 2035, growing at a CAGR of 11%.
• Government regulations are increasingly mandating the inclusion of advanced safety features in vehicles, driving market growth.
• Consumer demand for enhanced safety and automated driving technologies is rising, leading to higher adoption rates of emergency braking systems.
• Technological advancements in sensor technologies, particularly in radar and lidar, are improving the effectiveness of emergency braking systems.
• The electrification of vehicles is propelling the development of advanced braking technologies, aligning with sustainability goals.

By Product Type

Automatic Emergency Braking System:

The Automatic Emergency Braking (AEB) System is designed to detect an impending collision and apply the brakes automatically if the driver fails to respond in time. This technology utilizes various sensors, including cameras and radar, to monitor the traffic conditions ahead. The increasing prevalence of AEB systems is a testament to the growing focus on vehicle safety by automotive manufacturers, driven largely by regulatory requirements in major markets. AEB systems not only enhance safety but also improve driver confidence, significantly contributing to their adoption in modern vehicles. With advancements in technology, these systems are becoming increasingly sophisticated, capable of recognizing pedestrians and cyclists, which is crucial for urban driving conditions. The market for AEB systems is anticipated to witness substantial growth as vehicle manufacturers strive to meet safety standards and consumer expectations alike. Additionally, the integration of AEB systems into electric and hybrid vehicles is expected to further broaden their market reach.

Dynamic Brake Support:

Dynamic Brake Support (DBS) is another critical product type within the automotive emergency braking system segment. This system acts as an augmentation to the existing braking force applied by the driver, providing additional braking support when it detects emergency situations. The increasing number of vehicles equipped with DBS is motivated by the need for enhanced safety features, especially in high-speed driving scenarios. By recognizing emergency braking situations, DBS optimizes stopping distances, thus reducing the severity of collisions. The adoption of dynamic braking systems is also being propelled by advancements in vehicle-to-vehicle communication technologies, which allow vehicles to react to real-time traffic conditions. As consumers become more aware of the advantages of these systems in preventing accidents, the demand for dynamic brake support technology is expected to rise, making it a key player in the automotive safety landscape.

Crash Imminent Braking:

Crash Imminent Braking (CIB) systems are designed to intervene in critical situations where a collision is imminent. This technology primarily focuses on situations that require a quick response to prevent or mitigate accidents. By utilizing advanced algorithms and data from various sensors, CIB systems can determine when an impact is likely and apply brakes automatically to minimize damage. As awareness of traffic safety increases, the demand for CIB systems is growing, especially in urban areas where rapid stop-and-go traffic is common. The adoption of this technology is being further fueled by its integration into the broader scope of autonomous driving features. Given the increasing consumer demand for enhanced vehicle safety, the market for crash imminent braking systems is poised for substantial growth, solidifying its importance in the automotive industry.

By Application

Passenger Cars:

Passenger cars represent a significant segment of the automotive emergency braking system market. With the increasing concerns regarding safety on the road, automotive manufacturers are increasingly equipping passenger vehicles with advanced braking systems. The high penetration of AEB systems in passenger cars is a reflection of consumer demand for safety features and regulatory mandates. As families and individuals prioritize safety, the demand for vehicles with built-in emergency braking capabilities continues to rise. Moreover, the growing trend towards the electrification of passenger vehicles is further enhancing the market for emergency braking systems, as manufacturers aim to deliver not only environmentally friendly cars but also those equipped with superior safety technologies. This focus on safety is expected to drive significant growth in the passenger car segment of the automotive emergency braking system sales market.

Commercial Vehicles:

The commercial vehicles segment is also experiencing robust growth in the automotive emergency braking system market. As fleet operators increasingly recognize the importance of safety in minimizing accidents and liabilities, there is a growing trend towards equipping heavy-duty vehicles with advanced braking systems. The implementation of emergency braking technologies in trucks and buses is vital for ensuring the safety of both the drivers and other road users. Regulatory pressures and safety compliance requirements are prompting commercial vehicle manufacturers to include automated braking systems as standard features. Furthermore, as the logistics and transportation sector evolves, the introduction of advanced emergency braking systems is being seen as a competitive differentiator among commercial vehicle manufacturers. The commercial vehicle segment is thus poised to witness significant growth driven by safety concerns and advancements in braking technologies.

Electric Vehicles:

Electric vehicles (EVs) are transforming the automotive landscape, and the integration of advanced emergency braking systems is becoming increasingly important for this segment. As EVs are often equipped with numerous high-tech features, manufacturers are compelled to include top-notch safety mechanisms, including automatic emergency braking systems. The adoption of emergency braking technologies in EVs is also driven by consumer expectations for safety, as buyers increasingly prioritize features that enhance both safety and driving comfort. Moreover, the technological synergy between electric drivetrains and advanced safety features offers manufacturers the opportunity to innovate and improve vehicle performance. The expanding electric vehicle market, coupled with government incentives promoting EV adoption, is expected to significantly boost the demand for advanced emergency braking systems in this sector, leading to accelerated market growth.

By Distribution Channel

OEMs:

Original Equipment Manufacturers (OEMs) play a crucial role in the automotive emergency braking system market. As manufacturers are under constant pressure to improve vehicle safety and meet regulatory requirements, many are choosing to integrate advanced emergency braking systems directly into their vehicle models during the production phase. The OEM distribution channel facilitates the incorporation of cutting-edge technologies, ensuring that vehicles are equipped with the latest safety features before reaching consumers. This trend is particularly evident amongst leading automotive brands, which are investing heavily in research and development to enhance the safety of their vehicles. Consequently, the OEMs segment is anticipated to witness significant growth as the automotive industry increasingly adopts emergency braking systems as standard features across various models.

Aftermarket:

The aftermarket segment for automotive emergency braking systems is emerging as a key growth area in the overall market. As vehicle owners become more safety-conscious, there is a rising demand for retrofitting existing vehicles with advanced braking technologies. This trend is particularly prevalent in older vehicles that do not come equipped with such systems. The aftermarket segment allows consumers to enhance their vehicle's safety features without having to purchase a new vehicle altogether. Additionally, the increasing availability of aftermarket emergency braking systems is contributing to the growth of this segment. As awareness of the benefits of these systems spreads, more vehicle owners are likely to seek out aftermarket solutions to improve their vehicle safety and mitigate risks associated with road travel.

By Technology

Radar:

Radar technology is one of the most prevalent technologies used in automotive emergency braking systems. It operates by emitting radio waves to detect objects, obstacles, and other vehicles in the environment. In emergency situations, radar systems provide real-time data to the vehicle's control module, enabling it to make quick decisions regarding braking. The accuracy and reliability of radar-based systems contribute significantly to their adoption in modern vehicles, especially in high-speed driving scenarios. The increasing incorporation of radar technology is driven by its ability to function effectively in various weather conditions, unlike camera-only systems. As manufacturers continue to invest in radar technology, the market for radar-based emergency braking systems is anticipated to grow significantly, enhancing the overall safety of vehicles on the road.

Lidar:

Lidar technology is also becoming an essential component of advanced automotive emergency braking systems. By using laser beams to create a 3D map of the surrounding environment, lidar systems provide highly accurate information regarding distances and obstacles. This technology is particularly valuable in complex driving situations, allowing vehicles to react swiftly to potential hazards. The adoption of lidar systems is growing, particularly in autonomous vehicles, where precise sensor data is crucial for safe navigation. Although lidar systems can be costlier than other technologies, their effectiveness in detecting objects and improving overall vehicle safety positions them as a key player in the emergency braking system market. As the demand for autonomous and semi-autonomous vehicles increases, the growth of lidar technology in emergency braking systems is expected to accelerate.

Camera:

Camera-based technologies are integral to modern emergency braking systems, providing visual data to detect potential obstacles and hazards. These systems use image recognition algorithms to identify pedestrians, vehicles, and road signs, enabling timely interventions in emergencies. The growing sophistication of camera technologies has significantly enhanced their reliability and effectiveness in recognizing and reacting to potential collision scenarios. Camera-based emergency braking systems are becoming increasingly popular due to their relatively low cost and ease of integration into existing vehicle systems. Furthermore, as the automotive industry increasingly shifts towards integrating AI and machine learning technologies, camera systems are expected to become even more adept at making real-time decisions. Consequently, the camera technology segment is poised for substantial growth as more vehicles adopt advanced safety features.

Ultrasonic:

Ultrasonic technology is increasingly being utilized in automotive emergency braking systems for close-range object detection. This technology employs sound waves to identify obstacles in proximity to the vehicle, making it particularly useful in low-speed scenarios such as parking. Ultrasonic sensors work effectively in various environments and can provide valuable data for collision avoidance systems. While ultrasonic technology may not be as commonly used for high-speed emergency braking, it plays a crucial role in enhancing safety during low-speed maneuvers. As vehicle functionalities evolve, the integration of ultrasonic sensors in emergency braking systems is expected to increase, driving growth in this segment. This dual capability of ultrasonic technology to support both high-speed and low-speed safety features highlights its importance in the evolving automotive safety landscape.

By Region

The North America region is a significant contributor to the global automotive emergency braking system sales market, accounting for approximately 35% of the total market share, valued at around USD 5.5 billion. The growth in this region is primarily driven by stringent safety regulations and an increasing focus on advanced driver assistance systems (ADAS). The presence of major automobile manufacturers and technological innovations in North America further bolster the adoption of emergency braking systems. Additionally, rising consumer awareness regarding vehicle safety features is fueling market growth in this region. The CAGR for North America is projected to be approximately 10% through 2035 as the region continues to implement advanced safety technologies in its vehicle lineup.

Europe follows closely, holding around 30% of the global market share, valued at USD 4.8 billion. Similar to North America, European countries have enforced stringent regulations regarding vehicle safety, compelling manufacturers to integrate advanced emergency braking systems. The increasing sales of passenger and electric vehicles across Europe, driven by sustainability initiatives and consumer preferences, are positively impacting the market. The region is expected to experience a CAGR of 12% during the forecast period, supported by ongoing technological advancements and growing demand for connected vehicles with enhanced safety features.

Opportunities

The automotive emergency braking system market presents a plethora of growth opportunities, especially in the wake of technological advancements and increased consumer awareness. One of the most significant opportunities lies in the growing demand for electric vehicles, which inherently require advanced safety systems to enhance consumer confidence and meet regulatory requirements. As manufacturers accelerate their transition towards electric and hybrid models, the integration of emergency braking systems has become paramount. Furthermore, the development of autonomous vehicles creates an unprecedented opportunity for emergency braking systems to evolve, leveraging artificial intelligence and machine learning capabilities to enhance situational awareness and decision-making processes. This convergence of technologies offers fertile ground for innovation, leading to the emergence of next-generation emergency braking systems that align with the future of transportation.

Additionally, the aftermarket segment represents another lucrative opportunity for the automotive emergency braking system market. As awareness of road safety continues to rise, vehicle owners are increasingly seeking ways to retrofit existing models with advanced safety features. This trend is particularly notable among older vehicles that lack such systems, presenting a significant market for aftermarket solutions. Moreover, the rise of online retail platforms and increased availability of advanced braking systems in the aftermarket further enhances the growth potential in this segment. Companies that can effectively tap into this market by providing affordable and reliable retrofit solutions stand to gain a competitive edge. The opportunities present within both OEMs and aftermarket channels highlight the dynamic nature of the automotive emergency braking system market.

Threats

Despite the promising growth prospects in the automotive emergency braking system market, several threats could impede progress. One major concern is the potential for technological malfunctions and failures in emergency braking systems, which could lead to serious consequences in critical situations. Any instances of failure could result in recalls, damaging the reputation of manufacturers and eroding consumer trust. Additionally, the high costs associated with research and development of advanced safety technologies can pose challenges for smaller manufacturers lacking the resources to invest heavily in innovation. Moreover, the rapid pace of technological advancements necessitates continuous updates and improvements to existing systems, which can strain the financial capabilities of many companies. As competition intensifies, companies may face pressure to lower prices, potentially compromising safety features and leading to subpar products. These threats underline the importance of rigorous testing and quality assurance in the automotive emergency braking system market.

Another significant restraining factor for the automotive emergency braking system market is the varying global regulations regarding vehicle safety standards. Different countries have different requirements, which can complicate the manufacturing and marketing processes for companies operating internationally. Inconsistent regulations can lead to confusion and hinder the ability of manufacturers to standardize their products across multiple markets. Additionally, the varied consumer preferences for safety features can also restrain uniform adoption of emergency braking systems globally. Businesses must navigate these complexities to ensure compliance and meet market demands effectively. This regulatory landscape poses challenges for manufacturers and can delay the widespread implementation of emergency braking technologies in vehicles.

Competitor Outlook

• Bosch
• Continental AG
• Aisin Seiki Co., Ltd.
• ZF Friedrichshafen AG
• Delphi Technologies
• Autoliv Inc.
• Hitachi Automotive Systems
• Mobileye
• Valeo SA
• Wabco Holdings Inc.
• TRW Automotive
• Hella GmbH & Co. KGaA
• Magna International Inc.
• Harman International
• Freescale Semiconductor Inc.

The competitive landscape of the automotive emergency braking system sales market is characterized by a mix of established players and emerging companies focused on innovation. Key players such as Bosch, Continental AG, and Autoliv Inc. are leading the market, continually investing in research and development to enhance safety technologies. These companies have established strong partnerships with automotive manufacturers, providing a competitive advantage in terms of technological expertise and brand recognition. Furthermore, as the demand for advanced safety features grows, these players are increasingly focusing on developing systems that integrate with the broader array of driver assistance technologies. The competition is expected to intensify as manufacturers strive to differentiate their offerings, resulting in a rapidly evolving market landscape.

Emerging companies in the automotive emergency braking system market are leveraging new technologies to gain traction and capture market share. Firms that focus on innovative solutions, such as AI-integrated emergency braking systems or systems that utilize a combination of sensor technologies, are poised to disrupt traditional market dynamics. Moreover, the rise of startups specializing in specific technologies like lidar and radar presents an opportunity for collaboration with larger manufacturers seeking to enhance their product lines. As the market continues to evolve, partnerships and collaborations will become increasingly common, allowing companies to combine their strengths and drive innovation in emergency braking technologies.

Among the major companies in the automotive emergency braking systems market, Bosch stands out as a leader in both technology and market presence. With a long history of automotive innovation, Bosch has consistently pushed the envelope in terms of safety features and driver assistance systems. Their AEB systems are incorporated in a wide range of vehicle models, catering to both passenger and commercial vehicles. In addition, Bosch’s significant investment in research and development allows them to stay ahead of competitors, continuously improving their offerings and maintaining a robust market position. The company’s strategic partnerships with various OEMs further reinforce its market leadership, as these collaborations enable Bosch to deliver tailored braking solutions that meet specific vehicle requirements.

Another major player in the market, Continental AG, is also recognized for its advanced safety technologies, including emergency braking systems. The company has been at the forefront of integrating smart technologies into its braking systems, enhancing their effectiveness and reliability. Continental’s strategic focus on sustainability and innovation resonates well in the current automotive landscape, allowing the company to capitalize on the growing demand for electric and autonomous vehicles. Additionally, Continental's commitment to collaborating with automotive manufacturers and technology partners has strengthened its position, ensuring its systems are widely adopted across various markets. With a solid pipeline of new technologies and a commitment to improving road safety, Continental AG is well-positioned for sustained growth in the automotive emergency braking system sales market.

• 1 Appendix

  • 1.1 List of Tables
  • 1.2 List of Figures

• 2 Introduction

  • 2.1 Market Definition
  • 2.2 Scope of the Report
  • 2.3 Study Assumptions
  • 2.4 Base Currency & Forecast Periods

• 3 Market Dynamics

  • 3.1 Market Growth Factors
  • 3.2 Economic & Global Events
  • 3.3 Innovation Trends
  • 3.4 Supply Chain Analysis

• 4 Consumer Behavior

  • 4.1 Market Trends
  • 4.2 Pricing Analysis
  • 4.3 Buyer Insights

• 5 Key Player Profiles

  • 5.1 Bosch
    • 5.1.1 Business Overview
    • 5.1.2 Products & Services
    • 5.1.3 Financials
    • 5.1.4 Recent Developments
    • 5.1.5 SWOT Analysis
  • 5.2 Mobileye
    • 5.2.1 Business Overview
    • 5.2.2 Products & Services
    • 5.2.3 Financials
    • 5.2.4 Recent Developments
    • 5.2.5 SWOT Analysis
  • 5.3 Valeo SA
    • 5.3.1 Business Overview
    • 5.3.2 Products & Services
    • 5.3.3 Financials
    • 5.3.4 Recent Developments
    • 5.3.5 SWOT Analysis
  • 5.4 Autoliv Inc.
    • 5.4.1 Business Overview
    • 5.4.2 Products & Services
    • 5.4.3 Financials
    • 5.4.4 Recent Developments
    • 5.4.5 SWOT Analysis
  • 5.5 Continental AG
    • 5.5.1 Business Overview
    • 5.5.2 Products & Services
    • 5.5.3 Financials
    • 5.5.4 Recent Developments
    • 5.5.5 SWOT Analysis
  • 5.6 TRW Automotive
    • 5.6.1 Business Overview
    • 5.6.2 Products & Services
    • 5.6.3 Financials
    • 5.6.4 Recent Developments
    • 5.6.5 SWOT Analysis
  • 5.7 Delphi Technologies
    • 5.7.1 Business Overview
    • 5.7.2 Products & Services
    • 5.7.3 Financials
    • 5.7.4 Recent Developments
    • 5.7.5 SWOT Analysis
  • 5.8 Wabco Holdings Inc.
    • 5.8.1 Business Overview
    • 5.8.2 Products & Services
    • 5.8.3 Financials
    • 5.8.4 Recent Developments
    • 5.8.5 SWOT Analysis
  • 5.9 Harman International
    • 5.9.1 Business Overview
    • 5.9.2 Products & Services
    • 5.9.3 Financials
    • 5.9.4 Recent Developments
    • 5.9.5 SWOT Analysis
  • 5.10 Aisin Seiki Co., Ltd.
    • 5.10.1 Business Overview
    • 5.10.2 Products & Services
    • 5.10.3 Financials
    • 5.10.4 Recent Developments
    • 5.10.5 SWOT Analysis
  • 5.11 Hella GmbH & Co. KGaA
    • 5.11.1 Business Overview
    • 5.11.2 Products & Services
    • 5.11.3 Financials
    • 5.11.4 Recent Developments
    • 5.11.5 SWOT Analysis
  • 5.12 ZF Friedrichshafen AG
    • 5.12.1 Business Overview
    • 5.12.2 Products & Services
    • 5.12.3 Financials
    • 5.12.4 Recent Developments
    • 5.12.5 SWOT Analysis
  • 5.13 Magna International Inc.
    • 5.13.1 Business Overview
    • 5.13.2 Products & Services
    • 5.13.3 Financials
    • 5.13.4 Recent Developments
    • 5.13.5 SWOT Analysis
  • 5.14 Hitachi Automotive Systems
    • 5.14.1 Business Overview
    • 5.14.2 Products & Services
    • 5.14.3 Financials
    • 5.14.4 Recent Developments
    • 5.14.5 SWOT Analysis
  • 5.15 Freescale Semiconductor Inc.
    • 5.15.1 Business Overview
    • 5.15.2 Products & Services
    • 5.15.3 Financials
    • 5.15.4 Recent Developments
    • 5.15.5 SWOT Analysis

• 6 Market Segmentation

  • 6.1 Automotive Emergency Braking System Sales Market, By Technology
    • 6.1.1 Radar
    • 6.1.2 Lidar
    • 6.1.3 Camera
    • 6.1.4 Ultrasonic
  • 6.2 Automotive Emergency Braking System Sales Market, By Application
    • 6.2.1 Passenger Cars
    • 6.2.2 Commercial Vehicles
    • 6.2.3 Electric Vehicles
  • 6.3 Automotive Emergency Braking System Sales Market, By Product Type
    • 6.3.1 Automatic Emergency Braking System
    • 6.3.2 Dynamic Brake Support
    • 6.3.3 Crash Imminent Braking

• 7 Competitive Analysis

  • 7.1 Key Player Comparison
  • 7.2 Market Share Analysis
  • 7.3 Investment Trends
  • 7.4 SWOT Analysis

• 8 Research Methodology

  • 8.1 Analysis Design
  • 8.2 Research Phases
  • 8.3 Study Timeline

• 9 Future Market Outlook

  • 9.1 Growth Forecast
  • 9.2 Market Evolution

• 10 Geographical Overview

  • 10.1 Europe - Market Analysis
    • 10.1.1 By Country
      • 10.1.1.1 UK
      • 10.1.1.2 France
      • 10.1.1.3 Germany
      • 10.1.1.4 Spain
      • 10.1.1.5 Italy
  • 10.2 Asia Pacific - Market Analysis
    • 10.2.1 By Country
      • 10.2.1.1 India
      • 10.2.1.2 China
      • 10.2.1.3 Japan
      • 10.2.1.4 South Korea
  • 10.3 Latin America - Market Analysis
    • 10.3.1 By Country
      • 10.3.1.1 Brazil
      • 10.3.1.2 Argentina
      • 10.3.1.3 Mexico
  • 10.4 North America - Market Analysis
    • 10.4.1 By Country
      • 10.4.1.1 USA
      • 10.4.1.2 Canada
  • 10.5 Middle East & Africa - Market Analysis
    • 10.5.1 By Country
      • 10.5.1.1 Middle East
      • 10.5.1.2 Africa
  • 10.6 Automotive Emergency Braking System Sales Market by Region

• 11 Global Economic Factors

  • 11.1 Inflation Impact
  • 11.2 Trade Policies

• 12 Technology & Innovation

  • 12.1 Emerging Technologies
  • 12.2 AI & Digital Trends
  • 12.3 Patent Research

• 13 Investment & Market Growth

  • 13.1 Funding Trends
  • 13.2 Future Market Projections

• 14 Market Overview & Key Insights

  • 14.1 Executive Summary
  • 14.2 Key Trends
  • 14.3 Market Challenges
  • 14.4 Regulatory Landscape

Segments Analyzed in the Report

The global Automotive Emergency Braking System Sales market is categorized based on

By Product Type

• Automatic Emergency Braking System
• Dynamic Brake Support
• Crash Imminent Braking

By Application

• Passenger Cars
• Commercial Vehicles
• Electric Vehicles

By Technology

• Radar
• Lidar
• Camera
• Ultrasonic

By Region

• North America
• Europe
• Asia Pacific
• Latin America
• Middle East & Africa

Key Players

• Bosch
• Continental AG
• Aisin Seiki Co., Ltd.
• ZF Friedrichshafen AG
• Delphi Technologies
• Autoliv Inc.
• Hitachi Automotive Systems
• Mobileye
• Valeo SA
• Wabco Holdings Inc.
• TRW Automotive
• Hella GmbH & Co. KGaA
• Magna International Inc.
• Harman International
• Freescale Semiconductor Inc.